Sveriges största databas för övergivna platser
Urbex Kartor (urbexkarta.netlify.app) earns a Brand Analyzer score of 63 out of 100, placing it in the Developing tier among Travel & Hospitality brands, Media & Entertainment brands. Among 763 Travel & Hospitality brands analyzed, Urbex Kartor ranks in the 35th percentile (category average 67, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 90/100, Digital Presence 62/100, Visual Identity 92/100, Messaging Clarity 95/100, Trust Foundation 51/100, AI Discoverability 58/100, Brand Authority 28/100.
Urbex Kartor (urbexkarta.netlify.app) is a Swedish digital service providing access to a database of over 3,000 verified coordinates of abandoned locations across Sweden. The service targets urban explorers and delivers secret sites - including military bunkers, hospitals, castles, and industrial facilities - directly to users via Google Maps integration. It offers direct mobile delivery, lifetime updates, and secure payments, positioning itself as the largest verified database of hidden abandoned places in Sweden.
| Brand Name | Urbex Kartor |
|---|---|
| Domain | urbexkarta.netlify.app |
| Industry | Travel & Hospitality, Media & Entertainment |
| Main Competitors | Abandoned World Explorer, Atlas Obscura, Urbex Central, Forbidden Places |
Moz Domain Authority 93/100 vs category average 28 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Få tillgång till 3000+ hemliga övergivna platser i Sverige direkt i mobilen. Verifierade koordinater, direktleverans och säkra betalningar." (Meta description: 18 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:type. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on Instagram, Facebook; no detected presence on X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Urbex Kartor scores 27/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Urbex Kartor has a weak AI-visibility profile at 27/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (55/100) and its weakest is visibility (0/100). It benefits from a Moz Domain Authority of 93/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and thin schema.org structured data.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Urbex Kartor's main competitors include Abandoned World Explorer, Atlas Obscura, Urbex Central, Forbidden Places. These companies compete in the Travel & Hospitality space for similar customers, offering comparable products or services.
Sources: Urbex Kartor official site
Urbex Kartor offers access to a database of over 3,000 verified GPS coordinates of abandoned locations in Sweden. The core product delivers coordinates directly to users' mobile devices for use with Google Maps. The service includes lifetime updates to the database and is supported by secure payment processing. Categories of locations covered include abandoned military bunkers, hospitals, castles, and industrial sites.
Sources: Urbex Kartor official site
Popular alternatives to Urbex Kartor include Abandoned World Explorer, Atlas Obscura, Urbex Central, Forbidden Places. Each is an established option in the Travel & Hospitality space; the best fit depends on your specific needs, budget, and required features.
Sources: Urbex Kartor official site
Urbex Kartor is a Swedish digital platform accessible at urbexkarta.netlify.app that provides a database of over 3,000 verified coordinates of abandoned and hidden locations throughout Sweden. It is designed for mobile use and integrates directly with Google Maps, allowing users to navigate to secret abandoned sites such as military bunkers, hospitals, castles, and industrial buildings. It operates in the Travel & Hospitality and Media & Entertainment categories.
Sources: Urbex Kartor official site
Urbex Kartor has limited AI-search visibility, scoring 27/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 44, recommendation 55). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Urbex Kartor official site
Urbex Kartor provides urban explorers with direct mobile access to a curated and verified database of more than 3,000 secret abandoned places in Sweden. Users receive verified GPS coordinates that integrate seamlessly with Google Maps. The service offers direct delivery of location data upon purchase, supports secure payments, and includes lifetime updates to its database. It focuses on abandoned military bunkers, hospitals, castles, and industrial sites.
Sources: Urbex Kartor official site
Urbex Kartor and Abandoned World Explorer are competitors in Travel & Hospitality. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Urbex Kartor official site
Urbex Kartor scores 55/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Travel & Hospitality options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Urbex Kartor official site
Urbex Kartor is designed for urban explorers and adventure seekers who are interested in discovering hidden and abandoned locations in Sweden. Its target audience consists of individuals who actively seek out secret or off-the-beaten-path sites such as derelict military bunkers, hospitals, castles, and industrial buildings. The service is tailored for mobile users who want direct, easy navigation to these locations via Google Maps.
Sources: Urbex Kartor official site
Urbex Kartor is known for hosting Sweden's largest verified database of hidden abandoned locations, with over 3,000 coordinates available to users. It is particularly recognized for its direct Google Maps integration, enabling straightforward mobile navigation to secret sites. The service is also noted for covering a diverse range of abandoned categories, including military bunkers, hospitals, castles, and industrial facilities, all verified for accuracy.
Sources: Urbex Kartor official site
Urbex Kartor can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Urbex Kartor official site
Urbex Kartor positions itself as popular among urban explorers due to its claim of offering the largest verified database of abandoned sites in Sweden, with over 3,000 coordinates. Its appeal is attributed to seamless Google Maps integration, mobile accessibility, direct and hassle-free access to location data, lifetime updates, and the breadth of site categories covered - including military bunkers, hospitals, castles, and industries - which are not readily available elsewhere in a single verified source.
Sources: Urbex Kartor official site
Ranked closest to Urbex Kartor: Travshala (63/100), Travel and Tannins (63/100), The Vista (63/100), Shree Yogshala Rishikesh (63/100).
A step up - brands to learn from: Yellow Dog Software (71/100), Wenjoy (71/100).
Category leader: Booking.com (97/100).