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Baden-Württemberg.de (baden-wuerttemberg.de) scores 67 out of 100 on Brand Analyzer, placing it in the Developing tier among Government brands, in the 22nd percentile of 14835 Government brands.
Baden-Württemberg.de is the official state portal of Baden-Württemberg, a federal state in southwestern Germany. Operated as the digital presence of the Landesregierung (state government), it provides citizens, young people, businesses, and interested parties with central, reliable information about the state and the government's policies. Founded in 1952, it serves as a trustworthy point of access to political, administrative, and topical content related to the state.
| Brand Name | Baden-Württemberg.de |
|---|---|
| Domain | baden-wuerttemberg.de |
| Industry | Government |
| Founded | 1952 |
| Main Competitors | Bayern.de (58/100), NRW.de (82/100), Hessen.de (56/100), Sachsen.de (74/100), Berlin.de (61/100), Bund.de (74/100) |
Moz Domain Authority 69/100 vs category average 47 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #15,391 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Das offizielle Landesportal von Baden-Württemberg. Hier finden Sie alle wichtigen Infos zum Land und zur Politik der Landesregierung." (Meta description: 18 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Nginx.
Social footprint: verified profiles on Instagram; no detected presence on X (Twitter), LinkedIn, Facebook, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Baden-Württemberg.de?", Claude could identify the brand as of October 2026. Baden-Württemberg.de is the official government portal for the German federal state of Baden-Württemberg, providing information on state politics, administration, tourism, business, and culture. Best known for Being the official state government website of Baden-Württemberg, Germany.
When asked "Best brands similar to Baden-Württemberg.de?", Claude would recommend Baden-Württemberg.de as of October 2026. It's the authoritative official source for anything related to the state government of Baden-Württemberg, so I'd mention it for that specific context.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Baden-Württemberg.de's main competitors in Government: Bayern.de (58/100), NRW.de (82/100), Hessen.de (56/100), Sachsen.de (74/100), Berlin.de (61/100).
Sources: Brand Analyzer scan
Baden-Württemberg.de is the official internet portal of the German federal state of Baden-Württemberg, located in the southwest of Germany. It is maintained by the state government (Landesregierung) and serves as the central online resource for information about the state and its political administration.
Sources: Baden-Württemberg.de official site
Baden-Württemberg.de has limited AI-search visibility, scoring 38/100 on Brand Analyzer's AI visibility composite (visibility 27, trust 37, recommendation 60). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Baden-Württemberg.de official site
Yes, Baden-Württemberg.de is trustworthy, as it is the official portal of the state government of Baden-Württemberg, positioned specifically as a reliable and official digital source of information about the state and its politics.
Sources: Baden-Württemberg.de official site
Baden-Württemberg.de was founded in 1952. Baden-Württemberg.de operates in the Government category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
The portal provides information to citizens, young people, businesses, and other interested parties about Baden-Württemberg as a state and about the policies and activities of its state government. It consolidates official news, political updates, and administrative information in one place.
Sources: Baden-Württemberg.de official site
Baden-Württemberg.de scores 60/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Government options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Baden-Württemberg.de official site
Baden-Württemberg.de can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Baden-Württemberg.de official site
The portal offers informational content rather than commercial products, including news and details about the state of Baden-Württemberg, its government's policies, political developments, and administrative matters relevant to citizens and businesses.
Sources: Baden-Württemberg.de official site
The portal is used by citizens of Baden-Württemberg, young people, businesses, and anyone interested in learning about the state and the work of its state government.
Sources: Baden-Württemberg.de official site
Baden-Württemberg.de is known for being the official, centralized online source of information about the German state of Baden-Württemberg and its government's political activities, serving as a reliable reference point since its founding in 1952.
Sources: Baden-Württemberg.de official site
Baden-Württemberg.de scores 38/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Baden-Württemberg.de has a weak AI-visibility profile at 38/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (60/100) and its weakest is visibility (27/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #15,391 (Tranco) and a Moz Domain Authority of 69/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Baden-Württemberg.de from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Baden-Württemberg.de: AZƏRTAC (67/100), Aumentum Technologies (67/100), Ballerup Kommune (67/100), Barnsley Hospital NHS Foundation Trust (67/100).
A step up - brands to learn from: ZIA (71/100), ZEW - Leibniz-Zentrum für Europäische Wirtschaftsforschung (71/100).
Category leader: ABC News (96/100).
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