International Law Firm for Cross-Border Transactions
Reiss+co. (reiss.law) earns a Brand Analyzer score of 69 out of 100, placing it in the Developing tier among Legal brands. Among 780 Legal brands analyzed, Reiss+co. ranks in the 62nd percentile (category average 67, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 93/100, Digital Presence 82/100, Visual Identity 96/100, Messaging Clarity 95/100, Trust Foundation 55/100, AI Discoverability 75/100, Brand Authority 24/100.
Reiss+co. (reiss.law) is an international law firm headquartered in New York City, operating under the name Reiss+Colleagues. The firm specializes in cross-border corporate and commercial transactions, primarily representing German, Swiss, and Austrian companies doing business in the United States. Managing partner Guy Reiss leads the firm, serving both foreign and domestic businesses, including entrepreneurs and corporations involved in international legal matters.
| Brand Name | Reiss+co. |
|---|---|
| Domain | reiss.law |
| Industry | Legal |
| Headquarters | New York City |
| CEO | Guy Reiss |
| Main Competitors | Freshfields Bruckhaus Deringer, Linklaters (82/100), Hogan Lovells, Greenberg Traurig, Cleary Gottlieb Steen & Hamilton |
Moz Domain Authority 14/100 vs category average 24 / leader 92 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Reiss+co. appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Reiss+Colleagues is an international law firm based in New York City. We represent cross-border & other corporate & commercial transactions for German, Swiss &a…" (No meta description. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt mentions GPTBot, ClaudeBot, Google-Extended - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on LinkedIn, Instagram, YouTube, GitHub; no detected presence on X (Twitter), Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Reiss+co. scores 33/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Reiss+co. has a weak AI-visibility profile at 33/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is trust (24/100). It benefits from a Wikidata knowledge-graph entry, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 14/100 and no llms.txt to steer AI to its best pages.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Reiss+co.'s main competitors include Freshfields Bruckhaus Deringer, Linklaters (82/100), Hogan Lovells, Greenberg Traurig, Cleary Gottlieb Steen & Hamilton. These companies compete in the Legal space for similar customers, offering comparable products or services.
Sources: Reiss+co. official site
Reiss+co. and Linklaters are competitors in Legal. Brand Analyzer scores Reiss+co. at 69/100 and Linklaters at 82/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Reiss+co. official site
Popular alternatives to Reiss+co. include Freshfields Bruckhaus Deringer, Linklaters (82/100), Hogan Lovells, Greenberg Traurig, Cleary Gottlieb Steen & Hamilton. Each is an established option in the Legal space; the best fit depends on your specific needs, budget, and required features.
Sources: Reiss+co. official site
Reiss+co. offers legal services in the areas of cross-border corporate transactions and commercial matters. The firm serves international clients, particularly companies from Germany, Switzerland, and Austria, providing counsel on U.S. legal issues arising from international business operations. Services include representation in corporate and commercial transactions and disputes for both foreign companies doing business in the U.S. and domestic businesses with international dealings.
Sources: Reiss+co. official site
Reiss+co., formally known as Reiss+Colleagues, is an international law firm based in New York City. It operates under the domain reiss.law and is led by managing partner Guy Reiss. The firm positions itself as a premier New York-based legal practice focused on serving European companies-particularly those from Germany, Switzerland, and Austria-in U.S. legal matters involving cross-border corporate and commercial transactions.
Sources: Reiss+co. official site
Reiss+co. has limited AI-search visibility, scoring 33/100 on Brand Analyzer's AI visibility composite (visibility 33, trust 24, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Reiss+co. official site
Reiss+co. provides specialized legal services focused on cross-border corporate and commercial transactions. The firm represents German, Swiss, and Austrian companies, as well as other foreign and domestic businesses and entrepreneurs, in legal matters arising from international business activities. Managing partner Guy Reiss handles the legal interests of international corporations and entrepreneurs operating across borders, particularly in matters involving U.S. law from the firm's New York City base.
Sources: Reiss+co. official site
Reiss+co. scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Legal options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Reiss+co. official site
Reiss+co. primarily serves German, Swiss, and Austrian companies engaged in cross-border transactions and U.S. legal matters. Its client base also includes other foreign and domestic businesses as well as entrepreneurs involved in international corporate and commercial activities. The firm targets clients who require specialized legal expertise at the intersection of European business interests and U.S. law, particularly those operating out of or transacting with New York.
Sources: Reiss+co. official site
Reiss+co. can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Reiss+co. official site
Reiss+co. is known for its specialization in cross-border corporate and commercial legal services for German, Swiss, and Austrian companies operating in the United States. The firm is recognized for its New York base and its focus on international transactions, with managing partner Guy Reiss being a central figure in representing both foreign and domestic businesses and entrepreneurs in complex cross-border legal matters.
Sources: Reiss+co. official site
Ranked closest to Reiss+co.: RATA Associates (69/100), Pareto Legal (69/100), Romer Debbas (69/100), Saint Clement (69/100).
A step up - brands to learn from: XILO (71/100), Windes (71/100).
Category leader: OneTrust (97/100).