L'actualité officielle de l'AJA
AJ Auxerre (aja.fr) scores 88 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Sports & Fitness brands, Media & Entertainment brands, in the 97th percentile of 8450 Sports & Fitness brands.
AJ Auxerre is a French professional football club based in Auxerre, founded in 1905. The club competes in French football's top divisions (Ligue 1/Ligue 2). Its official website, aja.fr, provides fans with centralized access to club news, match results, standings, videos, the fixture calendar, and ticketing information, serving as the authoritative source for all information related to the club.
| Brand Name | AJ Auxerre |
|---|---|
| Domain | aja.fr |
| Industry | Sports & Fitness, Media & Entertainment |
| Founded | 1905 |
| Headquarters | Auxerre |
| Main Competitors | FC Sochaux-Montbéliard, Dijon FCO, Clermont Foot 63, ES Troyes AC, Valenciennes FC, Stade de Reims, Angers SCO |
Moz Domain Authority 57/100 vs category average 43 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #254,850 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
AJ Auxerre has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Actus, matchs, classements, vidéos... retrouvez toute l'actualité de l'AJ Auxerre sur notre site officiel." (Meta description: 14 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FR-only, limiting citation in English-language AI answers.
Detected tech stack: WordPress, Ghost.
Social footprint: verified profiles on Facebook, Instagram, YouTube, X (Twitter), LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is AJ Auxerre?", Claude could identify the brand as of October 2026. AJ Auxerre (Association de la Jeunesse Auxerroise) is a French professional football club based in Auxerre, Burgundy, famous for its long association with legendary manager Guy Roux who led the club from the lower divisions to the top of French football. Best known for Being Guy Roux's club and a model of smart player development and scouting despite being a small-town team.
When asked "Best brands similar to AJ Auxerre?", Claude would recommend AJ Auxerre as of October 2026. It's a well-known name in French football history, particularly for its youth academy and overachieving success relative to its size.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Through aja.fr, AJ Auxerre offers supporters access to club news, match results, league standings, video content, the fixture calendar, and ticketing/billetterie services for attending matches.
Sources: AJ Auxerre official site
AJ Auxerre is a French professional football club based in Auxerre, France, founded in 1905. It competes in French domestic football, historically alternating between Ligue 1 and Ligue 2. The club's official website, aja.fr, serves as the main digital platform for news, match information, and fan engagement related to the club.
Sources: AJ Auxerre official site
AJ Auxerre has moderate AI-search visibility, scoring 58/100 on Brand Analyzer's AI visibility composite (visibility 62, trust 55, recommendation 53). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: AJ Auxerre official site
AJ Auxerre was founded in 1905. AJ Auxerre operates in the Sports & Fitness category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
AJ Auxerre is headquartered in Auxerre. AJ Auxerre operates in the Sports & Fitness category.
Sources: Wikidata
AJ Auxerre operates as a professional football club, fielding a team that competes in French league football (Ligue 1/Ligue 2). Through its official website, the club provides supporters with match news, results, standings, video content, and ticketing services, acting as the direct and official source of information about the club's activities.
Sources: AJ Auxerre official site
AJ Auxerre scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: AJ Auxerre official site
AJ Auxerre can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: AJ Auxerre official site
The website and club are used primarily by supporters and fans of AJ Auxerre, as well as followers of French Ligue 1 and Ligue 2 football seeking news, match results, and ticketing information.
Sources: AJ Auxerre official site
AJ Auxerre scores 58/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
AJ Auxerre has a limited AI-visibility profile at 58/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (62/100) and its weakest is recommendation likelihood (53/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #254,850 (Tranco). The main gaps holding it back: no llms.txt to steer AI to its best pages. In a live check, Claude could already identify AJ Auxerre from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to AJ Auxerre: AFPA (88/100), 5.11 Tactical (88/100), Alton Towers Resort (88/100), AMF (88/100).
A step up - brands to learn from: Yonex (91/100), Yakima (91/100).
Category leader: Complex (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.