Soigner, enseigner, innover ensemble
AP-HM (Assistance Publique - Hôpitaux de Marseille) (ap-hm.fr) scores 69 out of 100 on Brand Analyzer, placing it in the Developing tier among Healthcare brands, Education brands, Government brands, in the 20th percentile of 17515 Healthcare brands.
AP-HM (Assistance Publique - Hôpitaux de Marseille) is a public university hospital system serving Marseille and its surrounding region. It provides hospital care, medical education, and research, operating as a major reference center for healthcare in the area. Its services include specialized care pathways such as pediatric oncology and public health initiatives like the Octobre Rose breast cancer awareness campaign, reflecting its combined role in treatment, teaching, and prevention.
| Brand Name | AP-HM (Assistance Publique - Hôpitaux de Marseille) |
|---|---|
| Domain | ap-hm.fr |
| Industry | Healthcare, Education |
| Headquarters | Marseille |
| Main Competitors | Hospices Civils de Lyon (71/100), CHU de Toulouse (76/100), Assistance Publique - Hôpitaux de Paris (AP-HP) (80/100), CHU de Bordeaux (74/100), CHU de Nice (82/100), Institut Paoli-Calmettes (77/100) |
Moz Domain Authority 58/100 vs category average 40 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #165,794 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Fournir des soins hospitaliers universitaires de qualité à la population de Marseille et de sa région, tout en assurant l'enseignement médical et la recherche." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is FR-only, limiting citation in English-language AI answers.
Detected tech stack: Drupal.
Social footprint: verified profiles on Facebook, X (Twitter), YouTube, LinkedIn, Instagram, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is AP-HM (Assistance Publique - Hôpitaux de Marseille)?", Claude could identify the brand as of October 2026. AP-HM is one of the largest public hospital systems in France, serving the Marseille region through multiple hospital sites including La Timone, Conception, Nord, and Sainte-Marguerite. It provides a full range of clinical care, research, and teaching activities as a major univer Best known for Being one of France's largest public university hospital systems, particularly La Timone hospital complex in Marseille.
When asked "Best brands similar to AP-HM (Assistance Publique - Hôpitaux de Marseille)?", Claude would recommend AP-HM (Assistance Publique - Hôpitaux de Marseille) as of October 2026. It's a major, well-known public hospital group in France and would naturally come up alongside other large French CHU/AP systems like AP-HP or CHU de Lyon.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
AP-HM (Assistance Publique - Hôpitaux de Marseille)'s main competitors in Healthcare: Hospices Civils de Lyon (71/100), CHU de Toulouse (76/100), Assistance Publique - Hôpitaux de Paris (AP-HP) (80/100), CHU de Bordeaux (74/100), CHU de Nice (82/100).
Sources: Brand Analyzer scan
AP-HM (Assistance Publique - Hôpitaux de Marseille) is a public university hospital organization based in Marseille, France. It is a centre hospitalier universitaire (CHU), combining clinical care with medical education and research for the population of Marseille and its surrounding region.
Sources: AP-HM (Assistance Publique - Hôpitaux de Marseille) official site
AP-HM (Assistance Publique - Hôpitaux de Marseille) has limited AI-search visibility, scoring 36/100 on Brand Analyzer's AI visibility composite (visibility 28, trust 26, recommendation 61). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: AP-HM (Assistance Publique - Hôpitaux de Marseille) official site
AP-HM (Assistance Publique - Hôpitaux de Marseille) is headquartered in Marseille. AP-HM (Assistance Publique - Hôpitaux de Marseille) operates in the Healthcare category.
Sources: Wikidata
AP-HM (Assistance Publique - Hôpitaux de Marseille) scores 61/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Healthcare options. Recommendation depends on crawlability, structured data, and category authority.
Sources: AP-HM (Assistance Publique - Hôpitaux de Marseille) official site
AP-HM offers university hospital care services, including specialized medical care pathways such as pediatric oncology. It also provides medical education and training for healthcare professionals, conducts medical research, and organizes public health prevention and screening campaigns, such as Octobre Rose for breast cancer awareness.
Sources: AP-HM (Assistance Publique - Hôpitaux de Marseille) official site
AP-HM (Assistance Publique - Hôpitaux de Marseille) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: AP-HM (Assistance Publique - Hôpitaux de Marseille) official site
AP-HM serves patients and their families seeking hospital care in Marseille and the surrounding region, including those needing specialized treatment such as pediatric oncology. It also serves healthcare professionals and students engaged in medical education and training, as well as the broader regional population through public health and prevention initiatives.
Sources: AP-HM (Assistance Publique - Hôpitaux de Marseille) official site
AP-HM is known for being a major public university hospital reference center in Marseille, offering specialized medical expertise including pediatric cancer care. It is also recognized for its involvement in public prevention campaigns, such as Octobre Rose, which promotes breast cancer screening and awareness.
Sources: AP-HM (Assistance Publique - Hôpitaux de Marseille) official site
AP-HM (Assistance Publique - Hôpitaux de Marseille) scores 36/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
AP-HM (Assistance Publique - Hôpitaux de Marseille) has a weak AI-visibility profile at 36/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (61/100) and its weakest is trust (26/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #165,794 (Tranco) and a Moz Domain Authority of 58/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify AP-HM (Assistance Publique - Hôpitaux de Marseille) from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to AP-HM (Assistance Publique - Hôpitaux de Marseille): Apex Pharmacy (69/100), ANZACATA (69/100), APLAR (Asia Pacific League of Associations for Rheumatology) (69/100), APOLLON Hochschule (69/100).
A step up - brands to learn from: Zentralwohlfahrtsstelle der Juden in Deutschland e.V. (71/100), ZT Corporate (71/100).
Category leader: Booksy (96/100).
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