SurveyToGo Brand Score: 69/100 - Developing tier

Mobile Survey Software Made Easy

SurveyToGo (dooblo.net) earns a Brand Analyzer score of 69 out of 100, placing it in the Developing tier among SaaS brands, Marketing & Advertising brands. Among 12358 SaaS brands analyzed, SurveyToGo ranks in the 46th percentile (category average 69, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 90/100, Digital Presence 71/100, Visual Identity 85/100, Messaging Clarity 100/100, Trust Foundation 68/100, AI Discoverability 78/100, Brand Authority 22/100.

AI Snapshot

SurveyToGo, operated by Dooblo and accessible at dooblo.net, is a SaaS platform providing mobile and multimode survey software for phones, tablets, and PDAs. It serves the market research industry, with over 800 customers including hundreds of global market research firms. The platform is positioned as a leading solution for reliable data collection across multiple modes, targeting survey professionals who require flexible, field-ready research tools.

Key facts about SurveyToGo
Brand NameSurveyToGo
Domaindooblo.net
IndustrySaaS, Marketing & Advertising
Main CompetitorsSurveyMonkey, Qualtrics (78/100), Confirmit (77/100), Voxco, NFIELD, Snap Surveys

Evidence

Moz Domain Authority 33/100 vs category average 28 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #573,176 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "SurveyToGo is providing mobile surveys software for mobile phones, tablets and PDAs. Request a demo today!" (Meta description: 16 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Social footprint: verified profiles on Instagram, GitHub; no detected presence on Facebook, X (Twitter), LinkedIn, YouTube - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Score breakdown - 7 dimensions

AI visibility

SurveyToGo scores 25/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

SurveyToGo has a weak AI-visibility profile at 25/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (50/100) and its weakest is visibility (5/100). It benefits from a global traffic rank of #573,176 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 33/100.

Visibility - 5/100

Trust - 33/100

Recommendation likelihood - 50/100

People Also Ask About SurveyToGo

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are SurveyToGo's main competitors?

SurveyToGo's main competitors include SurveyMonkey, Qualtrics (78/100), Confirmit (77/100), Voxco, NFIELD. These companies compete in the SaaS space for similar customers, offering comparable products or services.

Sources: SurveyToGo official site

SurveyToGo vs Qualtrics: how do they compare?

SurveyToGo and Qualtrics are competitors in SaaS. Brand Analyzer scores SurveyToGo at 69/100 and Qualtrics at 78/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.

Sources: SurveyToGo official site

What are the best alternatives to SurveyToGo?

Popular alternatives to SurveyToGo include SurveyMonkey, Qualtrics (78/100), Confirmit (77/100), Voxco, NFIELD. Each is an established option in the SaaS space; the best fit depends on your specific needs, budget, and required features.

Sources: SurveyToGo official site

What is SurveyToGo?

SurveyToGo is a SaaS-based mobile and multimode survey software platform developed by Dooblo. It is designed for use on mobile phones, tablets, and PDAs, and is positioned as a leading solution in the market research industry. The platform serves over 800 customers globally, including hundreds of market research firms, offering tools for professional-grade data collection in field and remote research environments.

Sources: SurveyToGo official site

What products or services does SurveyToGo offer?

SurveyToGo offers mobile survey software as its primary product, delivered as a SaaS solution. The platform supports multimode survey functionality and is compatible with mobile phones, tablets, and PDAs. It is designed for professional market research data collection. The company also offers product demonstrations upon request, as indicated by its site description.

Sources: SurveyToGo official site

What does SurveyToGo do?

SurveyToGo provides mobile survey software that enables market research professionals to design, distribute, and collect survey data across multiple device types, including mobile phones, tablets, and PDAs. It supports multimode survey capabilities, allowing researchers to conduct data collection through various channels. The platform is intended to deliver reliable data collection for global market research operations.

Sources: SurveyToGo official site

Does ChatGPT recommend SurveyToGo?

SurveyToGo scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority.

Sources: SurveyToGo official site

How can SurveyToGo improve its AI discoverability?

SurveyToGo can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: SurveyToGo official site

Who uses SurveyToGo?

SurveyToGo is used by global market research firms and survey professionals. The platform reports over 800 customers, including hundreds of market research organizations worldwide. Its target audience consists of professionals who require mobile and multimode survey tools for conducting structured data collection in research contexts, spanning various geographies and research methodologies.

Sources: SurveyToGo official site

What is SurveyToGo known for?

SurveyToGo is known for providing easy-to-use multimode survey software trusted by global market research firms. It is recognized for supporting mobile data collection on phones, tablets, and PDAs, and for serving a broad customer base of over 800 clients in the market research industry. Its reliability in professional data collection contexts is a notable aspect of its reputation.

Sources: SurveyToGo official site

Recommendations

Peer brands

Ranked closest to SurveyToGo: Check Point (69/100), Dokichat (69/100), DotModus (69/100), DOTTER (69/100).

A step up - brands to learn from: ZyG (71/100), Zuant (71/100).

Category leader: Accenture (97/100).