Open source backup software for everyone
Bacula (bacula.org) scores 81 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among SaaS brands, Technology brands, in the 72nd percentile of 34100 SaaS brands.
Bacula is an open source backup, recovery, and verification software solution designed for Linux, Windows, and Mac environments. It is aimed at system administrators, IT professionals, and enterprises seeking a reliable, scalable, and cost-effective way to manage and protect computer data across networks. Bacula is described as enterprise-ready with advanced storage management features, and is associated with Bacula Systems, which provides commercial support bridging the free community software with enterprise-grade reliability.
| Brand Name | Bacula |
|---|---|
| Domain | bacula.org |
| Industry | SaaS, Technology |
| Main Competitors | Veeam (94/100), Commvault (80/100), Veritas NetBackup (90/100), Acronis (91/100), Rubrik (92/100), Amanda (72/100), Bareos (85/100) |
Moz Domain Authority 53/100 vs category average 37 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #134,888 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Bacula has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Are you looking for an open source backup software for Linux, Windows or Mac? Take a look at Bacula - advanced enterprise-ready open source backup software." (Meta description: 26 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, + Microdata, og:title, og:description, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Apache, WordPress, Ghost.
Social footprint: verified profiles on X (Twitter), LinkedIn, Instagram, GitHub; no detected presence on Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Bacula?", Claude could identify the brand as of October 2026. Bacula is an open-source network backup, recovery, and verification software project that's been around since the early 2000s, widely used by enterprises and sysadmins to back up data across mixed platforms like Linux, Windows, and Unix. There's also Bacula Systems, a commercial Best known for being a robust, enterprise-grade open-source network backup and recovery solution.
When asked "Best brands similar to Bacula?", Claude would recommend Bacula as of October 2026. It's a long-standing, well-respected name in backup software, especially for organizations wanting a flexible, self-hosted or enterprise-supported alternative to commercial SaaS backup tools.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Bacula's main competitors in SaaS: Veeam (94/100), Commvault (80/100), Veritas NetBackup (90/100), Acronis (91/100), Rubrik (92/100).
Sources: Brand Analyzer scan
Bacula has moderate AI-search visibility, scoring 57/100 on Brand Analyzer's AI visibility composite (visibility 60, trust 42, recommendation 68). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Bacula official site
Bacula scores 68/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest SaaS options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Bacula official site
Bacula is a free, open source backup, recovery, and verification software solution designed to help organizations manage and protect computer data across networks. It supports Linux, Windows, and Mac environments and is positioned as enterprise-ready, combining community-driven open source development with commercial support offered through Bacula Systems.
Sources: Bacula official site
Bacula provides backup, recovery, and verification of computer data across networked systems. It enables system administrators to manage data protection tasks such as scheduling backups, storing data across multiple storage media, and restoring or verifying data integrity, functioning across Linux, Windows, and Mac platforms.
Sources: Bacula official site
Bacula can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Bacula official site
Bacula offers open source backup, recovery, and verification software for managing and protecting data across Linux, Windows, and Mac networks. It includes advanced storage management features suited for enterprise use, with additional commercial support and enterprise solutions available through Bacula Systems.
Sources: Bacula official site
Bacula is used by system administrators, IT professionals, developers, and enterprises that need a reliable, scalable, and cost-effective backup solution across Linux, Windows, and Mac environments. Its target audience includes organizations seeking open source alternatives to commercial backup software for managing network data protection.
Sources: Bacula official site
Bacula is known for being an advanced, enterprise-ready open source backup software tool. According to SourceForge statistics referenced in its value proposition, it is described as the most downloaded and widely used open source backup tool, reflecting its broad adoption within the open source community.
Sources: Bacula official site
Bacula is popular because it is free and open source, offering enterprise-grade backup, recovery, and verification features without licensing costs. Its value proposition highlights that it is the most downloaded and widely used open source backup tool according to SourceForge statistics, appealing to system administrators and organizations seeking cost-effective, scalable data protection solutions.
Sources: Bacula official site
Bacula scores 57/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Bacula has a limited AI-visibility profile at 57/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (68/100) and its weakest is trust (42/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #134,888 (Tranco). The main gaps holding it back: no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Bacula from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Bacula: Back4app (81/100), B2CORE (81/100), Baffle (81/100), Balancy (81/100).
A step up - brands to learn from: Zuken (91/100), ZoneAlarm (91/100).
Category leader: Hostinger (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.