Online Freight Shipping Marketplace & Platform
Freightos (freightos.com) earns a Brand Analyzer score of 79 out of 100, placing it in the Brand-Ready tier among Technology brands. Among 9683 Technology brands analyzed, Freightos ranks in the 90th percentile (category average 69, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 82/100, Digital Presence 82/100, Visual Identity 92/100, Messaging Clarity 100/100, Trust Foundation 55/100, AI Discoverability 91/100, Brand Authority 72/100.
Freightos is an Israeli logistics technology company founded in 2012 and headquartered in Hong Kong. It operates an online freight shipping marketplace and platform designed to make global trade frictionless. The platform enables importers and exporters to obtain instant freight quotes, automate tenders, benchmark rates, and manage bookings in one place, replacing traditional spreadsheets and slow negotiations with an automated, data-driven system.
| Brand Name | Freightos |
|---|---|
| Domain | freightos.com |
| Industry | Technology |
| Founded | 2012 |
| Headquarters | Hong Kong |
| Main Competitors | Flexport, Convoy, Shipbob, Echo Global Logistics, Forto, iContainers |
Moz Domain Authority 57/100 vs category average 29 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #109,513 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Freightos has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Freightos makes global trade frictionless with the world" (Meta description: 8 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, FAQ schema, Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, og:type, Twitter cards, canonical.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on YouTube, LinkedIn, Instagram, GitHub; no detected presence on X (Twitter), Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Freightos scores 74/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Freightos has a moderate AI-visibility profile at 74/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (85/100) and its weakest is visibility (68/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #109,513 (Tranco).
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Freightos's main competitors include Flexport, Convoy, Shipbob, Echo Global Logistics, Forto. These companies compete in the Technology space for similar customers, offering comparable products or services.
Sources: Freightos official site
Freightos offers an online freight shipping marketplace and an automated freight management platform. Key capabilities of the platform include instant freight quote generation, rate benchmarking tools, automated tender management, and centralized booking management. These services are designed to replace manual spreadsheets and lengthy negotiations, providing importers and exporters with full visibility and control over their freight operations in one place.
Sources: Freightos official site
Freightos is an Israeli logistics technology company founded in 2012 and headquartered in Hong Kong. It describes itself as the leading online freight shipping marketplace and platform. Its stated mission is to make global trade frictionless. The platform is designed to give importers and exporters total freight control by digitizing and automating the processes involved in international freight procurement and management.
Sources: Freightos official site
Freightos replaces traditional spreadsheets and slow freight negotiations with an automated digital platform. It enables businesses to receive instant freight quotes, benchmark shipping rates, automate tender processes, and manage bookings in a single unified system. By consolidating these functions, it aims to provide full visibility into freight operations for importers and exporters engaged in global supply chain management.
Sources: Freightos official site
Popular alternatives to Freightos include Flexport, Convoy, Shipbob, Echo Global Logistics, Forto. Each is an established option in the Technology space; the best fit depends on your specific needs, budget, and required features.
Sources: Freightos official site
Freightos has moderate AI-search visibility, scoring 74/100 on Brand Analyzer's AI visibility composite (visibility 68, trust 74, recommendation 85). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Freightos official site
Freightos was founded in 2012. Freightos operates in the Technology category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Freightos is headquartered in Hong Kong. Freightos operates in the Technology category.
Sources: Wikidata
Freightos and Flexport are competitors in Technology. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Freightos official site
Freightos is known for operating a leading online freight shipping marketplace and for providing an automated platform that delivers instant freight quotes and smarter booking tools. It is particularly recognized for digitizing the traditionally manual and slow freight procurement process, replacing spreadsheets and lengthy negotiations with real-time rate benchmarking, tender automation, and centralized booking management for global trade.
Sources: Freightos official site
Freightos is used by importers and exporters who are seeking more efficient global freight procurement and supply chain management. The platform targets businesses engaged in international trade that want to streamline the process of obtaining freight quotes, negotiating rates, running tenders, and managing bookings, replacing traditional manual methods with an automated, data-driven digital solution.
Sources: Freightos official site
Freightos scores 85/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Technology options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Freightos official site
Freightos can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Freightos official site
Freightos is popular among importers and exporters because it addresses longstanding inefficiencies in global freight procurement. By offering instant quotes, automated tenders, rate benchmarking, and centralized booking management, it eliminates the slow, manual processes that traditionally characterized international shipping. This combination of speed, transparency, and consolidated tools appeals to businesses seeking more efficient and data-driven supply chain management.
Sources: Freightos official site
Ranked closest to Freightos: Framestore (79/100), Fortanix (79/100), Fresh Egg (79/100), Futurex (79/100).
A step up - brands to learn from: Zyte (81/100), Zimmer Biomet (81/100).
Category leader: Accenture (97/100).