Маркетплейс Беларуси
Deal.by (deal.by) earns a Brand Analyzer score of 77 out of 100, placing it in the Brand-Ready tier among E-commerce brands. Among 2261 E-commerce brands analyzed, Deal.by ranks in the 85th percentile (category average 68, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 100/100, Digital Presence 82/100, Visual Identity 94/100, Messaging Clarity 90/100, Trust Foundation 70/100, AI Discoverability 82/100, Brand Authority 46/100.
Deal.by is one of the largest online marketplaces in Belarus, offering a wide range of consumer, industrial, and wholesale goods. The platform serves individuals, businesses, and wholesale buyers, providing products for everyday life, business operations, and leisure. It positions itself as a comprehensive trading platform catering to diverse needs across the Belarusian market.
| Brand Name | Deal.by |
|---|---|
| Domain | deal.by |
| Industry | E-commerce |
| Main Competitors | Onliner, Wildberries, Oz.by, 21vek, Lamoda |
Moz Domain Authority 47/100 vs category average 29 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #32,375 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Deal - одна из крупнейших торговых площадок Беларуси. Потребительские, промышленные и оптовые товары. Все для вашего бизнеса, быта и отдыха!" (Meta description: 20 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on LinkedIn, Instagram, YouTube, GitHub; no detected presence on X (Twitter), Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Deal.by scores 39/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Deal.by has a weak AI-visibility profile at 39/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (60/100) and its weakest is visibility (27/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #32,375 (Tranco) and a Moz Domain Authority of 47/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Deal.by's main competitors include Onliner, Wildberries, Oz.by, 21vek, Lamoda. These companies compete in the E-commerce space for similar customers, offering comparable products or services.
Sources: Deal.by official site
Popular alternatives to Deal.by include Onliner, Wildberries, Oz.by, 21vek, Lamoda. Each is an established option in the E-commerce space; the best fit depends on your specific needs, budget, and required features.
Sources: Deal.by official site
Deal.by offers consumer goods, industrial products, and wholesale merchandise across a wide range of categories. The platform covers products suited for everyday household use, business operations, and leisure activities. This broad product scope is designed to serve individual consumers, business clients, and wholesale buyers, making it a versatile marketplace for virtually all types of goods available in the Belarusian market.
Sources: Deal.by official site
Deal.by has limited AI-search visibility, scoring 39/100 on Brand Analyzer's AI visibility composite (visibility 27, trust 40, recommendation 60). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Deal.by official site
Deal.by is one of the largest online trading platforms in Belarus. It operates as a marketplace offering consumer, industrial, and wholesale goods, serving a broad audience that includes individual consumers, businesses, and wholesale buyers. The platform covers a wide spectrum of product categories, positioning itself as a comprehensive destination for shopping needs across business, everyday life, and leisure in Belarus.
Sources: Deal.by official site
Deal.by and Onliner are competitors in E-commerce. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Deal.by official site
Deal.by operates as an online marketplace that connects buyers and sellers of consumer, industrial, and wholesale goods in Belarus. The platform facilitates the buying and selling of products across multiple categories, serving the needs of everyday consumers, businesses, and wholesale purchasers. It provides a centralized trading environment where users can find goods for business operations, household needs, and recreational activities.
Sources: Deal.by official site
Deal.by scores 60/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Deal.by official site
Deal.by can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Deal.by official site
Deal.by is used by a diverse audience in Belarus, including individual consumers seeking goods for everyday life and leisure, businesses looking for products and supplies to support their operations, and wholesale buyers purchasing goods in bulk. The platform is designed to serve all three segments simultaneously, making it a broad-based marketplace accessible to virtually any buyer in the Belarusian market.
Sources: Deal.by official site
Deal.by is known for being one of the largest trading platforms in Belarus, offering a broad and diverse selection of consumer, industrial, and wholesale products. The platform is recognized for catering to a wide range of buyers, from individual consumers to businesses and wholesale clients, making it a prominent destination for commerce across multiple product segments in the Belarusian market.
Sources: Deal.by official site
Deal.by is popular due to its position as one of the largest marketplaces in Belarus, offering a comprehensive range of products spanning consumer, industrial, and wholesale categories. Its broad appeal - covering goods for business, everyday household needs, and leisure - makes it a convenient single destination for a diverse audience of individual shoppers, business owners, and wholesale buyers across Belarus.
Sources: Deal.by official site
Ranked closest to Deal.by: Daz 3D (77/100), Danube Home (77/100), Cin7 (77/100), Dermstore (77/100).
A step up - brands to learn from: YesStyle (81/100), VOC AI (81/100).
Category leader: Atom (97/100).