Custom Upholstery & Fine Drapery Since 1954
De Angelis Ltd (deangelisltd.com) earns a Brand Analyzer score of 59 out of 100, placing it in the Developing tier among Other brands. Among 2809 Other brands analyzed, De Angelis Ltd ranks in the 29th percentile (category average 64, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 80/100, Digital Presence 76/100, Visual Identity 86/100, Messaging Clarity 95/100, Trust Foundation 47/100, AI Discoverability 55/100, Brand Authority 9/100.
De Angelis Ltd is a bespoke upholstery and drapery atelier operating at deangelisltd.com. The company specializes in old-world craft techniques, offering fully customized furniture upholstery and fine drapery through a collaborative design process. Clients may bring their own design ideas or select from showroom offerings, with each piece tailored individually. The studio positions itself as a premier destination for affluent clients seeking highly personalized, handcrafted interior furnishing solutions.
| Brand Name | De Angelis Ltd |
|---|---|
| Domain | deangelisltd.com |
| Industry | Other |
| Main Competitors | Lee Jofa, Kravet, Schumacher, Rogers & Goffigon, Holland & Sherry |
Moz Domain Authority 17/100 vs category average 22 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "We create bespoke, old-world custom upholstery and drapery through collaborative design experiences tailored uniquely to each client." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions GPTBot, ClaudeBot, Google-Extended - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on Instagram, LinkedIn, Facebook; no detected presence on X (Twitter), YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
De Angelis Ltd scores 18/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
De Angelis Ltd has a weak AI-visibility profile at 18/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (50/100) and its weakest is visibility (0/100). It benefits from open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 17/100.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
De Angelis Ltd's main competitors include Lee Jofa, Kravet, Schumacher, Rogers & Goffigon, Holland & Sherry. These companies compete in the Other space for similar customers, offering comparable products or services.
Sources: De Angelis Ltd official site
De Angelis Ltd offers bespoke custom upholstery and fine drapery. Upholstery services are applied to furniture pieces and are fully customized based on client specifications or showroom designs. Drapery is crafted with similar attention to individual client needs. The company's service model is built around a collaborative design experience, meaning the product offering extends beyond physical goods to include a personalized design consultation and production process tailored uniquely to each client.
Sources: De Angelis Ltd official site
Popular alternatives to De Angelis Ltd include Lee Jofa, Kravet, Schumacher, Rogers & Goffigon, Holland & Sherry. Each is an established option in the Other space; the best fit depends on your specific needs, budget, and required features.
Sources: De Angelis Ltd official site
De Angelis Ltd has low AI-search visibility, scoring 18/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 18, recommendation 50). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: De Angelis Ltd official site
De Angelis Ltd creates bespoke, custom upholstery and fine drapery using old-world craft methods. The company works directly with clients in a collaborative design process, drawing from a showroom of existing designs or incorporating ideas brought by the client themselves. Every piece is handcrafted and fully personalized. The studio provides a hands-on experience throughout the design and production process to ensure each finished item reflects the individual client's vision and requirements.
Sources: De Angelis Ltd official site
De Angelis Ltd is a bespoke upholstery and drapery atelier that positions itself as a premier studio for old-world custom craftsmanship. It operates through a showroom-based and client-idea-driven model, offering highly personalized furniture and drapery pieces. The brand describes itself as a destination for collaborative design experiences, where each finished piece is uniquely tailored to the individual client rather than produced as a standardized product.
Sources: De Angelis Ltd official site
De Angelis Ltd and Lee Jofa are competitors in Other. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: De Angelis Ltd official site
De Angelis Ltd scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority.
Sources: De Angelis Ltd official site
De Angelis Ltd can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: De Angelis Ltd official site
De Angelis Ltd's target audience consists of affluent clients who are seeking unique, bespoke custom furniture upholstery and drapery. These are individuals who value old-world craftsmanship, personalization, and a hands-on collaborative design experience rather than off-the-shelf or semi-custom solutions. The clientele is expected to have both the financial means and the design sensibility to invest in fully customized, atelier-quality interior furnishings.
Sources: De Angelis Ltd official site
De Angelis Ltd is known for its old-world approach to bespoke custom upholstery and fine drapery. The studio is recognized for its collaborative design process, which gives clients significant creative input - including free creative license - when developing their personalized pieces. Its positioning as a premier atelier emphasizes craftsmanship, individuality, and a hands-on client relationship, distinguishing it from mass-market or semi-custom furniture and drapery providers.
Sources: De Angelis Ltd official site
Ranked closest to De Angelis Ltd: Liapis Landscape & Design (59/100), Dating.mobi (59/100), Deutsche Nationalbibliothek (59/100), DragonBlockSuper (59/100).
A step up - brands to learn from: Yammak (71/100), WWIN (71/100).
Category leader: Accenture (97/100).