Только честность, только хардкор
Antijob.net (antijob.net) scores 77 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Other brands, Media & Entertainment brands, in the 60th percentile of 15418 Other brands.
Antijob.net is a Russian-language website founded in 2004 that hosts employee reviews of employers. It describes itself as the oldest such review base on the Russian internet, operating on a policy of presumed employer guilt and refusing to remove negative reviews for payment. The platform emphasizes unedited, anonymous feedback from current and former employees, positioning itself as an independent alternative to review services that allow companies to manage their online reputation.
| Brand Name | Antijob.net |
|---|---|
| Domain | antijob.net |
| Industry | Other, Media & Entertainment |
| Founded | 2004 |
| Main Competitors | Glassdoor (92/100), Indeed (87/100), Pravda Sotrudnikov, Otzovik |
Moz Domain Authority 43/100 vs category average 38 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #493,828 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Старейшая классово-верная база отзывов сотрудников о работе в рунете. У нас нет «положительных отзывов» - только честность, только хардкор. Наша политика - презумпция виновности ра…" (Meta description: 34 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is RU-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on Facebook, X (Twitter), Instagram, YouTube, GitHub; no detected presence on LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Antijob.net?", Claude could identify the brand as of September 2026. Antijob.net is a Russian-language website where employees anonymously post reviews, complaints, and warnings about employers, functioning as a kind of blacklist for bad workplaces in Russia and other CIS countries. Best known for Anonymous employer reviews and blacklisting of companies with poor labor practices in the Russian-speaking job market.
When asked "Best brands similar to Antijob.net?", Claude would recommend Antijob.net as of September 2026. It's a well-known niche resource in the Russian-speaking world for checking employer reputations before taking a job, comparable to a regional Glassdoor alternative.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Antijob.net's main competitors in Other: Glassdoor (92/100), Indeed (87/100).
Sources: Brand Analyzer scan
Antijob.net offers a platform where employees and job seekers can read and submit anonymous, uneditable reviews about employers. Its core service is an employer-review database that guarantees author anonymity and prohibits companies from paying to delete negative feedback or inflate their ratings.
Sources: Antijob.net official site
Antijob.net is a Russian website launched in 2004 that serves as a database of employee reviews about employers. It is described as the oldest such review platform in the Russian-language internet (Runet), focused on unfiltered, anonymous feedback from workers about their employers.
Sources: Antijob.net official site
Antijob.net has limited AI-search visibility, scoring 30/100 on Brand Analyzer's AI visibility composite (visibility 20, trust 46, recommendation 30). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Antijob.net official site
Antijob.net was founded in 2004. Antijob.net operates in the Other category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Antijob.net collects and publishes reviews written by employees and former employees about their experiences working at various companies. It allows users to submit reviews anonymously and does not remove or edit negative content in exchange for payment, distinguishing it from services that manage corporate reputations.
Sources: Antijob.net official site
Antijob.net scores 30/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Antijob.net official site
Antijob.net is known for its strict policy against removing negative employer reviews for money and for operating under a 'presumption of employer guilt' philosophy. It markets itself as the oldest employer-review database in the Russian internet and as uniquely resistant to reputation management pressure from companies.
Sources: Antijob.net official site
Antijob.net can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Antijob.net official site
Antijob.net is used by employees and job seekers who want to anonymously share negative experiences with employers or research the real reputation of a potential employer before accepting a job offer.
Sources: Antijob.net official site
Antijob.net scores 30/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Antijob.net has a weak AI-visibility profile at 30/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (46/100) and its weakest is visibility (20/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #493,828 (Tranco) and a Moz Domain Authority of 43/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Antijob.net from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Antijob.net: Anthony & Sylvan Pools (77/100), Antea Group (77/100), Anuntul Telefonic (77/100), APExBIO (77/100).
A step up - brands to learn from: Zurich Insurance Group (81/100), Zucchetti (81/100).
Category leader: Accenture (97/100).
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