The marketplace for digital creators
BuiltByBit (builtbybit.com) earns a Brand Analyzer score of 59 out of 100, placing it in the Developing tier among E-commerce brands, Technology brands, Media & Entertainment brands. Among 2261 E-commerce brands analyzed, BuiltByBit ranks in the 16th percentile (category average 68, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 88/100, Digital Presence 96/100, Visual Identity 0/100, Messaging Clarity 95/100, Trust Foundation 63/100, AI Discoverability 40/100, Brand Authority 21/100.
BuiltByBit (builtbybit.com) is an online marketplace that connects creators and buyers of digital assets, such as plugins, scripts, and other tools used to build and grow servers, games, and online communities. The platform reports over $7.2 million in total sales, more than 44,000 products, and over 870,000 members. It serves platforms including Minecraft, Roblox, Hytale, Garry's Mod, and Discord, positioning itself as a leading resource for developers, server owners, and community managers.
| Brand Name | BuiltByBit |
|---|---|
| Domain | builtbybit.com |
| Industry | E-commerce, Technology |
| Main Competitors | SpigotMC (87/100), Polymart (59/100), CurseForge (84/100), Modrinth (80/100), itch.io (96/100), Roblox Creator Marketplace (95/100) |
Moz Domain Authority 37/100 vs category average 29 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #41,285 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "$7,200,000+ of products sold 44,000+ products 870,000+ members" (Meta description: 8 words. OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Cloudflare.
Social footprint: verified profiles on X (Twitter), LinkedIn, Instagram, YouTube, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
BuiltByBit scores 16/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
BuiltByBit has a weak AI-visibility profile at 16/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (32/100) and its weakest is visibility (10/100). It benefits from a global traffic rank of #41,285 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 37/100. In a live check, Claude could already identify BuiltByBit from memory (July 2026) - a sign these signals are paying off.
Live results from asking a general-purpose AI assistant about the brand, checked July 2026.
When asked "What is BuiltByBit?", Claude could identify the brand as of July 2026. BuiltByBit, formerly known as MC-Market, is a marketplace where developers can buy and sell digital resources like Minecraft plugins, Discord bots, and other scripts and software. It provides tools for creators to monetize their code while giving buyers a trusted platform to purc Best known for Being the leading marketplace for buying and selling Minecraft server plugins and related developer resources.
When asked "Best brands similar to BuiltByBit?", Claude would recommend BuiltByBit as of July 2026. It's a well known, established name specifically in the niche of Minecraft/gaming-related digital resource marketplaces, so it would come up naturally in that context.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
BuiltByBit's main competitors include SpigotMC (87/100), Polymart, CurseForge (84/100), Modrinth (80/100), itch.io. These companies compete in the E-commerce space for similar customers, offering comparable products or services.
Sources: Brand Analyzer scan
BuiltByBit and Roblox Creator Marketplace are competitors in E-commerce. Brand Analyzer scores BuiltByBit at 59/100 and Roblox Creator Marketplace at 95/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Brand Analyzer scan
Popular alternatives to BuiltByBit include SpigotMC (87/100), Polymart, CurseForge (84/100), Modrinth (80/100), itch.io. Each is an established option in the E-commerce space; the best fit depends on your specific needs, budget, and required features.
Sources: Brand Analyzer scan
BuiltByBit offers a marketplace for digital assets including plugins, scripts, and other development tools designed to support and grow servers, games, and online communities. These products cater to platforms such as Minecraft, Roblox, Hytale, Garry's Mod, and Discord.
Sources: BuiltByBit official site
BuiltByBit is an online marketplace for digital assets used to build and grow servers, games, and online communities. It hosts more than 44,000 products and has facilitated over $7.2 million in sales among a community of over 870,000 members. The platform supports assets for Minecraft, Roblox, Hytale, Garry's Mod, and Discord.
Sources: BuiltByBit official site
BuiltByBit has low AI-search visibility, scoring 16/100 on Brand Analyzer's AI visibility composite (visibility 10, trust 12, recommendation 32). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: BuiltByBit official site
BuiltByBit connects creators who develop digital assets-such as plugins, scripts, and other tools-with buyers who use them to build and grow servers, games, and online communities. It operates as a marketplace facilitating the discovery, sale, and purchase of these products across platforms like Minecraft, Roblox, Hytale, Garry's Mod, and Discord.
Sources: BuiltByBit official site
BuiltByBit scores 32/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: BuiltByBit official site
BuiltByBit can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: BuiltByBit official site
BuiltByBit is used by developers, server owners, and community managers who seek digital plugins, scripts, and other assets for gaming platforms and online communities, particularly those involving Minecraft, Roblox, Hytale, Garry's Mod, and Discord.
Sources: BuiltByBit official site
BuiltByBit is known for being a large-scale digital asset marketplace, with over 44,000 products listed, more than $7.2 million in total sales, and a community exceeding 870,000 members. It is particularly recognized within the Minecraft, Roblox, and Discord ecosystems for plugins, scripts, and related development tools.
Sources: BuiltByBit official site
BuiltByBit's popularity appears tied to its scale and reach: it hosts over 44,000 products, has facilitated more than $7.2 million in sales, and serves a community of over 870,000 members. Its support for multiple major platforms-Minecraft, Roblox, Hytale, Garry's Mod, and Discord-broadens its appeal to developers and community managers seeking digital assets across different ecosystems.
Sources: BuiltByBit official site
Ranked closest to BuiltByBit: BloodyCase (59/100), aZentra (59/100), Calibre Bio (59/100), ASBIS Hrvatska (59/100).
A step up - brands to learn from: ZyG (71/100), Yammak (71/100).
Category leader: Atom (97/100).