Het oudste lyceum van Amsterdam
Het Amsterdams Lyceum (amsterdamslyceum.nl) scores 66 out of 100 on Brand Analyzer, placing it in the Developing tier among Education brands, in the 16th percentile of 31270 Education brands.
Het Amsterdams Lyceum is a secondary school (voortgezet onderwijs) located in Amsterdam, founded in 1917, making it the oldest lyceum in the city. It offers broad and in-depth academic education with particular emphasis on language instruction and science (bèta) subjects. The school positions itself as a tradition-rich, academically oriented institution aimed at students and parents in Amsterdam seeking high-quality, well-rounded secondary education.
| Brand Name | Het Amsterdams Lyceum |
|---|---|
| Domain | amsterdamslyceum.nl |
| Industry | Education |
| Founded | 1917 |
| Headquarters | Amsterdam, Netherlands |
| Main Competitors | Barlaeus Gymnasium (71/100), Vossius Gymnasium (69/100), Spinoza Lyceum (68/100), Cygnus Gymnasium (66/100), Sint Nicolaaslyceum |
Het Amsterdams Lyceum appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Absentie" (No meta description. OG description present but brief) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx, WordPress, Ghost.
Social footprint: verified profiles on Instagram, Facebook; no detected presence on X (Twitter), LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Het Amsterdams Lyceum?", Claude could identify the brand as of November 2026. Het Amsterdams Lyceum is a well-established secondary school in Amsterdam, Netherlands, founded in 1911, offering gymnasium and atheneum (VWO) level education to students. Best known for Being a prestigious and historic gymnasium/VWO secondary school in Amsterdam known for its classical curriculum including Latin and Greek.
When asked "Best brands similar to Het Amsterdams Lyceum?", Claude would recommend Het Amsterdams Lyceum as of November 2026. If someone asked about reputable Dutch secondary schools, especially gymnasiums in Amsterdam, this would be a natural one to mention due to its long history and academic reputation.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Het Amsterdams Lyceum's main competitors in Education: Barlaeus Gymnasium (71/100), Vossius Gymnasium (69/100), Spinoza Lyceum (68/100), Cygnus Gymnasium (66/100).
Sources: Brand Analyzer scan
Het Amsterdams Lyceum has limited AI-search visibility, scoring 30/100 on Brand Analyzer's AI visibility composite (visibility 31, trust 15, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Het Amsterdams Lyceum official site
Het Amsterdams Lyceum was founded in 1917. Het Amsterdams Lyceum operates in the Education category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Het Amsterdams Lyceum scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Het Amsterdams Lyceum official site
Het Amsterdams Lyceum is a secondary school (voortgezet onderwijs) in Amsterdam, founded in 1917. It is the oldest lyceum in the city and provides broad, academically oriented education with a focus on language and science subjects.
Sources: Het Amsterdams Lyceum official site
Het Amsterdams Lyceum can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Het Amsterdams Lyceum official site
The school offers general secondary education (voortgezet onderwijs) with a broad, academically focused curriculum, including enhanced language instruction and strong science (bèta) education tracks for students in Amsterdam.
Sources: Het Amsterdams Lyceum official site
Het Amsterdams Lyceum is known for being the oldest lyceum in Amsterdam, founded in 1917, and for its strong reputation in language education combined with rigorous science (bèta) instruction within a broad academic curriculum.
Sources: Het Amsterdams Lyceum official site
Het Amsterdams Lyceum serves secondary school students in Amsterdam and their parents who are looking for high-quality, broad, and academically rigorous education, particularly those interested in strong language and science programs.
Sources: Het Amsterdams Lyceum official site
Het Amsterdams Lyceum scores 30/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Het Amsterdams Lyceum has a weak AI-visibility profile at 30/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is trust (15/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Het Amsterdams Lyceum from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Het Amsterdams Lyceum: アミューズメントメディア総合学院（AMG） (66/100), Service Year Alliance - Alums (66/100), The Ancona School (66/100), Ann Brashares (66/100).
A step up - brands to learn from: 作业帮 (Zuoyebang) (71/100), Zentralwohlfahrtsstelle der Juden in Deutschland e.V. (71/100).
Category leader: Canva (97/100).
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