Global Leader in Site Selection Consulting
Hickey & Associates (hickeyandassociates.com) earns a Brand Analyzer score of 71 out of 100, placing it in the Brand-Ready tier among Real Estate brands, Other brands. Among 1031 Real Estate brands analyzed, Hickey & Associates ranks in the 74th percentile (category average 66, leader 94). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 83/100, Digital Presence 76/100, Visual Identity 95/100, Messaging Clarity 100/100, Trust Foundation 72/100, AI Discoverability 85/100, Brand Authority 22/100.
Hickey & Associates is a global consulting firm specializing in site selection, location strategy, business credits and tax incentives, logistics and supply chain analysis, and labor analytics. The firm positions itself as the preeminent global leader in its field, employing state-of-the-art tools and techniques. It serves companies, developers, investors, and real estate brokers. Hickey also operates the Hickey Institute, which contributes thought leadership to the site selection and location strategy disciplines.
| Brand Name | Hickey & Associates |
|---|---|
| Domain | hickeyandassociates.com |
| Industry | Real Estate, Other |
| Main Competitors | CBRE (87/100), JLL (79/100), Cushman & Wakefield (75/100), Deloitte (94/100), Ernst & Young (EY) (94/100), Newmark (76/100) |
Moz Domain Authority 29/100 vs category average 28 / leader 93 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #4,523,546 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Hickey is the global leader in site selection, location strategy, business credits & tax incentives, logistics/supply chain analysis, and labor analytics consulting." (Meta description: 22 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 3 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions GPTBot, ClaudeBot, Google-Extended - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on YouTube, Instagram, Facebook; no detected presence on LinkedIn, X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Hickey & Associates scores 30/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Hickey & Associates has a weak AI-visibility profile at 30/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (55/100) and its weakest is visibility (0/100). It benefits from a global traffic rank of #4,523,546 (Tranco), open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 29/100.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Hickey & Associates's main competitors include CBRE (87/100), JLL (79/100), Cushman & Wakefield (75/100), Deloitte (94/100), Ernst & Young (EY). These companies compete in the Real Estate space for similar customers, offering comparable products or services.
Sources: Hickey & Associates official site
Hickey & Associates and Deloitte are competitors in Real Estate. Brand Analyzer scores Hickey & Associates at 71/100 and Deloitte at 94/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Hickey & Associates official site
Hickey & Associates offers the following consulting services: site selection, location strategy, business credits and tax incentives advisory, logistics and supply chain analysis, and labor analytics consulting. These services are delivered globally and are supported by what the firm describes as state-of-the-art tools and techniques. The firm also operates the Hickey Institute, which provides thought leadership resources. Its services are designed for companies, real estate developers, investors, and brokers seeking strategic location guidance.
Sources: Hickey & Associates official site
Popular alternatives to Hickey & Associates include CBRE (87/100), JLL (79/100), Cushman & Wakefield (75/100), Deloitte (94/100), Ernst & Young (EY). Each is an established option in the Real Estate space; the best fit depends on your specific needs, budget, and required features.
Sources: Hickey & Associates official site
Hickey & Associates has limited AI-search visibility, scoring 30/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 54, recommendation 55). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Hickey & Associates official site
Hickey & Associates provides consulting services focused on helping clients identify and evaluate optimal locations for business operations. Its core service areas include site selection, location strategy, business credits and tax incentives negotiation, logistics and supply chain analysis, and labor analytics. The firm employs what it describes as state-of-the-art tools and techniques to deliver these services globally. Additionally, the Hickey Institute produces thought leadership content relevant to site selection and location strategy.
Sources: Hickey & Associates official site
Hickey & Associates is a global consulting firm that describes itself as the world leader in site selection and location strategy. Operating through hickeyandassociates.com, the firm provides specialized advisory services across several disciplines including business credits and tax incentives, logistics and supply chain analysis, and labor analytics. It also operates the Hickey Institute, which serves as a thought leadership platform within the site selection industry. The firm serves a client base that includes corporations, real estate developers, investors, and brokers.
Sources: Hickey & Associates official site
Hickey & Associates scores 55/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Real Estate options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Hickey & Associates official site
Hickey & Associates serves three primary client segments as identified in the known facts: companies seeking optimal site locations for their operations, developers and investors evaluating real estate opportunities, and real estate brokers requiring strategic consulting support. The global scope of the firm's services suggests it works with clients across multiple geographies and industries who require expert guidance on location strategy, tax incentives, supply chain logistics, and labor market analysis.
Sources: Hickey & Associates official site
Hickey & Associates is known for its positioning as the global leader in site selection and location strategy consulting. The firm is recognized for its comprehensive, multi-disciplinary approach that combines location strategy with tax incentives advisory, supply chain analysis, and labor analytics. The Hickey Institute further distinguishes the firm through thought leadership in the site selection field. Its use of state-of-the-art tools and techniques is a noted aspect of its methodology.
Sources: Hickey & Associates official site
Hickey & Associates can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Hickey & Associates official site
According to the available information, Hickey & Associates is positioned as the preeminent global firm in site selection and location strategy consulting. Its popularity within its target market is attributed to its comprehensive suite of services - spanning site selection, tax incentives, supply chain, and labor analytics - and its use of state-of-the-art tools. The Hickey Institute also contributes to its visibility through thought leadership. The firm serves a broad client base including corporations, developers, investors, and real estate brokers.
Sources: Hickey & Associates official site
Ranked closest to Hickey & Associates: haus & haus (71/100), Global Risk Partners (71/100), IDA (71/100), Independence Title (71/100).
A step up - brands to learn from: Habitat for Humanity (81/100), Freddie Mac (81/100).
Category leader: Redfin (94/100).