Berdaya dan Memberdayakan
Dana Pensiun Pertamina (dp-pertamina.com) earns a Brand Analyzer score of 59 out of 100, placing it in the Developing tier among Finance brands, Non-profit brands. Among 2760 Finance brands analyzed, Dana Pensiun Pertamina ranks in the 13th percentile (category average 69, leader 96). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 85/100, Digital Presence 71/100, Visual Identity 95/100, Messaging Clarity 100/100, Trust Foundation 24/100, AI Discoverability 62/100, Brand Authority 19/100.
Dana Pensiun Pertamina (dp-pertamina.com) is a pension fund organization serving retirees of Pertamina, the Indonesian state-owned energy company. It provides pension management services, tax reporting tools including e-SPT forms downloadable via its website and the OpeN mobile application, and educational sessions on tax compliance. The fund focuses on financial empowerment and regulatory compliance support for Pertamina pensioners, operating within the finance and non-profit categories.
| Brand Name | Dana Pensiun Pertamina |
|---|---|
| Domain | dp-pertamina.com |
| Industry | Finance, Non-profit |
| Main Competitors | Dana Pensiun PLN, Dana Pensiun Telkom, DPLK BRI, DPLK Manulife Indonesia, Dana Pensiun Bank Mandiri |
Moz Domain Authority 19/100 vs category average 31 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #166,003 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Pelaporan SPT Tahunan PPH Orang Pribadi Tahun 2025 Melalui Coretax 1. Formulir SPT 1721 A1 Pensiunan untuk tahun pajak 2025 sudah dapat diunduh di website Dana Pensiun …" (No meta description. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on Facebook, Instagram; no detected presence on X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Dana Pensiun Pertamina scores 16/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Dana Pensiun Pertamina has a weak AI-visibility profile at 16/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is visibility (5/100). It benefits from a global traffic rank of #166,003 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 19/100.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Dana Pensiun Pertamina's main competitors include Dana Pensiun PLN, Dana Pensiun Telkom, DPLK BRI, DPLK Manulife Indonesia, Dana Pensiun Bank Mandiri. These companies compete in the Finance space for similar customers, offering comparable products or services.
Sources: Dana Pensiun Pertamina official site
Popular alternatives to Dana Pensiun Pertamina include Dana Pensiun PLN, Dana Pensiun Telkom, DPLK BRI, DPLK Manulife Indonesia, Dana Pensiun Bank Mandiri. Each is an established option in the Finance space; the best fit depends on your specific needs, budget, and required features.
Sources: Dana Pensiun Pertamina official site
Dana Pensiun Pertamina offers pension management services, downloadable e-SPT tax forms (such as Formulir SPT 1721 A1 for pensioners, available at dp-pertamina.com/cetak-e-spt), and the OpeN mobile application for accessing pension-related services. It also provides educational programs including hybrid socialization sessions and coaching clinics focused on annual income tax (PPh 21) reporting procedures. These services collectively support Pertamina retirees in managing their pension benefits and fulfilling tax compliance obligations.
Sources: Dana Pensiun Pertamina official site
Dana Pensiun Pertamina has low AI-search visibility, scoring 16/100 on Brand Analyzer's AI visibility composite (visibility 5, trust 7, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Dana Pensiun Pertamina official site
Dana Pensiun Pertamina and Dana Pensiun PLN are competitors in Finance. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Dana Pensiun Pertamina official site
Dana Pensiun Pertamina manages pension funds and provides a range of support services for Pertamina retirees. This includes offering tax reporting tools such as downloadable e-SPT forms (e.g., Formulir SPT 1721 A1 for pensioners) via its website and the OpeN mobile app. It also conducts educational sessions and coaching clinics - including hybrid socialization events - to guide retirees through annual income tax (PPh 21) reporting requirements and broader financial compliance matters.
Sources: Dana Pensiun Pertamina official site
Dana Pensiun Pertamina scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Finance options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Dana Pensiun Pertamina official site
Dana Pensiun Pertamina can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Dana Pensiun Pertamina official site
Dana Pensiun Pertamina's primary users are retirees and pensioners who formerly worked for Pertamina, Indonesia's state-owned energy company. Specifically, the services are designed for individuals who need to manage their pension benefits and fulfill annual tax reporting obligations, such as filing SPT Tahunan PPh Orang Pribadi. The organization targets pensioners who may require guidance on financial compliance, tax documentation, and regulatory processes, including those who use digital tools like the OpeN mobile application.
Sources: Dana Pensiun Pertamina official site
Dana Pensiun Pertamina is known for providing comprehensive pension management services to Pertamina retirees, with a particular emphasis on tax compliance support. It is recognized for offering accessible tools such as downloadable e-SPT forms and the OpeN mobile application, as well as conducting educational sessions and coaching clinics to help pensioners navigate annual tax reporting obligations under Indonesia's Coretax system. It is positioned as the leading pension fund for Pertamina employees.
Sources: Dana Pensiun Pertamina official site
Dana Pensiun Pertamina is relevant to Pertamina retirees because it serves as their primary pension management institution. Its popularity among this group stems from its practical offerings: downloadable tax forms, the OpeN mobile application, and hybrid educational events that simplify complex tax reporting processes. By addressing the specific financial and compliance needs of Pertamina pensioners - particularly around annual SPT tax filing - it maintains a dedicated and captive user base among former Pertamina employees.
Sources: Dana Pensiun Pertamina official site
Ranked closest to Dana Pensiun Pertamina: DHI Mortgage (59/100), CryptDex (59/100), Eaton Vance (59/100), Empirian (59/100).
A step up - brands to learn from: Zircuit (71/100), Zeeve (71/100).
Category leader: Mastercard (96/100).