Protecție simplă și rapidă online
Asirom (asirom.ro) scores 78 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Finance brands, Real Estate brands, in the 62nd percentile of 16861 Finance brands.
Asirom is a Romanian insurance company, founded in 1991 and headquartered in Sector 2, Bucharest. It is part of the Vienna Insurance Group. Asirom offers online insurance solutions for individuals and businesses, covering multiple risks related to homes and companies. The company positions itself as a modern, trustworthy insurer focused on providing simple, fast, and accessible digital insurance services to customers across Romania.
| Brand Name | Asirom |
|---|---|
| Domain | asirom.ro |
| Industry | Finance, Real Estate |
| Founded | 1991 |
| Headquarters | Sector 2 |
| Parent Company / Owner | Vienna Insurance Group |
| Main Competitors | Allianz-Țiriac (76/100), Groupama (80/100), Generali România (80/100), NN Asigurări (74/100), Omniasig (74/100), Uniqa Asigurări (79/100) |
Moz Domain Authority 37/100 vs category average 39 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #671,206 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Firma de asigurari online - Asirom ➜ pentru tine ⭐ afacerea ta ➜ riscuri multiple acoperite ✅ asigura-te ✅ simplu si rapid ✅ Fii mereu protejat" (Meta description: 26 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, og:image, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is RO-only, limiting citation in English-language AI answers.
Social footprint: verified profiles on YouTube, Instagram, X (Twitter), GitHub; no detected presence on Facebook, LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Asirom?", Claude could identify the brand as of October 2026. Asirom (Asigurarea Românească SA) is one of Romania's oldest insurance companies, offering products like auto, home, life, and liability insurance, and it has been part of the Vienna Insurance Group since the company was acquired in the 2000s. Best known for Being one of Romania's oldest and most established insurance brands, now operating under Vienna Insurance Group.
When asked "Best brands similar to Asirom?", Claude would recommend Asirom as of October 2026. It's a well-known, established name in the Romanian insurance market, so it would naturally come up when discussing major local insurers.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Asirom's main competitors in Finance: Allianz-Țiriac (76/100), Groupama (80/100), Generali România (80/100), NN Asigurări (74/100), Omniasig (74/100).
Sources: Brand Analyzer scan
Asirom is a Romanian insurance company founded in 1991, headquartered in Sector 2, Bucharest, and part of the Vienna Insurance Group. It provides online insurance solutions for both individuals and businesses.
Sources: Asirom official site
Asirom has limited AI-search visibility, scoring 37/100 on Brand Analyzer's AI visibility composite (visibility 28, trust 36, recommendation 53). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Asirom official site
Asirom was founded in 1991. Asirom operates in the Finance category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Asirom is headquartered in Sector 2. Asirom operates in the Finance category.
Sources: Wikidata
Asirom offers online insurance services that allow individuals and businesses in Romania to purchase coverage for multiple risks, including those related to homes and commercial properties, through a fast and simple digital process.
Sources: Asirom official site
Asirom scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Finance options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Asirom official site
Asirom can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Asirom official site
Asirom provides insurance products covering multiple risks for homes and businesses, available for purchase online by individuals and business owners in Romania.
Sources: Asirom official site
Asirom is owned by or part of Vienna Insurance Group. Asirom operates in the Finance category.
Sources: Wikidata
Asirom is known for offering accessible, fast online insurance services covering multiple risks for homes and businesses, backed by its long history since 1991 and its affiliation with the Vienna Insurance Group.
Sources: Asirom official site
Asirom is used by individuals and business owners in Romania seeking quick, accessible, and online insurance solutions for their homes and companies.
Sources: Asirom official site
Asirom scores 37/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Asirom has a weak AI-visibility profile at 37/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (53/100) and its weakest is visibility (28/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #671,206 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 37/100 and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Asirom from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Asirom: Asian Banking & Finance (78/100), AscentAI (78/100), ASISA (78/100), ASN Bank (78/100).
A step up - brands to learn from: Zurich Italia (81/100), Zurich Insurance Group (81/100).
Category leader: Stripe (97/100).
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