Leading Land-Based College in York
Askham Bryan College (askham-bryan.ac.uk) scores 70 out of 100 on Brand Analyzer, placing it in the Developing tier among Education brands, in the 22nd percentile of 17128 Education brands.
Askham Bryan College is a land-based further education college and university centre located in York, North of England, United Kingdom. Founded in 1936, it offers T-Levels, Apprenticeships, and Degrees in subjects such as Agriculture, Animal Management, and Equine studies. The college combines practical, hands-on training with academic study, serving students ranging from school leavers to degree-level learners pursuing careers in agriculture and related land-based industries.
| Brand Name | Askham Bryan College |
|---|---|
| Domain | askham-bryan.ac.uk |
| Industry | Education |
| Founded | 1936 |
| Headquarters | York, United Kingdom |
| Main Competitors | Harper Adams University, Hartpury University and College, Bishop Burton College, Reaseheath College, Myerscough College (65/100), Moulton College |
Moz Domain Authority 48/100 vs category average 48 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #1,382,236 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Leading Land-Based College and University Centre in York. T-Levels, Apprenticeships, Degrees in Agriculture, Animal Management, Equine and more. Apply today." (Meta description: 20 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx, WordPress, Ghost.
Social footprint: verified profiles on Facebook, Instagram, X (Twitter), YouTube; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Askham Bryan College?", Claude could identify the brand as of October 2026. Askham Bryan College is a land-based further and higher education college near York, England, specializing in agriculture, animal management, horticulture, equine studies, and countryside management. Best known for Being a leading land-based college in the UK offering courses in agriculture, animal care, and equine studies.
When asked "Best brands similar to Askham Bryan College?", Claude would recommend Askham Bryan College as of October 2026. It's a well regarded specialist college for land-based and animal studies, so it would come up for students seeking that niche in the UK.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Askham Bryan College offers T-Levels, Apprenticeships, and Degree programs in subjects including Agriculture, Animal Management, and Equine studies, along with other land-based industry courses, through its further education college and university centre.
Sources: Askham Bryan College official site
Askham Bryan College is a land-based further education college and university centre based in York, in the North of England, United Kingdom. Founded in 1936, it specializes in agricultural and related education, offering programs from school-leaver level through to degree level.
Sources: Askham Bryan College official site
Askham Bryan College has limited AI-search visibility, scoring 34/100 on Brand Analyzer's AI visibility composite (visibility 15, trust 52, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Askham Bryan College official site
Askham Bryan College was founded in 1936. Askham Bryan College operates in the Education category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Askham Bryan College scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Askham Bryan College official site
Askham Bryan College is known for being a leading land-based college in York, offering specialized education in agriculture, animal management, and equine studies, along with practical, hands-on training integrated with academic study at various levels including T-Levels, Apprenticeships, and Degrees.
Sources: Askham Bryan College official site
Askham Bryan College can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Askham Bryan College official site
Askham Bryan College serves prospective students including school leavers, apprentices, and university-level learners who are interested in pursuing careers in agriculture, animal management, equine studies, and other land-based industries.
Sources: Askham Bryan College official site
Askham Bryan College scores 34/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Askham Bryan College has a weak AI-visibility profile at 34/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (52/100) and its weakest is visibility (15/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #1,382,236 (Tranco) and a Moz Domain Authority of 48/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Askham Bryan College from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Askham Bryan College: ASCB (American Society for Cell Biology) (70/100), ASBOG (70/100), Aspire Public Schools (70/100), T.M.C. Asser Instituut (70/100).
A step up - brands to learn from: 作业帮 (Zuoyebang) (71/100), Zentralwohlfahrtsstelle der Juden in Deutschland e.V. (71/100).
Category leader: Canva (97/100).
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