Der Name für IP-Telefonie
Auerswald (auerswald.de) scores 72 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Telecommunications brands, Technology brands, SaaS brands, in the 27th percentile of 2450 Telecommunications brands.
Auerswald is a German company specializing in IP telephony and cloud communication solutions for business communication. It develops hardware and software products aimed at helping companies manage their telecommunication needs efficiently and securely. The brand positions itself as a leading German provider in this field, serving companies, IT decision-makers, and specialized trade partners seeking professional communication technology.
| Brand Name | Auerswald |
|---|---|
| Domain | auerswald.de |
| Industry | Telecommunications, Technology |
| Main Competitors | Agfeo (76/100), Innovaphone (83/100), Gigaset (89/100), Unify (Siemens), 3CX (84/100), Mitel (92/100), Yealink (84/100) |
Moz Domain Authority 40/100 vs category average 44 / leader 99 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #89,930 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
Auerswald appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Auerswald - der Name für IP-Telefonie. Zukunftsweisende Lösungen für Ihre Business-Kommunikation mit modernster Hard- und Software." (Meta description: 16 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Apache.
Social footprint: verified profiles on Facebook, Instagram, LinkedIn, YouTube, X (Twitter), GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Auerswald?", Claude could identify the brand as of October 2026. Auerswald is a German manufacturer of telecommunications equipment, best known for its PBX (private branch exchange) telephone systems and VoIP solutions for small and medium-sized businesses. The company, based in Cremlingen near Braunschweig, has been producing telephone system Best known for Making PBX and VoIP telephone systems (COMpact series) for German and European SMBs.
When asked "Best brands similar to Auerswald?", Claude would recommend Auerswald as of October 2026. It's a well-established and respected German brand in business telephony, so it's worth mentioning alongside names like Gigaset or Yealink for SMB phone systems.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Auerswald's main competitors in Telecommunications: Agfeo (76/100), Innovaphone (83/100), Gigaset (89/100), 3CX (84/100), Mitel (92/100).
Sources: Brand Analyzer scan
Auerswald has limited AI-search visibility, scoring 38/100 on Brand Analyzer's AI visibility composite (visibility 43, trust 29, recommendation 40). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Auerswald official site
Auerswald offers IP telephony systems and cloud-based communication solutions for businesses, integrating hardware and software designed to enhance security, convenience, and efficiency in corporate communication.
Sources: Auerswald official site
Auerswald scores 40/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Telecommunications options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Auerswald official site
Auerswald is a German company that develops IP telephony and cloud-based communication solutions for business use. It combines hardware and software to create systems for professional business communication, serving enterprises, IT departments, and specialized trade partners.
Sources: Auerswald official site
Auerswald develops and provides IP telephony and cloud communication solutions for businesses. The company designs both hardware and software products intended to improve the security, convenience, and efficiency of corporate communication systems.
Sources: Auerswald official site
Auerswald can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Auerswald official site
Auerswald is known for developing IP telephony and cloud communication systems tailored to business needs, combining modern hardware and software into comprehensive communication solutions distributed partly through specialized trade partners.
Sources: Auerswald official site
Auerswald's solutions are used by companies, IT decision-makers, and specialized trade partners who require professional business communication systems, particularly in the German market.
Sources: Auerswald official site
Auerswald scores 38/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Auerswald has a weak AI-visibility profile at 38/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (43/100) and its weakest is trust (29/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #89,930 (Tranco) and a Moz Domain Authority of 40/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Auerswald from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Auerswald: AT&T México (72/100), Art of WiFi (72/100), Bell Labs (72/100), Broadcasters General Store (72/100).
A step up - brands to learn from: ZPE Systems (81/100), Zone.eu (81/100).
Category leader: GoTo (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.