The voice of staffing
American Staffing Association (americanstaffing.net) scores 82 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Other brands, Marketing & Advertising brands, Non-profit brands, in the 88th percentile of 36740 Other brands.
American Staffing Association (ASA) is a U.S. trade association founded in 1966 and headquartered in Alexandria, Virginia, representing the staffing, recruiting, and workforce solutions industry. It advocates for staffing firms' interests, provides exclusive industry resources, and fosters a community of professionals. ASA positions itself as the authoritative voice for staffing firms, recruiters, and workforce solutions providers operating in the U.S. and internationally, helping members navigate industry challenges and succeed through advocacy, education, and networking opportunities.
| Brand Name | American Staffing Association |
|---|---|
| Domain | americanstaffing.net |
| Industry | Other, Marketing & Advertising |
| Founded | 1966 |
| Headquarters | Alexandria |
| Main Competitors | Staffing Industry Analysts (76/100), National Association of Personnel Services, Society for Human Resource Management (92/100), World Employment Confederation (74/100) |
Moz Domain Authority 57/100 vs category average 37 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #200,732 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
American Staffing Association appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "American Staffing Association is the voice of the U.S. staffing, recruiting, and workforce solutions industry." (Meta description: 15 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, + Microdata, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Apache, WordPress, Ghost.
Social footprint: verified profiles on X (Twitter), Facebook, LinkedIn, YouTube, Instagram; no detected presence on GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is American Staffing Association?", Claude could identify the brand as of October 2026. The American Staffing Association is the national trade association representing the U.S. staffing and recruiting industry, providing advocacy, education, certification, and research for staffing firms and their clients. Best known for Being the leading trade association and lobbying voice for the staffing and recruiting industry in the United States.
When asked "Best brands similar to American Staffing Association?", Claude would recommend American Staffing Association as of October 2026. It's the most prominent and authoritative industry body for staffing firms, so it's a natural reference point when discussing staffing industry organizations or standards.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
American Staffing Association's main competitors in Other: Staffing Industry Analysts (76/100), Society for Human Resource Management (92/100), World Employment Confederation (74/100).
Sources: Brand Analyzer scan
American Staffing Association (ASA) is a trade association representing the U.S. staffing, recruiting, and workforce solutions industry. Founded in 1966 and headquartered in Alexandria, Virginia, it serves as the voice of staffing firms and professionals across the country and internationally.
American Staffing Association has limited AI-search visibility, scoring 47/100 on Brand Analyzer's AI visibility composite (visibility 38, trust 42, recommendation 68). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
American Staffing Association was founded in 1966. American Staffing Association operates in the Other category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
American Staffing Association is headquartered in Alexandria. American Staffing Association operates in the Other category.
Sources: Wikidata
ASA offers industry advocacy, exclusive resources for staffing firms, and access to a community of peers in the workforce solutions industry to help members navigate and succeed in their field.
American Staffing Association scores 68/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
ASA is known for being the leading trade association for the U.S. staffing and recruiting industry, advocating on behalf of staffing firms and providing resources and community support to help them succeed.
American Staffing Association can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
ASA is used by staffing firms, recruiters, and workforce solutions providers operating in the United States and internationally.
American Staffing Association scores 47/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
American Staffing Association has a limited AI-visibility profile at 47/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (68/100) and its weakest is visibility (38/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #200,732 (Tranco) and a Moz Domain Authority of 57/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify American Staffing Association from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to American Staffing Association: AmCham Serbia (82/100), Amazon (82/100), Amiad (82/100), Amrop (82/100).
A step up - brands to learn from: ZipRecruiter (91/100), Yr (91/100).
Category leader: Accenture (97/100).
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