Fomentando a pós-graduação brasileira
Capes (capes.gov.br) scores 73 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Education brands, Government brands, in the 42nd percentile of 29623 Education brands.
Capes (Coordenação de Aperfeiçoamento de Pessoal de Nível Superior) is a Brazilian government agency, founded in 1950, operating under the Ministry of Education. It promotes and evaluates graduate (post-graduate) education in Brazil, supporting the training of researchers and the internationalization of science. Capes provides funding, scholarships, program evaluation, and access to scientific resources such as the Portal de Periódicos, serving researchers, graduate students, and higher education institutions in Brazil and abroad.
| Brand Name | Capes |
|---|---|
| Domain | capes.gov.br |
| Industry | Education, Government |
| Founded | 1950 |
| Parent Company / Owner | Ministério da Educação (Brazil) |
| Main Competitors | CNPq (74/100), FAPESP (83/100), National Science Foundation (85/100), DFG (Deutsche Forschungsgemeinschaft) (78/100), ANR (Agence Nationale de la Recherche) (82/100) |
Ranked #24,059 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
Capes appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Promover e avaliar a educação de pós-graduação no Brasil, contribuindo para a formação de pesquisadores e a internacionalização da ciência." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is PT-only, limiting citation in English-language AI answers.
Social footprint: verified profiles on Instagram; no detected presence on X (Twitter), Facebook, LinkedIn, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Capes?", Claude could identify the brand as of November 2026. Capes (Coordenação de Aperfeiçoamento de Pessoal de Nível Superior) is a Brazilian government foundation under the Ministry of Education that funds and evaluates graduate programs, awards scholarships for master's and doctoral studies, and promotes research and international acad Best known for Evaluating and accrediting Brazil's graduate (postgraduate) programs and providing scholarships for academic research, including the widely used Portal de Perió.
When asked "Best brands similar to Capes?", Claude would recommend Capes as of November 2026. It's a major, well known institution in Brazilian higher education and research funding, so it would naturally come up if discussing education authorities or research funding bodies in Brazil.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Capes's main competitors in Education: CNPq (74/100), FAPESP (83/100), National Science Foundation (85/100), DFG (Deutsche Forschungsgemeinschaft) (78/100), ANR (Agence Nationale de la Recherche) (82/100).
Sources: Brand Analyzer scan
Capes is a Brazilian government agency, founded in 1950 and operating under the Ministry of Education, responsible for promoting and evaluating graduate (post-graduate) education in Brazil.
Sources: Capes official site
Capes has limited AI-search visibility, scoring 35/100 on Brand Analyzer's AI visibility composite (visibility 45, trust 4, recommendation 54). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Capes official site
Capes was founded in 1950. Capes operates in the Education category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Capes promotes and evaluates post-graduate education in Brazil, contributing to the training of researchers and the internationalization of science. It centralizes funding, evaluation processes, and access to scientific resources such as the Portal de Periódicos, supporting researchers and higher education institutions.
Sources: Capes official site
Capes scores 54/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Capes official site
Capes can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Capes official site
Capes offers funding and scholarships for graduate education, evaluation and accreditation of post-graduate programs, and access to scientific resources such as the Portal de Periódicos, which provides researchers with scientific literature and databases.
Sources: Capes official site
Capes is known for being the principal Brazilian government agency responsible for qualifying and expanding graduate education, evaluating post-graduate programs, and promoting academic excellence and international cooperation.
Sources: Capes official site
Capes is used by researchers, graduate students, universities, and higher education institutions in Brazil and abroad.
Sources: Capes official site
Capes scores 35/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Capes has a weak AI-visibility profile at 35/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (54/100) and its weakest is trust (4/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #24,059 (Tranco) and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Capes from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Capes: Canterbury Cathedral (73/100), Camp Yavneh (73/100), Trinity Lutheran Seminary (73/100), Carolina Academic Press (73/100).
A step up - brands to learn from: Zymo Research (81/100), Zutobi (81/100).
Category leader: Canva (97/100).
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