The world's leading connected product cloud
atma.io (atma.io) scores 81 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among SaaS brands, Technology brands, Manufacturing brands, in the 71st percentile of 24958 SaaS brands.
atma.io is a SaaS platform categorized under technology and manufacturing that assigns unique digital IDs to everyday products, enabling end-to-end tracking, transparency, and circularity across supply chains. It is designed to help manufacturers and brands prepare for regulations such as the EU Digital Product Passport by managing all events tied to a product from its source through to the consumer and beyond. The platform positions itself as a leading connected product cloud solution for improving supply chain visibility, shipping accuracy, and operational efficiency.
| Brand Name | atma.io |
|---|---|
| Domain | atma.io |
| Industry | SaaS, Technology |
| Founded | 1930 |
| Parent Company / Owner | Newsan |
| Main Competitors | Avery Dennison (73/100), EON (78/100), Circularise (83/100), Digimarc (89/100), TrusTrace (77/100), Sourcemap (80/100) |
Moz Domain Authority 34/100 vs category average 37 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
atma.io appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "atma.io - a platform that unlocks the power of connected products by assigning unique digital IDs to everyday items" (Meta description: 19 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Wix, HubSpot, React.
Social footprint: verified profiles on Instagram, LinkedIn, Facebook, X (Twitter), YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is atma.io?", Claude could identify the brand as of September 2026. atma.io is a connected product cloud platform developed by Avery Dennison, designed to give physical products digital identities for tracking, traceability, and data sharing across supply chains using tools like RFID and QR codes. Best known for its digital product ID and supply chain traceability platform built on Avery Dennison's RFID and labeling expertise.
When asked "Best brands similar to atma.io?", Claude would recommend atma.io as of September 2026. It's a notable player in the connected product and supply chain traceability SaaS space, especially for retail and apparel industries, so it's worth mentioning in that context.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
atma.io's main competitors in SaaS: Avery Dennison (73/100), EON (78/100), Circularise (83/100), Digimarc (89/100), TrusTrace (77/100).
Sources: Brand Analyzer scan
atma.io has limited AI-search visibility, scoring 43/100 on Brand Analyzer's AI visibility composite (visibility 41, trust 43, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: atma.io official site
atma.io was founded in 1930. atma.io operates in the SaaS category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
atma.io scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: atma.io official site
atma.io can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: atma.io official site
atma.io is owned by or part of Newsan. atma.io operates in the SaaS category.
Sources: Wikidata
atma.io is a connected product cloud platform that assigns unique digital IDs to everyday products, allowing brands and manufacturers to track and manage product-related data from creation through consumer use and beyond.
Sources: atma.io official site
atma.io tracks, stores, and manages all events associated with individual products throughout their lifecycle, from source to consumer and beyond. It helps brands and manufacturers digitize their products, gain supply chain transparency, and prepare for regulatory requirements such as the EU Digital Product Passport.
Sources: atma.io official site
atma.io scores 43/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
atma.io has a limited AI-visibility profile at 43/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is visibility (41/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 34/100 and thin schema.org structured data. In a live check, Claude could already identify atma.io from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to atma.io: Atheer (81/100), Atea (81/100), AUI (81/100), Autentique (81/100).
A step up - brands to learn from: Zuken (91/100), ZipRecruiter (91/100).
Category leader: Hostinger (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.