The Membership That Makes You Money
Listing Leads (listingleads.com) earns a Brand Analyzer score of 67 out of 100, placing it in the Developing tier among Real Estate brands, Marketing & Advertising brands. Among 1031 Real Estate brands analyzed, Listing Leads ranks in the 54th percentile (category average 66, leader 94). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 85/100, Digital Presence 76/100, Visual Identity 90/100, Messaging Clarity 100/100, Trust Foundation 71/100, AI Discoverability 53/100, Brand Authority 18/100.
Listing Leads (listingleads.com) is a membership service founded by real estate coach Tom Ferry and marketer Jimmy Mackin. It delivers one weekly marketing plan to real estate agents, covering emails, texts, social media, video, and direct mail content written by professional copywriters and powered by AI workflows. The service is designed to help agents both generate new leads and convert existing database contacts in approximately thirty minutes per week. The platform serves more than 4,000 agents.
| Brand Name | Listing Leads |
|---|---|
| Domain | listingleads.com |
| Industry | Real Estate, Marketing & Advertising |
| Main Competitors | kvCORE, BoomTown, Follow Up Boss, Ylopo, Market Leader, Real Geeks |
Moz Domain Authority 16/100 vs category average 28 / leader 93 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,389,276 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "We help real estate agents generate better leads and convert the ones they already have. One weekly marketing plan: emails, texts, social, video, and direct mail, written by profes…" (Meta description: 45 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on Instagram, YouTube, GitHub; no detected presence on X (Twitter), LinkedIn, Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Listing Leads scores 13/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Listing Leads has a weak AI-visibility profile at 13/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (33/100) and its weakest is visibility (0/100). It benefits from a global traffic rank of #1,389,276 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 16/100.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Listing Leads offers a membership service that delivers one weekly marketing plan to real estate agents. The plan includes five content types: emails, text messages, social media posts, video scripts, and direct mail materials. All content is written by professional copywriters. The service is also described as being powered by AI workflows. The core value of the product is that it covers both lead generation - finding new prospects - and lead conversion - nurturing an agent's existing database - within a single, cohesive weekly plan.
Sources: Listing Leads official site
Listing Leads's main competitors include kvCORE, BoomTown, Follow Up Boss, Ylopo, Market Leader. These companies compete in the Real Estate space for similar customers, offering comparable products or services.
Sources: Listing Leads official site
Listing Leads is a membership service for real estate agents, founded by Tom Ferry and Jimmy Mackin and accessible at listingleads.com. It provides a structured, weekly marketing plan that includes ready-to-send emails, texts, social media content, video scripts, and direct mail materials. The content is written by professional copywriters and delivered through AI-powered workflows. With more than 4,000 agent members, it positions itself as a comprehensive, done-for-you marketing solution for real estate professionals.
Sources: Listing Leads official site
Listing Leads helps real estate agents generate new leads and convert contacts already in their databases. Each week, the service delivers a complete marketing plan covering five channels: email, text messaging, social media, video, and direct mail. All content is written by professional copywriters and powered by AI workflows. The service is designed so that an agent can implement the full weekly plan in approximately thirty minutes, reducing the time and expertise required to execute consistent, multi-channel marketing.
Sources: Listing Leads official site
Popular alternatives to Listing Leads include kvCORE, BoomTown, Follow Up Boss, Ylopo, Market Leader. Each is an established option in the Real Estate space; the best fit depends on your specific needs, budget, and required features.
Sources: Listing Leads official site
Listing Leads has low AI-search visibility, scoring 13/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 17, recommendation 33). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Listing Leads official site
Listing Leads and kvCORE are competitors in Real Estate. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Listing Leads official site
Listing Leads is known for its weekly, all-in-one marketing plans tailored specifically for real estate agents. It is notably associated with its co-founders, prominent real estate figures Tom Ferry and Jimmy Mackin. The service is recognized for combining professional copywriting with AI workflows to produce ready-to-deploy marketing content across email, text, social media, video, and direct mail - all packaged to require only about thirty minutes of an agent's time per week. Its membership base of 4,000+ agents further marks its presence in the real estate marketing space.
Sources: Listing Leads official site
Listing Leads is used by real estate agents who want structured, professional marketing support to generate new leads and convert existing contacts. According to the available facts, the service has more than 4,000 agent members. The product is particularly suited to agents who lack the time or copywriting expertise to create multi-channel marketing content independently, as the service is designed to be implemented in approximately thirty minutes per week. It targets agents seeking an efficient, done-for-you approach to consistent real estate marketing.
Sources: Listing Leads official site
Listing Leads scores 33/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Real Estate options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Listing Leads official site
Listing Leads is popular among real estate agents because it addresses a common pain point: the time and expertise required to execute consistent, multi-channel marketing. By delivering a complete weekly plan - covering email, text, social media, video, and direct mail - written by professional copywriters and requiring only about thirty minutes to implement, it lowers the barrier to professional-grade marketing. Its co-founders, Tom Ferry and Jimmy Mackin, also bring significant credibility and reach within the real estate industry, likely contributing to its adoption by 4,000+ agents.
Sources: Listing Leads official site
Listing Leads can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Listing Leads official site
Ranked closest to Listing Leads: Less Mess (67/100), LeasePilot (67/100), RangeWater Real Estate (67/100), Logic-Immo (67/100).
A step up - brands to learn from: WLTH (71/100), Vend Park (71/100).
Category leader: Redfin (94/100).