Independent Agency with Financially Strong Companies
Tiller Insurance Group (tillerinsurancenow.com) earns a Brand Analyzer score of 54 out of 100, placing it in the Early Stage tier among Finance brands, Other brands. Among 2760 Finance brands analyzed, Tiller Insurance Group ranks in the 5th percentile (category average 69, leader 96). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 83/100, Digital Presence 62/100, Visual Identity 89/100, Messaging Clarity 95/100, Trust Foundation 27/100, AI Discoverability 66/100, Brand Authority 4/100.
Tiller Insurance Group LLC is an independent insurance agency based in Chattanooga, Tennessee, licensed to operate in Tennessee and Georgia. Led by President Hank Tiller and Vice President Guy Tiller, the agency represents multiple financially strong insurance carriers. As an independent agency, it works on behalf of clients rather than any single insurer, providing access to competitive rates and multiple coverage options for individuals and businesses in its licensed states.
| Brand Name | Tiller Insurance Group |
|---|---|
| Domain | tillerinsurancenow.com |
| Industry | Finance, Other |
| Headquarters | Chattanooga, Tennessee |
| Main Competitors | Goosehead Insurance, Brightway Insurance, Answer Financial, Insurica, HUB International (82/100) |
Moz Domain Authority 9/100 vs category average 31 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Tiller Insurance Group LLC is based in Chattanooga, Tennessee, and is licensed to write business in Tennessee and Georgia. Hank Tiller is President, and Guy Tiller is Vice Presiden…" (Meta description: 48 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on Facebook, Instagram; no detected presence on X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Tiller Insurance Group scores 16/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Tiller Insurance Group has a weak AI-visibility profile at 16/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is visibility (0/100). It benefits from open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 9/100.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Tiller Insurance Group's main competitors include Goosehead Insurance, Brightway Insurance, Answer Financial, Insurica, HUB International (82/100). These companies compete in the Finance space for similar customers, offering comparable products or services.
Sources: Tiller Insurance Group official site
Tiller Insurance Group and HUB International are competitors in Finance. Brand Analyzer scores Tiller Insurance Group at 54/100 and HUB International at 82/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Tiller Insurance Group official site
Tiller Insurance Group LLC is an independent insurance agency based in Chattanooga, Tennessee, licensed to write business in Tennessee and Georgia. It is led by President Hank Tiller and Vice President Guy Tiller. As an independent agency, it represents multiple insurance carriers rather than a single company, allowing it to offer clients a range of coverage options and competitive rates.
Sources: Tiller Insurance Group official site
Popular alternatives to Tiller Insurance Group include Goosehead Insurance, Brightway Insurance, Answer Financial, Insurica, HUB International (82/100). Each is an established option in the Finance space; the best fit depends on your specific needs, budget, and required features.
Sources: Tiller Insurance Group official site
Tiller Insurance Group has low AI-search visibility, scoring 16/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 14, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Tiller Insurance Group official site
Tiller Insurance Group offers insurance products for individuals and businesses in Tennessee and Georgia. Based on available facts, its product scope includes auto insurance, home insurance, and other insurance coverage types. As an independent agency, it accesses these products through multiple financially strong insurance carriers, enabling clients to compare options and rates rather than being limited to a single insurer's offerings.
Sources: Tiller Insurance Group official site
Tiller Insurance Group scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Finance options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Tiller Insurance Group official site
Tiller Insurance Group can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Tiller Insurance Group official site
Tiller Insurance Group serves individuals and businesses located in Tennessee and Georgia who are seeking insurance coverage. Its independent agency model and access to multiple carriers make it relevant to clients looking for competitive rates on auto, home, and other types of insurance. The agency's geographic scope is limited to its two licensed states: Tennessee and Georgia.
Sources: Tiller Insurance Group official site
Tiller Insurance Group is known for operating as an independent insurance agency that represents multiple financially strong insurance carriers in Tennessee and Georgia. The agency emphasizes its client-first approach - working for the customer rather than any single insurer - and its ability to offer competitive rates and access to a variety of coverage options. It is a locally operated, family-led business in Chattanooga, Tennessee.
Sources: Tiller Insurance Group official site
Ranked closest to Tiller Insurance Group: The Funding Channel (54/100), Thames Offshore Credit Union (54/100), Trade Technologies (54/100), Ventura Interests (54/100).
A step up - brands to learn from: Yirendai (宜人贷) (56/100), Tensla Global Consulting (56/100).
Category leader: Mastercard (96/100).