Ministarstvo unutrašnjih poslova Zeničko-dobojskog kantona
MUP ZDK (mupzdk.gov.ba) earns a Brand Analyzer score of 57 out of 100, placing it in the Developing tier among Government brands. Among 461 Government brands analyzed, MUP ZDK ranks in the 16th percentile (category average 67, leader 93). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 80/100, Digital Presence 71/100, Visual Identity 93/100, Messaging Clarity 100/100, Trust Foundation 39/100, AI Discoverability 40/100, Brand Authority 12/100.
MUP ZDK (Ministarstvo unutrašnjih poslova Zeničko-dobojskog kantona) is the Ministry of Internal Affairs of the Zenica-Doboj Canton in Bosnia and Herzegovina. It is a local government institution responsible for maintaining public order and peace within the canton. Its mandate includes ensuring citizen safety, combating crime, and addressing cyber threats affecting the Zenica-Doboj Canton region.
| Brand Name | MUP ZDK |
|---|---|
| Domain | mupzdk.gov.ba |
| Industry | Government |
| Main Competitors | International Monetary Fund (IMF) (93/100), NASA (93/100), CA.gov (92/100), USPS (92/100), World Health Organization (WHO) (92/100) |
Moz Domain Authority 30/100 vs category average 38 / leader 97 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,687,937 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Ministarstvo unutrašnjih poslova Zeničko dobojskog kantona" (Meta description: 6 words. No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: Microdata (Schema.org). Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on YouTube, Instagram; no detected presence on X (Twitter), LinkedIn, Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
MUP ZDK scores 17/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
MUP ZDK has a weak AI-visibility profile at 17/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (35/100) and its weakest is visibility (0/100). It benefits from a global traffic rank of #1,687,937 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 30/100.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
MUP ZDK and International Monetary Fund (IMF) are competitors in Government. Brand Analyzer scores MUP ZDK at 57/100 and International Monetary Fund (IMF) at 93/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: MUP ZDK official site
MUP ZDK's closest peers in the Government category include International Monetary Fund (IMF) (93/100), NASA (93/100), CA.gov (92/100), USPS (92/100), World Health Organization (WHO) (92/100). These brands compete on similar audiences and were analyzed alongside MUP ZDK by Brand Analyzer.
Sources: MUP ZDK official site
MUP ZDK is the Ministry of Internal Affairs of the Zenica-Doboj Canton (Ministarstvo unutrašnjih poslova Zeničko-dobojskog kantona), a local government institution in Bosnia and Herzegovina. It operates as the cantonal-level law enforcement and public safety authority dedicated to serving the citizens of the Zenica-Doboj Canton.
Sources: MUP ZDK official site
MUP ZDK has low AI-search visibility, scoring 17/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 26, recommendation 35). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: MUP ZDK official site
Common alternatives to MUP ZDK include International Monetary Fund (IMF) (93/100), NASA (93/100), CA.gov (92/100), USPS (92/100), World Health Organization (WHO) (92/100). Each is a peer brand in the same category; compare their brand and AI-visibility scores on Brand Analyzer to choose the best fit.
Sources: MUP ZDK official site
MUP ZDK is responsible for maintaining public order and peace within the Zenica-Doboj Canton. It ensures the safety of citizens, combats criminal activity, and addresses cyber threats operating within its jurisdiction. As a local ministry of internal affairs, it carries out law enforcement and public security functions for the canton.
Sources: MUP ZDK official site
MUP ZDK provides public safety and law enforcement services to the citizens of the Zenica-Doboj Canton. These services include maintaining public order and peace, combating crime, and addressing cyber threats within the canton. As a government ministry, its offerings are civic and administrative in nature rather than commercial products.
Sources: MUP ZDK official site
MUP ZDK scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Government options. Recommendation depends on crawlability, structured data, and category authority.
Sources: MUP ZDK official site
MUP ZDK serves the citizens of the Zenica-Doboj Canton in Bosnia and Herzegovina. Its services are directed at residents and individuals within the canton who require public order maintenance, crime reporting, and general internal affairs assistance from the cantonal government authority.
Sources: MUP ZDK official site
MUP ZDK is an official government institution - the Ministry of Internal Affairs of the Zenica-Doboj Canton - operating under the governmental framework of Bosnia and Herzegovina. As a state body accessible via a .gov.ba domain, it carries the institutional authority and accountability associated with government ministries.
Sources: MUP ZDK official site
MUP ZDK can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: MUP ZDK official site
MUP ZDK is known for maintaining public order and peace in the Zenica-Doboj Canton of Bosnia and Herzegovina. It is recognized as the local authority responsible for citizen protection, crime prevention, and combating cyber threats within the canton's territory.
Sources: MUP ZDK official site
Ranked closest to MUP ZDK: Miami-Dade County Park Link (57/100), Smart City Tashkent (57/100), Polydelta (57/100), Direzione Generale Creatività Contemporanea (57/100).
A step up - brands to learn from: Western Cape Government (71/100), Tough Leaf (71/100).
Category leader: International Monetary Fund (IMF) (93/100).