Canada's destination for all your gaming needs
Duel Kingdom (duelkingdom.ca) earns a Brand Analyzer score of 70 out of 100, placing it in the Developing tier among E-commerce brands, Media & Entertainment brands. Among 2261 E-commerce brands analyzed, Duel Kingdom ranks in the 61st percentile (category average 68, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 85/100, Digital Presence 71/100, Visual Identity 84/100, Messaging Clarity 100/100, Trust Foundation 62/100, AI Discoverability 80/100, Brand Authority 37/100.
Duel Kingdom (duelkingdom.ca) is a Canadian e-commerce retailer specializing in trading card games and gaming collectibles. It positions itself as Canada's premier destination for gaming cards and products, offering freshly stocked single cards, new product shipments such as Ascended Heroes, and in-store exclusives. The store targets Canadian gaming enthusiasts and trading card game players, maintaining timely stock availability and responsive customer service.
| Brand Name | Duel Kingdom |
|---|---|
| Domain | duelkingdom.ca |
| Industry | E-commerce, Media & Entertainment |
| Main Competitors | Face to Face Games, 401 Games, Wizard's Tower, TCGplayer, Card Kingdom |
Moz Domain Authority 18/100 vs category average 29 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #209,382 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Duel Kingdom" (No meta description. OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on Instagram, YouTube; no detected presence on Facebook, X (Twitter), LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Duel Kingdom scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Duel Kingdom has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (62/100) and its weakest is visibility (5/100). It benefits from a global traffic rank of #209,382 (Tranco), open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 18/100.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Duel Kingdom's main competitors include Face to Face Games, 401 Games, Wizard's Tower, TCGplayer, Card Kingdom. These companies compete in the E-commerce space for similar customers, offering comparable products or services.
Sources: Duel Kingdom official site
Popular alternatives to Duel Kingdom include Face to Face Games, 401 Games, Wizard's Tower, TCGplayer, Card Kingdom. Each is an established option in the E-commerce space; the best fit depends on your specific needs, budget, and required features.
Sources: Duel Kingdom official site
Duel Kingdom offers trading card game single cards, new product shipments including releases such as Ascended Heroes, and in-store exclusive gaming products. The store focuses on gaming cards and collectibles aimed at trading card game players, with regularly updated stock and new arrival announcements.
Sources: Duel Kingdom official site
Duel Kingdom has limited AI-search visibility, scoring 32/100 on Brand Analyzer's AI visibility composite (visibility 5, trust 47, recommendation 62). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Duel Kingdom official site
Duel Kingdom is a Canadian online retailer operating at duelkingdom.ca. It describes itself as Canada's premier destination for gaming cards and products, operating within the e-commerce and media and entertainment categories. The store focuses on trading card games and gaming collectibles, serving Canadian gaming enthusiasts seeking single cards and new product releases.
Sources: Duel Kingdom official site
Duel Kingdom and Face to Face Games are competitors in E-commerce. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Duel Kingdom official site
Duel Kingdom sells trading card game singles and gaming collectible products to Canadian customers. It stocks freshly available single cards, carries new product shipments such as Ascended Heroes, and offers in-store exclusives. The store also provides timely updates on new stock and store news, and responds promptly to customer inquiries.
Sources: Duel Kingdom official site
Duel Kingdom scores 62/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Duel Kingdom official site
Duel Kingdom can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Duel Kingdom official site
Duel Kingdom's primary users are Canadian gaming enthusiasts, particularly trading card game players. Its target audience includes collectors and players seeking individual single cards, new product releases, and exclusive gaming collectibles available within Canada.
Sources: Duel Kingdom official site
Duel Kingdom is known for being Canada's go-to store for trading card games and gaming collectibles. It is recognized for maintaining fresh stock of single cards, offering new shipments like Ascended Heroes, providing in-store exclusives, and ensuring timely availability of popular collectible products for gaming enthusiasts.
Sources: Duel Kingdom official site
According to available information, Duel Kingdom appeals to Canadian gaming enthusiasts by positioning itself as Canada's premier destination for trading card games. Its popularity is attributed to freshly stocked single cards, timely availability of new releases such as Ascended Heroes, in-store exclusives, and prompt responses to customer inquiries.
Sources: Duel Kingdom official site
Ranked closest to Duel Kingdom: DubiCars (70/100), Dr Nutrition (70/100), DutchGrown (70/100), MIKATOTO (70/100).
A step up - brands to learn from: ZyG (71/100), Yammak (71/100).
Category leader: Atom (97/100).