Success is Amarillo College
Amarillo College (actx.edu) scores 67 out of 100 on Brand Analyzer, placing it in the Developing tier among Education brands, in the 14th percentile of 12692 Education brands.
Amarillo College is a community college located in Amarillo, Texas. It offers Associate Degree and Certificate programs supported by dedicated faculty and staff, along with scholarships, student organizations, and study abroad opportunities. The college positions itself as committed to student success, providing an academic foundation for individuals entering the workforce or continuing on to university-level education. It serves prospective and current students within the Amarillo community.
| Brand Name | Amarillo College |
|---|---|
| Domain | actx.edu |
| Industry | Education |
| Headquarters | Amarillo, Texas, U.S. |
| Main Competitors | Clarendon College (72/100), South Plains College (71/100), Frank Phillips College (72/100), Western Texas College (70/100), Odessa College (75/100), Texas State Technical College (80/100) |
Moz Domain Authority 50/100 vs category average 49 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Enriching the lives of our students and community by helping learners identify and achieve their educational goals." (Meta description: 17 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Apache.
Social footprint: verified profiles on YouTube; no detected presence on Instagram, X (Twitter), Facebook, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Amarillo College?", Claude could identify the brand as of October 2026. Amarillo College is a public community college in Amarillo, Texas, offering associate degrees, workforce certificates, and transfer pathways to four-year institutions. Best known for Being a community college known for its No Excuses student success initiative aimed at reducing poverty-related barriers to graduation.
When asked "Best brands similar to Amarillo College?", Claude would recommend Amarillo College as of October 2026. If someone asked about notable community colleges, especially ones recognized for innovative student support programs, Amarillo College would be a reasonable mention.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Amarillo College's main competitors in Education: Clarendon College (72/100), South Plains College (71/100), Frank Phillips College (72/100), Western Texas College (70/100), Odessa College (75/100).
Sources: Brand Analyzer scan
Amarillo College offers Associate Degree and Certificate programs across various fields of study. It also provides scholarships, student organizations, and study abroad opportunities to support students' academic and personal development.
Sources: Amarillo College official site
Amarillo College is a public community college located in Amarillo, Texas, United States. It provides associate degree and certificate programs designed to help students enter the workforce or continue their education at a university.
Sources: Amarillo College official site
Amarillo College has limited AI-search visibility, scoring 32/100 on Brand Analyzer's AI visibility composite (visibility 23, trust 29, recommendation 53). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Amarillo College official site
Amarillo College offers Associate Degree and Certificate programs supported by dedicated faculty and staff. It also provides scholarships, student organizations, and study abroad opportunities to help students achieve their educational and career goals.
Sources: Amarillo College official site
Amarillo College scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Amarillo College official site
Amarillo College can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Amarillo College official site
Amarillo College serves prospective and current students in the Amarillo community who are seeking associate degrees, certificates, or a pathway to university education or workforce entry.
Sources: Amarillo College official site
Amarillo College is known for its commitment to student success as a community college, offering associate degrees and certificates along with scholarships, organizations, and study abroad opportunities that are not commonly found at other community colleges.
Sources: Amarillo College official site
Amarillo College scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Amarillo College has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (53/100) and its weakest is visibility (23/100). It benefits from a Wikidata knowledge-graph entry, a Moz Domain Authority of 50/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Amarillo College from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Amarillo College: ACOTE (Accreditation Council for Occupational Therapy Education) (67/100), American Culinary Federation (67/100), AIAS - Associazione Italiana Ambiente e Sicurezza (67/100), Akadémiai Kiadó (67/100).
A step up - brands to learn from: Ziyouz (71/100), ZiyoNET (71/100).
Category leader: Canva (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.