Fantastic cruise deals worldwide
B away (leisurefare.com) earns a Brand Analyzer score of 60 out of 100, placing it in the Developing tier among Travel & Hospitality brands. Among 763 Travel & Hospitality brands analyzed, B away ranks in the 24th percentile (category average 67, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 100/100, Digital Presence 65/100, Visual Identity 93/100, Messaging Clarity 95/100, Trust Foundation 57/100, AI Discoverability 27/100, Brand Authority 12/100.
B away (leisurefare.com) is a cruise and flight specialist offering deals on cruises and air travel to worldwide destinations. The company works with over 40 leading airlines, leveraging buying power to provide competitive pricing. B away positions itself as a provider of affordable luxury travel, covering cruise packages and cheap flights to Europe and other global destinations. It targets travelers seeking value-oriented cruise and flight options.
| Brand Name | B away |
|---|---|
| Domain | leisurefare.com |
| Industry | Travel & Hospitality |
| Main Competitors | Cruise.com, CruiseDirect, Expedia Cruises, Cruises Only, iCruise, Cheap Caribbean |
Moz Domain Authority 2/100 vs category average 28 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "B away cruise specialist, B away cruising offers fantastic cruise deals and amazing cruise offers to a host of worldwide destinations. We work with over 40 of the world’s leading a…" (Meta description: 61 words. No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on YouTube; no detected presence on X (Twitter), Facebook, Instagram, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
B away scores 11/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
B away has a weak AI-visibility profile at 11/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (24/100) and its weakest is visibility (0/100). It benefits from open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 2/100.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
B away's main competitors include Cruise.com, CruiseDirect, Expedia Cruises, Cruises Only, iCruise. These companies compete in the Travel & Hospitality space for similar customers, offering comparable products or services.
Sources: B away official site
Popular alternatives to B away include Cruise.com, CruiseDirect, Expedia Cruises, Cruises Only, iCruise. Each is an established option in the Travel & Hospitality space; the best fit depends on your specific needs, budget, and required features.
Sources: B away official site
B away offers two primary categories of travel products: cruise deals and flights. Its cruise offerings cover a host of worldwide destinations, described as fantastic deals and amazing offers. Its flight offerings include cheap flights to Europe and other worldwide destinations, facilitated through partnerships with over 40 leading airlines. The brand presents these as bundled or standalone travel options for style-conscious budget travelers.
Sources: B away official site
B away has low AI-search visibility, scoring 11/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 17, recommendation 24). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: B away official site
B away and Cruise.com are competitors in Travel & Hospitality. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: B away official site
B away scores 24/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Travel & Hospitality options. Recommendation depends on crawlability, structured data, and category authority.
Sources: B away official site
B away is a cruise and flight specialist operating through the website leisurefare.com. It describes itself as a provider of cruise deals and cheap flights to worldwide destinations. The brand positions itself as a premier specialist in affordable luxury cruising and global air travel, working with over 40 of the world's leading airlines to offer competitive travel packages.
Sources: B away official site
B away offers cruise deals and cheap flights to a range of worldwide destinations, including Europe. The company partners with over 40 leading airlines, using its buying power to secure competitive prices for travelers. It provides both cruise packages and air travel options, aiming to deliver affordable travel experiences to its customers.
Sources: B away official site
B away can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: B away official site
B away is known for offering affordable cruise deals and cheap flights to Europe and worldwide destinations. The brand emphasizes its buying power through partnerships with over 40 leading airlines, which it uses to provide competitive pricing. It is also associated with the concept of traveling in style at reduced costs, positioning itself as a specialist in affordable luxury cruising.
Sources: B away official site
B away targets travelers seeking affordable cruises and cheap flights, particularly those interested in trips to Europe and other worldwide destinations. Its offerings are oriented toward cost-conscious individuals who still wish to travel in style, suggesting an audience that values both affordability and a quality travel experience.
Sources: B away official site
Ranked closest to B away: Irida House (60/100), HeroApps (60/100), Manage Your Trip (60/100), Marry Me Cyprus (60/100).
A step up - brands to learn from: Yellow Dog Software (71/100), Wenjoy (71/100).
Category leader: Booking.com (97/100).