Customer Experience Management for B2B & Ecommerce
Retently (retently.com) earns a Brand Analyzer score of 76 out of 100, placing it in the Brand-Ready tier among SaaS brands, E-commerce brands, Marketing & Advertising brands. Among 12358 SaaS brands analyzed, Retently ranks in the 85th percentile (category average 69, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 93/100, Digital Presence 82/100, Visual Identity 93/100, Messaging Clarity 95/100, Trust Foundation 80/100, AI Discoverability 85/100, Brand Authority 33/100.
Retently is a SaaS-based customer experience platform that enables businesses to send NPS (Net Promoter Score), CSAT (Customer Satisfaction), and CES (Customer Effort Score) surveys. It targets B2B companies and ecommerce brands, providing tools to gather, analyze, and act on customer feedback across the customer journey. The platform has processed over 1.5 million surveys and focuses on helping organizations improve customer loyalty through data-driven insights.
| Brand Name | Retently |
|---|---|
| Domain | retently.com |
| Industry | SaaS, E-commerce |
| Main Competitors | Medallia, Qualtrics (78/100), Delighted, Survicate, AskNicely (74/100), Nicereply |
Moz Domain Authority 50/100 vs category average 28 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #128,782 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Send NPS, CSAT & CES surveys to your clients and start gathering, analyzing, and acting on the received customer feedback." (Meta description: 20 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on LinkedIn, Instagram, YouTube, GitHub; no detected presence on X (Twitter), Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Retently scores 31/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Retently has a weak AI-visibility profile at 31/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (70/100) and its weakest is visibility (5/100). It benefits from a global traffic rank of #128,782 (Tranco), a Moz Domain Authority of 50/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and thin schema.org structured data.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Retently's main competitors include Medallia, Qualtrics (78/100), Delighted, Survicate, AskNicely (74/100). These companies compete in the SaaS space for similar customers, offering comparable products or services.
Sources: Retently official site
Retently and Qualtrics are competitors in SaaS. Brand Analyzer scores Retently at 76/100 and Qualtrics at 78/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Retently official site
Retently offers a customer experience platform centered on three core survey products: Net Promoter Score (NPS) surveys, Customer Satisfaction Score (CSAT) surveys, and Customer Effort Score (CES) surveys. These tools allow businesses to send surveys to customers, gather responses, analyze the resulting feedback, and take informed action. The platform is designed to cover multiple touchpoints across the customer journey, providing insights intended to improve customer loyalty and experience for B2B and ecommerce organizations.
Sources: Retently official site
Popular alternatives to Retently include Medallia, Qualtrics (78/100), Delighted, Survicate, AskNicely (74/100). Each is an established option in the SaaS space; the best fit depends on your specific needs, budget, and required features.
Sources: Retently official site
Retently is a SaaS-based customer experience platform designed for B2B companies and ecommerce brands. It provides survey tools centered on three key customer experience metrics: Net Promoter Score (NPS), Customer Satisfaction Score (CSAT), and Customer Effort Score (CES). The platform is built to help businesses collect, analyze, and act on customer feedback across multiple touchpoints in the customer journey, with a stated goal of helping brands redefine and improve their customer experience strategies.
Sources: Retently official site
Retently has limited AI-search visibility, scoring 31/100 on Brand Analyzer's AI visibility composite (visibility 5, trust 37, recommendation 70). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Retently official site
Retently enables businesses to send NPS, CSAT, and CES surveys to their clients at various touchpoints throughout the customer journey. It collects the responses, provides analytical tools to interpret the feedback, and helps organizations take action based on the insights gathered. The platform has analyzed over 1.5 million surveys and delivers data-driven insights aimed at improving customer loyalty and overall customer experience for B2B and ecommerce brands.
Sources: Retently official site
Retently scores 70/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Retently official site
Retently is designed for B2B companies and ecommerce brands that are focused on enhancing customer loyalty and improving customer experience. The platform targets growing organizations that want to use survey-based feedback tools-specifically NPS, CSAT, and CES surveys-to gather data-driven insights about their customers. It is positioned for businesses seeking to measure and act on customer sentiment across multiple touchpoints in the customer journey.
Sources: Retently official site
Retently is known for its customer feedback survey platform, specifically its support for NPS, CSAT, and CES survey methodologies. It is recognized as a customer experience tool for B2B and ecommerce brands, offering actionable insights derived from customer surveys across every touchpoint of the customer journey. The platform highlights its experience processing over 1.5 million surveys as a marker of its scale and reliability in the customer feedback space.
Sources: Retently official site
Retently can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Retently official site
Based on the available facts, Retently's appeal stems from its focus on three widely used customer experience metrics-NPS, CSAT, and CES-delivered through a single platform. It targets B2B and ecommerce brands seeking to improve customer loyalty through data-driven analysis. The platform positions itself as an actionable insights tool across every customer journey touchpoint, which addresses a clear business need. Its claim of analyzing over 1.5 million surveys suggests meaningful adoption among its target audience.
Sources: Retently official site
Ranked closest to Retently: Rent App (76/100), Re-Leased (76/100), Ribbon (76/100), Riseup Labs (76/100).
A step up - brands to learn from: Zyte (81/100), Zipline (81/100).
Category leader: Accenture (97/100).