Finde deine Ausbildung einfach online
ausbildung.de (ausbildung.de) scores 77 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Education brands, SaaS brands, in the 60th percentile of 23906 Education brands.
Ausbildung.de is a German online platform that helps young people find apprenticeships (Ausbildung) and dual study programs. It lists more than 150,000 training positions and provides information on professions, salaries, and trainee (Azubi) reviews, along with an AI-supported career-matching tool called Berufscheck. The platform targets students and school leavers in Germany and has been recognized by ntv and the Deutsches Institut für Service-Qualität as a leading job board for career starters.
| Brand Name | ausbildung.de |
|---|---|
| Domain | ausbildung.de |
| Industry | Education, SaaS |
| Main Competitors | Azubi.de (74/100), AUBI-plus (72/100), StepStone (81/100), Indeed (73/100), Meinestadt.de (74/100), Jobmensa (69/100) |
Moz Domain Authority 53/100 vs category average 47 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #46,189 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Bis zu 150.000+ Ausbildungsplätze. Entdecke Berufe, Gehälter und Azubi-Bewertungen und finde mit dem Berufscheck deine Ausbildung." (Meta description: 16 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Next.js.
Social footprint: verified profiles on YouTube, Instagram, X (Twitter), LinkedIn, Facebook, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is ausbildung.de?", Claude could identify the brand as of October 2026. ausbildung.de is a German online platform that helps students find apprenticeships (Ausbildungsplätze) by connecting them with companies offering vocational training positions across various industries. Best known for being one of Germany's leading job boards specifically for apprenticeship and vocational training placements.
When asked "Best brands similar to ausbildung.de?", Claude would recommend ausbildung.de as of October 2026. It's a well-known and widely used resource in Germany for anyone searching for Ausbildung positions, making it relevant for users interested in vocational education platforms.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
ausbildung.de's main competitors in Education: Azubi.de (74/100), AUBI-plus (72/100), StepStone (81/100), Indeed (73/100), Meinestadt.de (74/100).
Sources: Brand Analyzer scan
Ausbildung.de offers a searchable database of apprenticeship (Ausbildung) and dual study program listings, detailed occupation and salary information, trainee (Azubi) reviews of companies, and an AI-powered career-matching tool called Berufscheck that helps users identify suitable training paths based on their interests and abilities.
Sources: ausbildung.de official site
Ausbildung.de is a German online job board and information platform dedicated to helping students and school leavers find apprenticeships (Ausbildung) and dual study programs. It aggregates training vacancies from companies across Germany and provides related career information.
Sources: ausbildung.de official site
ausbildung.de has limited AI-search visibility, scoring 41/100 on Brand Analyzer's AI visibility composite (visibility 27, trust 49, recommendation 55). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: ausbildung.de official site
Ausbildung.de lists apprenticeship and dual study positions-reportedly more than 150,000-and lets users search by profession, location, and field. It also provides salary information, reviews from current trainees (Azubis), and an AI-based tool called Berufscheck that helps users identify suitable career paths based on their interests and skills.
Sources: ausbildung.de official site
ausbildung.de scores 55/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority.
Sources: ausbildung.de official site
Ausbildung.de is used primarily by students, school leavers, and other young people in Germany who are searching for an apprenticeship or dual study program to begin their career.
Sources: ausbildung.de official site
Ausbildung.de is known for being one of Germany's largest listings of apprenticeship and dual study vacancies, as well as for its Azubi reviews and AI-powered Berufscheck tool that matches users with suitable training occupations. It has also been recognized by ntv and the Deutsches Institut für Service-Qualität as a top job platform for career starters.
Sources: ausbildung.de official site
ausbildung.de can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: ausbildung.de official site
Ausbildung.de is popular because it offers a large, centralized database of over 150,000 apprenticeship and dual study positions, combined with practical tools like salary information, trainee reviews, and an AI-driven Berufscheck that helps users find a suitable career path. Its recognition as Germany's top job board for career starters by ntv and the Deutsches Institut für Service-Qualität further supports its reputation among students and school leavers.
Sources: ausbildung.de official site
ausbildung.de scores 41/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
ausbildung.de has a limited AI-visibility profile at 41/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (55/100) and its weakest is visibility (27/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #46,189 (Tranco) and a Moz Domain Authority of 53/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify ausbildung.de from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to ausbildung.de: Auckland Art Gallery Toi o Tāmaki (77/100), Assyrian Information Management (AIM) (77/100), Avanti Research (77/100), Antelope Valley College (77/100).
A step up - brands to learn from: Zymo Research (81/100), Zutobi (81/100).
Category leader: Canva (97/100).
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