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ARC (arc.co.uk) scores 74 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Other brands, in the 55th percentile of 44659 Other brands.
ARC (arc.co.uk) is described as an international architecture database, while also presenting itself as a provider of tailored business and professional services in the UK. Founded in 1994, it positions itself as a trusted, reliable partner offering quality services to businesses and individuals seeking solutions suited to their specific needs. The available information is limited and somewhat generic, combining elements of an architecture-focused resource with broader service-oriented branding.
| Brand Name | ARC |
|---|---|
| Domain | arc.co.uk |
| Industry | Other |
| Founded | 1994 |
| Main Competitors | ArchDaily (94/100), Dezeen (90/100), Architizer (81/100), Archello (83/100), RIBA (85/100) |
Moz Domain Authority 36/100 vs category average 36 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
ARC appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "ARC is dedicated to delivering innovative solutions that help businesses and individuals achieve their goals." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Apache.
Social footprint: verified profiles on X (Twitter), Facebook, Instagram, GitHub; no detected presence on LinkedIn, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is ARC?", Claude could not identify the brand as of November 2026. I don't recognize a specific company called ARC at arc.co.uk, as the name is too generic and likely shared by multiple unrelated businesses, making it hard to pin down without more context.
When asked "Best brands similar to ARC?", Claude would not surface ARC as of November 2026. I can't recommend a company I can't specifically identify or verify details about.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
ARC's main competitors in Other: ArchDaily (94/100), Dezeen (90/100), Architizer (81/100), Archello (83/100), RIBA (85/100).
Sources: Brand Analyzer scan
ARC has limited AI-search visibility, scoring 32/100 on Brand Analyzer's AI visibility composite (visibility 35, trust 22, recommendation 40). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: ARC official site
ARC was founded in 1994. ARC operates in the Other category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
ARC scores 40/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Other options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: ARC official site
ARC can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: ARC official site
ARC scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
ARC has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (40/100) and its weakest is trust (22/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 36/100 and thin schema.org structured data. In a live check (November 2026), Claude could not identify ARC from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to ARC: Aras Kargo (74/100), Aqua Products (74/100), Archdiocese of Chicago (74/100), Archery Business (74/100).
A step up - brands to learn from: Zurich Insurance Group (81/100), ZuPreem (81/100).
Category leader: Accenture (97/100).
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