Energizing Indonesia's Future
Pertamina (rayeese.top) earns a Brand Analyzer score of 61 out of 100, placing it in the Developing tier among Energy & Utilities brands. Among 626 Energy & Utilities brands analyzed, Pertamina ranks in the 23rd percentile (category average 67, leader 95). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 90/100, Digital Presence 82/100, Visual Identity 70/100, Messaging Clarity 100/100, Trust Foundation 50/100, AI Discoverability 22/100, Brand Authority 27/100.
Pertamina is an Indonesian state-owned oil and gas company founded in 1968 and headquartered in Jakarta. Owned by the Daya Anagata Nusantara Investment Management Agency, it operates across the full energy value chain, from upstream exploration to downstream retail. Pertamina describes itself as Indonesia's national energy champion, focused on delivering integrated energy services to support the country's energy security, sustainability, and economic development.
| Brand Name | Pertamina |
|---|---|
| Domain | rayeese.top |
| Industry | Energy & Utilities |
| Founded | 1968 |
| Headquarters | Jakarta |
| Parent Company / Owner | Daya Anagata Nusantara Investment Management Agency |
| Main Competitors | Shell (79/100), BP (94/100), TotalEnergies (82/100), ExxonMobil (82/100), Petronas, ChevronTexaco (77/100) |
Moz Domain Authority 1/100 vs category average 29 / leader 90 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Pertamina has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Pertamina is committed to providing reliable energy solutions to power Indonesia's growth and prosperity." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:type, Twitter cards. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on Facebook, Instagram, YouTube, GitHub; no detected presence on X (Twitter), LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Pertamina scores 39/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Pertamina has a weak AI-visibility profile at 39/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (65/100) and its weakest is trust (7/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: a low Moz Domain Authority of 1/100, thin schema.org structured data and no llms.txt to steer AI to its best pages.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Pertamina's main competitors include Shell (79/100), BP (94/100), TotalEnergies (82/100), ExxonMobil (82/100), Petronas. These companies compete in the Energy & Utilities space for similar customers, offering comparable products or services.
Sources: Pertamina official site
Pertamina and BP are competitors in Energy & Utilities. Brand Analyzer scores Pertamina at 61/100 and BP at 94/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Pertamina official site
Pertamina is an Indonesian state-owned oil and gas company founded in 1968 and headquartered in Jakarta. It is owned by the Daya Anagata Nusantara Investment Management Agency and serves as Indonesia's national energy company. Pertamina positions itself as the country's trusted national energy champion, dedicated to driving Indonesia's energy independence and contributing to the nation's economic development and prosperity.
Sources: Pertamina official site
Popular alternatives to Pertamina include Shell (79/100), BP (94/100), TotalEnergies (82/100), ExxonMobil (82/100), Petronas. Each is an established option in the Energy & Utilities space; the best fit depends on your specific needs, budget, and required features.
Sources: Pertamina official site
Pertamina has limited AI-search visibility, scoring 39/100 on Brand Analyzer's AI visibility composite (visibility 65, trust 7, recommendation 31). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Pertamina official site
Pertamina was founded in 1968. Pertamina operates in the Energy & Utilities category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Pertamina is headquartered in Jakarta. Pertamina operates in the Energy & Utilities category.
Sources: Wikidata
Pertamina delivers integrated energy services spanning the full value chain, from upstream exploration of oil and gas resources to downstream retail distribution. The company is focused on ensuring energy security and sustainability for Indonesia. It serves a broad range of customers including individual consumers, businesses, government entities, and international partners, providing reliable energy products and services across the country.
Sources: Pertamina official site
Pertamina scores 31/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Energy & Utilities options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Pertamina official site
Pertamina offers integrated energy services that span the full value chain from upstream oil and gas exploration to downstream retail. This includes energy products and services directed at Indonesian consumers, businesses, government entities, and international partners. The known facts describe the company's scope as covering exploration through retail distribution, consistent with typical national oil company operations, though specific product names are not enumerated in the available information.
Sources: Pertamina official site
Pertamina's products and services are used by Indonesian consumers, businesses, government entities, and international partners. As the national oil and gas company of Indonesia, its customer base is broad, encompassing individual end-users purchasing fuel and energy products at the retail level, commercial and industrial enterprises requiring energy inputs, government bodies, and international organizations or companies engaged in energy partnerships with Indonesia.
Sources: Pertamina official site
Pertamina is known as Indonesia's national oil and gas company and the country's primary state-owned energy enterprise. It is recognized for its integrated operations covering upstream exploration through to downstream retail, and for its role in maintaining Indonesia's energy security. As a state-owned entity, it is closely associated with Indonesia's national energy policy and economic development goals.
Sources: Pertamina official site
Pertamina can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Pertamina official site
Pertamina is owned by or part of Daya Anagata Nusantara Investment Management Agency. Pertamina operates in the Energy & Utilities category.
Sources: Wikidata
Pertamina is popular primarily because it is Indonesia's national oil and gas company, giving it a dominant and foundational role in the country's energy market. It serves Indonesian consumers, businesses, government entities, and international partners, making it a central provider of energy products and services. Its state-owned status and long operational history since 1968 further cement its prominence and widespread recognition in Indonesia.
Sources: Pertamina official site
Ranked closest to Pertamina: Premier Technology (61/100), OPaL (61/100), Riyansh Solar Power Plus (61/100), Sanik Gaz (61/100).
A step up - brands to learn from: X Automation (71/100), WATTMORE (71/100).
Category leader: Siemens (95/100).