Official Home of Bearcats Athletics
Binghamton University Bearcats (bubearcats.com) scores 73 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Sports & Fitness brands, Education brands, Media & Entertainment brands, in the 36th percentile of 10234 Sports & Fitness brands.
Binghamton University Bearcats (bubearcats.com) is the official athletics website of Binghamton University, a public university in New York. The site provides news, schedules, rosters, and updates for the university's intercollegiate sports teams. It serves as the primary digital resource for fans, students, alumni, and supporters seeking information about Bearcats athletic programs, competitions, and related events, reflecting Binghamton University's broader educational and institutional identity.
| Brand Name | Binghamton University Bearcats |
|---|---|
| Domain | bubearcats.com |
| Industry | Sports & Fitness, Education |
| Parent Company / Owner | Binghamton University |
| Main Competitors | UMBC Retrievers (68/100), Vermont Catamounts (70/100), UMass Lowell River Hawks (69/100), Stony Brook Seawolves (67/100), New Hampshire Wildcats (70/100), Albany Great Danes (69/100), NJIT Highlanders (71/100) |
Moz Domain Authority 45/100 vs category average 42 / leader 94 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #863,835 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Binghamton University Bearcats appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "The official athletics website for the Binghamton University Bearcats" (Meta description: 9 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), og:title, og:description, og:image, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on Facebook, YouTube; no detected presence on X (Twitter), Instagram, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Binghamton University Bearcats?", Claude could identify the brand as of October 2026. Binghamton University Bearcats is the athletics program of Binghamton University, a public research university in Binghamton, New York. The Bearcats compete in NCAA Division I as members of the America East Conference across sports like basketball, soccer, and track and field. Best known for Being the NCAA Division I athletics program of Binghamton University, competing in the America East Conference.
When asked "Best brands similar to Binghamton University Bearcats?", Claude would not surface Binghamton University Bearcats as of October 2026. It's a specific university athletics department rather than a broader sports or fitness brand, so it wouldn't come up when recommending general sports and fitness companies.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Binghamton University Bearcats's main competitors in Sports & Fitness: UMBC Retrievers (68/100), Vermont Catamounts (70/100), UMass Lowell River Hawks (69/100), Stony Brook Seawolves (67/100), New Hampshire Wildcats (70/100).
Sources: Brand Analyzer scan
Binghamton University Bearcats has limited AI-search visibility, scoring 31/100 on Brand Analyzer's AI visibility composite (visibility 23, trust 40, recommendation 35). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Binghamton University Bearcats scores 35/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Sports & Fitness options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Binghamton University Bearcats is the official athletics brand and website for Binghamton University, a public research university in New York. It represents the university's intercollegiate sports teams, known as the Bearcats, competing primarily in NCAA Division I.
As the official athletics website of Binghamton University, bubearcats.com is a credible and authoritative source for information about the university's sports programs, schedules, and news, since it is directly maintained by the institution itself.
Binghamton University Bearcats can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Binghamton University Bearcats offers website-based services including sports news, team schedules, event updates, and information about the university's various intercollegiate athletic programs for fans and community members.
The website is used by Binghamton University students, alumni, faculty, and sports fans who follow or support the university's athletic teams and want updates on games, schedules, and team news.
Binghamton University Bearcats scores 31/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Binghamton University Bearcats has a weak AI-visibility profile at 31/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (40/100) and its weakest is visibility (23/100). It benefits from a global traffic rank of #863,835 (Tranco), a Moz Domain Authority of 45/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and thin schema.org structured data. In a live check, Claude could already identify Binghamton University Bearcats from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Binghamton University Bearcats: BTCC (British Touring Car Championship) (73/100), Brooklyn Sports & Entertainment (73/100), Buffalo Arms (73/100), Bulk™ (73/100).
A step up - brands to learn from: Zhou Nutrition (81/100), Zebco (81/100).
Category leader: Complex (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.