Country Brand Score: 74/100 - Brand-Ready tier

Free IP-to-Country Geolocation API

Country (country.is) earns a Brand Analyzer score of 74 out of 100, placing it in the Brand-Ready tier among SaaS brands, Technology brands. Among 12358 SaaS brands analyzed, Country ranks in the 76th percentile (category average 69, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 95/100, Digital Presence 82/100, Visual Identity 95/100, Messaging Clarity 100/100, Trust Foundation 50/100, AI Discoverability 97/100, Brand Authority 38/100.

AI Snapshot

Country (country.is) is a free, open-source IP-to-country geolocation API that maps IP addresses to geographic data including country, city, and continent. It requires no API key, making it accessible to developers without registration or authentication steps. The service is categorized under SaaS and Technology and targets developers and businesses that need IP geolocation data. Its open-source nature allows users to self-host the code if preferred.

Key facts about Country
Brand NameCountry
Domaincountry.is
IndustrySaaS, Technology
Founded1920
Main Competitorsipinfo.io, ip-api, MaxMind (70/100), ipstack, ipgeolocation.io, AbstractAPI

Evidence

Moz Domain Authority 18/100 vs category average 28 / leader 99 - limited third-party links, so AI systems rarely encounter mentions of the brand.

Ranked #13,152 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Country is a free IP-to-country geolocation API that returns a user’s country based on their IP address." (Meta description: 17 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 3 JSON-LD block(s), Organization schema, FAQ schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Social footprint: verified profiles on GitHub, LinkedIn, Facebook, Instagram; no detected presence on X (Twitter), YouTube - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Score breakdown - 7 dimensions

AI visibility

Country scores 43/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Country has a limited AI-visibility profile at 43/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (69/100) and its weakest is visibility (27/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #13,152 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and a low Moz Domain Authority of 18/100.

Visibility - 27/100

Trust - 45/100

Recommendation likelihood - 69/100

People Also Ask About Country

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Country's main competitors?

Country's main competitors include ipinfo.io, ip-api, MaxMind (70/100), ipstack, ipgeolocation.io. These companies compete in the SaaS space for similar customers, offering comparable products or services.

Sources: Country official site

Country vs MaxMind: how do they compare?

Country and MaxMind are competitors in SaaS. Brand Analyzer scores Country at 74/100 and MaxMind at 70/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.

Sources: Country official site

What products or services does Country offer?

Country offers a free IP geolocation API as its primary service. This API returns geographic information - including country, city, and continent - based on an IP address query. No API key is required to use it. Additionally, Country provides open-source code that allows developers and businesses to self-host the geolocation service on their own servers, giving them full control over the infrastructure and data handling.

Sources: Country official site

What are the best alternatives to Country?

Popular alternatives to Country include ipinfo.io, ip-api, MaxMind (70/100), ipstack, ipgeolocation.io. Each is an established option in the SaaS space; the best fit depends on your specific needs, budget, and required features.

Sources: Country official site

What is Country?

Country (country.is) is a free, open-source IP geolocation API service. It is designed to return geographic information - including a user's country, city, and continent - based on their IP address. It operates without requiring an API key, distinguishing it from many comparable services that mandate registration or authentication. The service is categorized under SaaS and Technology and is positioned as an accessible, no-barrier tool for developers and businesses.

Sources: Country official site

When was Country founded?

Country was founded in 1920. Country operates in the SaaS category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

What does Country do?

Country maps IP addresses to geographic data using a free geolocation API. When queried with an IP address, it returns information such as the corresponding country, city, and continent. It requires no API key, meaning developers can integrate it directly without registration. Additionally, Country provides open-source code that allows users to self-host the service on their own infrastructure if they prefer not to rely on the hosted version.

Sources: Country official site

Does ChatGPT recommend Country?

Country scores 69/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Country official site

What is Country known for?

Country is known for being a free and open-source IP-to-country geolocation API that requires no API key. This keyless, no-registration approach sets it apart from many competing geolocation services. It is also recognized for providing data beyond just country-level information, returning city and continent data as well. Its open-source codebase, which enables self-hosting, is another notable characteristic that appeals to developers seeking transparency and control.

Sources: Country official site

How can Country improve its AI discoverability?

Country can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Country official site

Who uses Country?

According to the known facts, Country's target audience is developers and businesses that need IP geolocation data. Developers may use it to build location-aware applications, enforce regional content rules, or personalize user experiences based on geographic location. Businesses may use it for analytics, compliance, fraud detection, or content delivery decisions. The keyless, free nature of the API makes it particularly attractive to individual developers, startups, and organizations with limited budgets.

Sources: Country official site

Recommendations

Peer brands

Ranked closest to Country: CounterPath (74/100), Co-Star (74/100), Coviu (74/100), Covr (74/100).

A step up - brands to learn from: Zyte (81/100), Zipline (81/100).

Category leader: Accenture (97/100).