5G мрежата с най-голямо покритие
Vivacom (bulsatcom.bg) scores 75 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Telecommunications brands, Technology brands, in the 36th percentile of 2238 Telecommunications brands.
Vivacom is a Bulgarian telecommunications company founded in 1992, headquartered in Sofia. It is owned by United Group and provides mobile, internet, and communication services to private and business customers across Bulgaria. The company is known for operating a 5G network with the widest coverage in the country and offers EON, a high-speed 5G home internet service available nationwide. Vivacom positions itself as a leading industry provider of communication services in Bulgaria.
| Brand Name | Vivacom |
|---|---|
| Domain | bulsatcom.bg |
| Industry | Telecommunications, Technology |
| Founded | 1992 |
| Headquarters | Sofia |
| Parent Company / Owner | United Group |
| Main Competitors | A1 Bulgaria (49/100), Yettel Bulgaria, Bulsatcom (75/100) |
Moz Domain Authority 29/100 vs category average 45 / leader 99 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #1,123,730 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Vivacom has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Виваком, 5G мрежата с най-голямо покритие в България, водещ в индустрията доставчик на комуникационни услуги. EON вече е навсякъде с високоскоростен 5G домашен интернет." (Meta description: 24 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, og:title, og:description, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is BG-only, limiting citation in English-language AI answers.
Detected tech stack: Angular.
Social footprint: verified profiles on X (Twitter), YouTube, LinkedIn, GitHub; no detected presence on Facebook, Instagram - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Vivacom's main competitors in Telecommunications: A1 Bulgaria (49/100), Bulsatcom (75/100).
Sources: Brand Analyzer scan
Vivacom is a Bulgarian telecommunications company founded in 1992 and headquartered in Sofia. It is owned by United Group and provides mobile, internet, and other communication services to private and business customers throughout Bulgaria.
Sources: Vivacom official site
Vivacom has moderate AI-search visibility, scoring 55/100 on Brand Analyzer's AI visibility composite (visibility 65, trust 44, recommendation 50). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Vivacom official site
Vivacom was founded in 1992. Vivacom operates in the Telecommunications category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Vivacom is headquartered in Sofia. Vivacom operates in the Telecommunications category.
Sources: Wikidata
Vivacom offers mobile and internet communication services, including a 5G mobile network and EON, a high-speed 5G home internet service. It serves both private and business customers in Bulgaria.
Sources: Vivacom official site
Vivacom provides communication services including mobile telephony, internet, and television to private and business clients in Bulgaria. It operates a 5G mobile network and offers EON, a high-speed 5G home internet service available nationwide.
Sources: Vivacom official site
Vivacom scores 50/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Telecommunications options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Vivacom official site
Vivacom can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Vivacom official site
Vivacom is known for operating the 5G network with the largest coverage in Bulgaria and for being a leading provider of communication services in the country. It is also recognized for its EON high-speed home internet service.
Sources: Vivacom official site
Vivacom is owned by or part of United Group. Vivacom operates in the Telecommunications category.
Sources: Wikidata
Vivacom is used by private individuals and business clients in Bulgaria who need mobile, internet, and other communication services.
Sources: Vivacom official site
Vivacom scores 55/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Vivacom has a limited AI-visibility profile at 55/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (65/100) and its weakest is trust (44/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #1,123,730 (Tranco). The main gaps holding it back: a low Moz Domain Authority of 29/100 and no llms.txt to steer AI to its best pages.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Vivacom: BCE (75/100), Axiata Group Berhad (75/100), CallFire (75/100), Connect NZ (75/100).
A step up - brands to learn from: ZPE Systems (81/100), WirtualneMedia.pl (81/100).
Category leader: GoTo (97/100).
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