Innovate with intelligent sensing solutions
TDK InvenSense (tdk.com) scores 80 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Technology brands, Manufacturing brands, Automotive brands, in the 65th percentile of 41954 Technology brands.
TDK InvenSense is a business unit of TDK Corporation, a Japanese multinational electronics company founded in 1935 and headquartered in Minato, Tokyo. It designs and supplies MEMS (micro-electromechanical systems) and magnetic sensors, along with supporting software and developer tools, for use in consumer electronics, automotive systems, industrial equipment, robotics, and IoT devices. The brand targets engineers, developers, and manufacturers seeking intelligent sensing solutions to build smarter, connected products.
| Brand Name | TDK InvenSense |
|---|---|
| Domain | tdk.com |
| Industry | Technology, Manufacturing |
| Founded | 1935 |
| Headquarters | Minato |
| Parent Company / Owner | TDK Corporation |
| Main Competitors | Bosch Sensortec (77/100), STMicroelectronics (92/100), Analog Devices (87/100), NXP Semiconductors (85/100), Murata Manufacturing (88/100), Honeywell (82/100), Melexis (72/100), ams OSRAM (87/100) |
Moz Domain Authority 70/100 vs category average 40 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Explore TDK InvenSense MEMS and magnetic sensors, software and developer tools for consumer, automotive, industrial, robotics and IoT applications." (Meta description: 19 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Next.js.
Social footprint: verified profiles on GitHub, YouTube, X (Twitter), Instagram, LinkedIn; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked August 2026.
When asked "What is TDK Corporation?", Claude could identify the brand as of August 2026. TDK Corporation is a Japanese multinational electronics company founded in 1935, originally as a manufacturer of ferrite materials, that now produces electronic components, batteries, magnetic recording media, and sensors used in a wide range of consumer and industrial products. Best known for Pioneering ferrite core technology and being a major global supplier of passive electronic components and rechargeable batteries.
When asked "Best brands similar to TDK Corporation?", Claude would recommend TDK InvenSense as of August 2026. TDK is a well established, respected name in electronic components and would naturally come up alongside companies like Murata or Panasonic when discussing top component manufacturers.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
TDK InvenSense's main competitors in Technology: Bosch Sensortec (77/100), STMicroelectronics (92/100), Analog Devices (87/100), NXP Semiconductors (85/100), Murata Manufacturing (88/100).
Sources: Brand Analyzer scan
TDK InvenSense has limited AI-search visibility, scoring 42/100 on Brand Analyzer's AI visibility composite (visibility 23, trust 44, recommendation 72). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: TDK InvenSense official site
TDK InvenSense was founded in 1935. TDK InvenSense operates in the Technology category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
TDK InvenSense is headquartered in Minato. TDK InvenSense operates in the Technology category.
Sources: Wikidata
TDK InvenSense offers MEMS sensors, magnetic sensors, and accompanying software and developer tools designed for applications in consumer electronics, automotive systems, industrial equipment, robotics, and IoT devices.
Sources: TDK InvenSense official site
TDK InvenSense scores 72/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Technology options. Recommendation depends on crawlability, structured data, and category authority.
Sources: TDK InvenSense official site
TDK InvenSense is a business unit of TDK Corporation, a Japanese multinational electronics company. It specializes in MEMS and magnetic sensors along with associated software and developer tools for use in consumer, automotive, industrial, robotics, and IoT applications.
Sources: TDK InvenSense official site
TDK InvenSense develops and supplies MEMS (micro-electromechanical systems) and magnetic sensors, paired with software and developer tools, that enable engineers and manufacturers to integrate motion sensing and other intelligent sensing capabilities into their products across consumer, automotive, industrial, robotics, and IoT markets.
Sources: TDK InvenSense official site
TDK InvenSense can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: TDK InvenSense official site
TDK InvenSense is used by engineers, developers, and manufacturers who design and build consumer electronics, automotive systems, industrial equipment, robotics, and IoT devices.
Sources: TDK InvenSense official site
TDK InvenSense is known for its MEMS and magnetic sensor technology combined with supporting software and developer tools, used across consumer electronics, automotive, industrial, robotics, and IoT applications.
Sources: TDK InvenSense official site
TDK InvenSense scores 42/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
TDK InvenSense has a limited AI-visibility profile at 42/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (72/100) and its weakest is visibility (23/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 70/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify TDK InvenSense from memory (August 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
80 in October 2026, down from 86 in August 2026.
Ranked closest to TDK InvenSense: Tauri (80/100), Tatsu (80/100), TDT (80/100), TeamFlow (80/100).
A step up - brands to learn from: Zymo Research (81/100), Zuppler (81/100).
Category leader: Hostinger (97/100).
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