Construction materials for professionals
QXO (becn.com) earns a Brand Analyzer score of 86 out of 100, placing it in the Strong Brand tier among Manufacturing brands, E-commerce brands, Real Estate brands. Among 5780 Manufacturing brands analyzed, QXO ranks in the 92nd percentile (category average 75, leader 96). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 100/100, Digital Presence 100/100, Visual Identity 93/100, Messaging Clarity 95/100, Trust Foundation 94/100, AI Discoverability 48/100, Brand Authority 68/100.
QXO is a distributor of commercial and residential roofing products, along with complementary construction and building materials, serving customers across the United States and six Canadian provinces. Headquartered in Greenwich, the company was founded in 2002 and operates one of the largest distribution networks in its industry. QXO provides digital tools for order tracking, account management, and rebates, targeting contractors, builders, and construction professionals in the roofing and building materials sectors.
| Brand Name | QXO |
|---|---|
| Domain | becn.com |
| Industry | Manufacturing, E-commerce |
| Founded | 2002 |
| Headquarters | Greenwich |
| Main Competitors | ABC Supply (87/100), SRS Distribution (80/100), US LBM, Foundation Building Materials (54/100), Beacon Roofing Supply (86/100) |
Moz Domain Authority 50/100 vs category average 37 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #401,781 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
QXO has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Discover QXO.com, one of the largest distributors of commercial and residential roofing products, complementary construction, and building materials serving the entire United State…" (Meta description: 27 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: No structured data or Open Graph tags detected. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Next.js.
Social footprint: verified profiles on Facebook, X (Twitter), LinkedIn, Instagram, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
QXO scores 53/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
QXO has a limited AI-visibility profile at 53/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (66/100) and its weakest is trust (29/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #401,781 (Tranco). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
QXO's main competitors include ABC Supply (87/100), SRS Distribution, US LBM, Foundation Building Materials, Beacon Roofing Supply (86/100). These companies compete in the Manufacturing space for similar customers, offering comparable products or services.
Sources: Brand Analyzer scan
QXO and ABC Supply are competitors in Manufacturing. Brand Analyzer scores QXO at 86/100 and ABC Supply at 87/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Brand Analyzer scan
Popular alternatives to QXO include ABC Supply (87/100), SRS Distribution, US LBM, Foundation Building Materials, Beacon Roofing Supply (86/100). Each is an established option in the Manufacturing space; the best fit depends on your specific needs, budget, and required features.
Sources: Brand Analyzer scan
QXO has moderate AI-search visibility, scoring 53/100 on Brand Analyzer's AI visibility composite (visibility 66, trust 29, recommendation 57). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: QXO official site
QXO was founded in 2002. QXO operates in the Manufacturing category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
QXO is headquartered in Greenwich. QXO operates in the Manufacturing category.
Sources: Wikidata
QXO offers commercial and residential roofing products, siding, and complementary construction and building materials. It also provides digital services such as online order tracking, account management, and rebate processing to support contractors and builders.
Sources: QXO official site
QXO scores 57/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Manufacturing options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: QXO official site
QXO is a large-scale distributor of commercial and residential roofing products and complementary building materials, operating across the United States and six Canadian provinces. Founded in 2002 and headquartered in Greenwich, it serves as a supply-chain hub connecting manufacturers of construction materials with contractors and builders.
Sources: QXO official site
QXO distributes roofing products, siding, and other building materials to contractors, builders, and construction professionals. It maintains an extensive distribution network across North America and offers digital tools for order tracking, account management, and rebate processing to support its customers' purchasing and business operations.
Sources: QXO official site
QXO can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: QXO official site
QXO's customers are contractors, builders, and construction professionals involved in residential and commercial roofing and building projects across the United States and six Canadian provinces.
Sources: QXO official site
QXO is known for being one of the largest distributors of commercial and residential roofing products and building materials in North America, with an extensive network spanning the U.S. and six Canadian provinces, and for offering digital account and rebate management tools to contractors.
Sources: QXO official site
Ranked closest to QXO: B&B Italia (86/100), Barilla (86/100), Bedfont Scientific Ltd. (86/100), Blue Origin (86/100).
A step up - brands to learn from: Yamaha Corporation (91/100), Victorinox (91/100).
Category leader: MediaTek (96/100).