北京大学国家发展研究院 (National School of Development, Peking University) Brand Score: 83/100 - Strong Brand tier

引领经济发展研究与思想

北京大学国家发展研究院 (National School of Development, Peking University) (pku.edu.cn) scores 83 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Education brands, Other brands, in the 88th percentile of 20839 Education brands.

AI Snapshot

北京大学国家发展研究院 (National School of Development, Peking University) is an university in Beijing, China. It was founded in 1898. 致力于推动中国经济与社会发展领域的前沿学术研究与政策建言。.

Key facts about 北京大学国家发展研究院 (National School of Development, Peking University)
Brand Name北京大学国家发展研究院 (National School of Development, Peking University)
Domainpku.edu.cn
IndustryEducation, Other
Founded1898
HeadquartersBeijing, China
Parent Company / OwnerPeking University
Main CompetitorsTsinghua University School of Economics and Management, Fudan University School of Economics, China Europe International Business School (CEIBS), Chinese Academy of Social Sciences, Brookings Institution (89/100)

Evidence

Moz Domain Authority 85/100 vs category average 48 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

北京大学国家发展研究院 (National School of Development, Peking University) has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.

The homepage meta description reads "致力于推动中国经济与社会发展领域的前沿学术研究与政策建言。" (No meta description) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is ZH-only, limiting citation in English-language AI answers.

Detected tech stack: Nginx.

Social footprint: verified profiles on Facebook, Instagram; no detected presence on X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know 北京大学国家发展研究院 (National School of Development, Peking University)?

Live results from asking a general-purpose AI assistant about the brand, checked September 2026.

When asked "What is Yenching Academy of Peking University?", Claude could identify the brand as of September 2026. The Yenching Academy of Peking University is an interdisciplinary graduate program established in 2014 offering a one-year Master's degree in China Studies, designed to bring together international and Chinese students to study China's history, culture, economy, and global role. Best known for Its selective, fully-funded one-year Master's program in China Studies for a globally diverse cohort of students.

When asked "Best brands similar to Yenching Academy of Peking University?", Claude would recommend 北京大学国家发展研究院 (National School of Development, Peking University) as of September 2026. It's a well-known and prestigious program for China-focused graduate study, often mentioned alongside similar international scholarship programs like Schwarzman Scholars.

People Also Ask About 北京大学国家发展研究院 (National School of Development, Peking University)

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

How visible is 北京大学国家发展研究院 (National School of Development, Peking University) in AI search?

北京大学国家发展研究院 (National School of Development, Peking University) has moderate AI-search visibility, scoring 55/100 on Brand Analyzer's AI visibility composite (visibility 65, trust 44, recommendation 49). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.

Sources: 北京大学国家发展研究院 (National School of Development, Peking University) official site

When was 北京大学国家发展研究院 (National School of Development, Peking University) founded?

北京大学国家发展研究院 (National School of Development, Peking University) was founded in 1898. 北京大学国家发展研究院 (National School of Development, Peking University) operates in the Education category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Does ChatGPT recommend 北京大学国家发展研究院 (National School of Development, Peking University)?

北京大学国家发展研究院 (National School of Development, Peking University) scores 49/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: 北京大学国家发展研究院 (National School of Development, Peking University) official site

What is 北京大学国家发展研究院 (National School of Development, Peking University)?

北京大学国家发展研究院(National School of Development, NSD)是北京大学下属的一个研究与教学机构,专注于中国经济与社会发展领域的学术研究和政策建言。它依托北京大学的学术资源,是中国领先的经济与发展政策研究机构之一。

Sources: 北京大学国家发展研究院 (National School of Development, Peking University) official site

How can 北京大学国家发展研究院 (National School of Development, Peking University) improve its AI discoverability?

北京大学国家发展研究院 (National School of Development, Peking University) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: 北京大学国家发展研究院 (National School of Development, Peking University) official site

What is 北京大学国家发展研究院 (National School of Development, Peking University) known for?

该研究院以汇聚中国顶尖经济学者、开展高水平的经济研究与政策分析而知名,是连接学术界、政策制定者与公众进行高质量经济对话的重要平台。

Sources: 北京大学国家发展研究院 (National School of Development, Peking University) official site

Who uses 北京大学国家发展研究院 (National School of Development, Peking University)?

该研究院的研究成果与活动主要服务于经济学者、政策制定者、高校师生、企业决策者以及关注中国经济发展的社会公众。

Sources: 北京大学国家发展研究院 (National School of Development, Peking University) official site

Recommendations

AI visibility

北京大学国家发展研究院 (National School of Development, Peking University) scores 55/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

北京大学国家发展研究院 (National School of Development, Peking University) has a limited AI-visibility profile at 55/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (65/100) and its weakest is trust (44/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a Moz Domain Authority of 85/100. The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify 北京大学国家发展研究院 (National School of Development, Peking University) from memory (September 2026) - a sign these signals are paying off.

Visibility - 65/100

Trust - 44/100

Recommendation likelihood - 49/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Score over time

83 in October 2026, up from 61 in September 2026.

Peer brands

Ranked closest to 北京大学国家发展研究院 (National School of Development, Peking University): Pioneers (83/100), Pinna (83/100), Place2Be (83/100), playmeo (83/100).

A step up - brands to learn from: Washington State University (91/100), Workaway (91/100).

Category leader: Canva (97/100).

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