Best WordPress Themes In The World
Elegant Themes (elegantthemes.com) earns a Brand Analyzer score of 83 out of 100, placing it in the Strong Brand tier among SaaS brands, Technology brands. Among 12358 SaaS brands analyzed, Elegant Themes ranks in the 96th percentile (category average 69, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 73/100, Digital Presence 100/100, Visual Identity 90/100, Messaging Clarity 100/100, Trust Foundation 97/100, AI Discoverability 49/100, Brand Authority 62/100.
Elegant Themes is a WordPress theme and page builder company operating at elegantthemes.com. It positions itself as the maker of Divi, described as the number-one WordPress theme and visual page builder. The platform serves a stated community of 974,872 customers. Divi features no-code drag-and-drop technology, over 200 design elements, more than 2,000 pre-built layouts, and a theme builder. The company targets WordPress users, web designers, developers, and businesses seeking no-code website creation tools.
| Brand Name | Elegant Themes |
|---|---|
| Domain | elegantthemes.com |
| Industry | SaaS, Technology |
| Main Competitors | WP Engine (StudioPress/Genesis), Elementor (92/100), Beaver Builder, Themify, Avada Theme, Squarespace (95/100) |
Moz Domain Authority 87/100 vs category average 28 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #1,890 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "WordPress Themes with Visual Drag & Drop Technology that empower a community of 974,872 customers. Home of Divi, the ultimate Visual Page Builder and Theme." (Meta description: 25 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on YouTube, LinkedIn, Instagram, GitHub; no detected presence on Facebook, X (Twitter) - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Elegant Themes scores 37/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Elegant Themes has a weak AI-visibility profile at 37/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (71/100) and its weakest is visibility (15/100). It benefits from a global traffic rank of #1,890 (Tranco), a Moz Domain Authority of 87/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and thin schema.org structured data.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Elegant Themes's main competitors include WP Engine (StudioPress/Genesis), Elementor (92/100), Beaver Builder, Themify, Avada Theme. These companies compete in the SaaS space for similar customers, offering comparable products or services.
Sources: Elegant Themes official site
Elegant Themes and Elementor are competitors in SaaS. Brand Analyzer scores Elegant Themes at 83/100 and Elementor at 92/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Elegant Themes official site
Elegant Themes' primary product is Divi, described as both a WordPress theme and a visual page builder. Divi includes more than 200 design elements, over 2,000 pre-built layouts, and a theme builder for comprehensive website customization. The platform uses drag-and-drop technology to enable no-code website creation. Beyond Divi, the company offers WordPress themes broadly, though specific additional product names are not detailed in the available facts.
Sources: Elegant Themes official site
Elegant Themes is a WordPress-focused software company operating at elegantthemes.com. It is the maker of Divi, which it positions as the number-one WordPress theme and visual page builder. The company serves a community of 974,872 customers and falls within the SaaS and Technology categories. Its core offering centers on empowering users to build websites through visual drag-and-drop technology without requiring coding knowledge.
Sources: Elegant Themes official site
Elegant Themes develops and distributes WordPress themes and a visual page builder called Divi. The platform enables users to design and build websites using a drag-and-drop interface without writing code. It provides over 200 design elements, more than 2,000 pre-built layouts, and a theme builder to facilitate website creation. The company's mission is specifically to empower its community of customers with these visual drag-and-drop WordPress tools.
Sources: Elegant Themes official site
Popular alternatives to Elegant Themes include WP Engine (StudioPress/Genesis), Elementor (92/100), Beaver Builder, Themify, Avada Theme. Each is an established option in the SaaS space; the best fit depends on your specific needs, budget, and required features.
Sources: Elegant Themes official site
Elegant Themes has limited AI-search visibility, scoring 37/100 on Brand Analyzer's AI visibility composite (visibility 15, trust 41, recommendation 71). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Elegant Themes official site
Elegant Themes is known for Divi, described as the ultimate WordPress theme and visual page builder. Divi is notable for its no-code, drag-and-drop interface, an extensive library of over 2,000 pre-built layouts, more than 200 design elements, and an integrated theme builder. The company also markets itself as the provider of the number-one WordPress theme and builder, and it has built a customer community of nearly one million users.
Sources: Elegant Themes official site
Elegant Themes targets and serves WordPress users, web designers, developers, and businesses that seek no-code website solutions. Its tools are positioned for people who want to build and design websites visually without writing code, making it relevant for both non-technical users and professionals who want to streamline their workflow. The company states it serves a community of 974,872 customers, indicating broad adoption across different user types within the WordPress ecosystem.
Sources: Elegant Themes official site
Elegant Themes scores 71/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Elegant Themes official site
Elegant Themes is popular primarily because of Divi, its no-code visual page builder that allows users to create websites through drag-and-drop without programming skills. Its appeal is broad, covering WordPress beginners, professional web designers, and developers. The platform offers over 2,000 pre-built layouts and 200-plus design elements, lowering the barrier to professional-looking website creation. With a stated community of 974,872 customers, its large user base itself reflects widespread adoption within the WordPress market.
Sources: Elegant Themes official site
Elegant Themes can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Elegant Themes official site
Ranked closest to Elegant Themes: EDITED (83/100), Druva (83/100), Element (83/100), Entrust (83/100).
A step up - brands to learn from: Workday (91/100), Usercentrics (91/100).
Category leader: Accenture (97/100).