D Brand Score: 73/100 - Brand-Ready tier

Recommended businesses and professionals

D (d.co.il) earns a Brand Analyzer score of 73 out of 100, placing it in the Brand-Ready tier among E-commerce brands, Other brands. Among 2261 E-commerce brands analyzed, D ranks in the 74th percentile (category average 68, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 85/100, Digital Presence 70/100, Visual Identity 97/100, Messaging Clarity 95/100, Trust Foundation 73/100, AI Discoverability 85/100, Brand Authority 39/100.

AI Snapshot

D (d.co.il) is the online platform of Dapei Zahav, Israel's leading directory for convenient and targeted searches of professionals and businesses. It enables selection by specialty, user reviews and ratings, price lists, and consumer articles. The platform provides a comprehensive directory with detailed information to help users find and compare service providers efficiently. It is positioned as Israel's leading directory based on real user feedback and is used by Israeli consumers and businesses seeking reliable professionals across various specialties. Categories include E-commerce and Other.

Key facts about D
Brand NameD
Domaind.co.il
IndustryE-commerce, Other
Main CompetitorsYelp (88/100), Yellow Pages (94/100), Angi (94/100), Thumbtack (93/100)

Evidence

Moz Domain Authority 47/100 vs category average 29 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #124,824 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

D appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.

The homepage meta description reads "דפי זהב הינו אתר האינטרנט המוביל לחיפוש נוח וממוקד לבחירת בעלי מקצוע ועסקים לפי מגוון התמחויות, חוות דעת ודירוג גולשים, מחירונים וכתבות צרכנות." (Meta description: 23 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Social footprint: verified profiles on Instagram, X (Twitter), LinkedIn, YouTube, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.

Score breakdown - 7 dimensions

AI visibility

D scores 47/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

D has a limited AI-visibility profile at 47/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (55/100) and its weakest is visibility (40/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #124,824 (Tranco) and a Moz Domain Authority of 47/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages.

Visibility - 40/100

Trust - 52/100

Recommendation likelihood - 55/100

People Also Ask About D

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

What products or services does D offer?

D offers a comprehensive directory platform with user reviews, ratings, price lists, and consumer articles to help users find and compare professionals and businesses by specialty.

Sources: D official site

What is D?

D (d.co.il) is the online platform of Dapei Zahav, described as Israel's leading directory for convenient and targeted searches of professionals and businesses by specialty, user reviews, ratings, price lists, and consumer articles.

Sources: D official site

What does D do?

D provides a leading online platform for convenient, targeted searches to select professionals and businesses by specialty, user reviews, ratings, price lists, and consumer articles, enabling users to find and compare professionals and businesses efficiently.

Sources: D official site

Who are D's main competitors?

D's main competitors include Yelp (88/100), Yellow Pages (94/100), Angi (94/100), Thumbtack (93/100). These companies compete in the E-commerce space for similar customers, offering comparable products or services.

Sources: D official site

D vs Yellow Pages: how do they compare?

D and Yellow Pages are competitors in E-commerce. Brand Analyzer scores D at 73/100 and Yellow Pages at 94/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.

Sources: D official site

What is D known for?

D is known for its comprehensive directory with user reviews, ratings, price lists, and consumer guides that enable users to find and compare professionals and businesses efficiently based on real user feedback and detailed information.

Sources: D official site

What are the best alternatives to D?

Popular alternatives to D include Yelp (88/100), Yellow Pages (94/100), Angi (94/100), Thumbtack (93/100). Each is an established option in the E-commerce space; the best fit depends on your specific needs, budget, and required features.

Sources: D official site

Who uses D?

D is used by Israeli consumers and businesses seeking reliable professionals and service providers across various specialties.

Sources: D official site

Does ChatGPT recommend D?

D scores 55/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: D official site

How can D improve its AI discoverability?

D can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: D official site

Recommendations

Peer brands

Ranked closest to D: DAKboard (73/100), Custom Ink (73/100), Debenhams (73/100), Defense Soap (73/100).

A step up - brands to learn from: YesStyle (81/100), VOC AI (81/100).

Category leader: Atom (97/100).