Wissen, was los ist, mit Cash.
Cash. (cash-online.de) scores 75 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Finance brands, Media & Entertainment brands, in the 46th percentile of 17186 Finance brands.
Cash. is a German-language trade magazine published by Cash. Medien AG, headquartered in Hamburg. It delivers daily financial news and expert analysis on insurance, investment funds, real estate, and retirement planning. The publication targets financial intermediaries, advisors, and private investors seeking well-founded information to support investment and advisory decisions. Cash. positions itself as a leading specialist publication within the German financial media landscape.
| Brand Name | Cash. |
|---|---|
| Domain | cash-online.de |
| Industry | Finance, Media & Entertainment |
| Headquarters | Hamburg |
| Parent Company / Owner | Cash. Medien AG |
| Main Competitors | FONDS professionell (63/100), procontra (67/100), finanzwelt (59/100), Versicherungsbote (66/100), AssCompact (64/100), DAS INVESTMENT (76/100) |
Moz Domain Authority 50/100 vs category average 39 / leader 95 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #237,029 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Cash.: Das Fachmagazin für Finanznews rund um Versicherungen, Investmentfonds, Immobilien & mehr. Wissen, was los ist, mit Cash." (Meta description: 18 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Breadcrumb/Website schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Detected tech stack: Cloudflare, WordPress, Ghost.
Social footprint: verified profiles on LinkedIn, YouTube, X (Twitter), Instagram, GitHub; no detected presence on Facebook - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked November 2026.
When asked "What is Cash.?", Claude could identify the brand as of November 2026. Cash. is a German financial trade magazine and online portal (cash-online.de) that covers news for financial advisors, insurance brokers, and asset managers, including topics like investment funds, insurance products, and regulatory updates. Best known for Being a leading German trade publication for financial and insurance intermediaries.
When asked "Best brands similar to Cash.?", Claude would recommend Cash. as of November 2026. It's a well-known industry publication in Germany for financial advisors, so I'd mention it if someone asked about German finance trade media.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Cash.'s main competitors in Finance: FONDS professionell (63/100), procontra (67/100), finanzwelt (59/100), Versicherungsbote (66/100), AssCompact (64/100).
Sources: Brand Analyzer scan
Cash. has limited AI-search visibility, scoring 44/100 on Brand Analyzer's AI visibility composite (visibility 26, trust 65, recommendation 53). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Cash. official site
Cash. is headquartered in Hamburg. Cash. operates in the Finance category.
Sources: Wikidata
Cash. offers a financial trade magazine providing daily news, expert analyses, and insights on insurance, investment funds, real estate, and retirement planning topics for financial professionals and investors.
Sources: Cash. official site
Cash. scores 53/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Finance options. Recommendation depends on crawlability, structured data, and category authority.
Sources: Cash. official site
Cash. is a German-language financial trade magazine published by Cash. Medien AG, based in Hamburg. It focuses on delivering current financial news and analysis covering insurance, investment funds, real estate, and other financial topics relevant to the financial services industry.
Sources: Cash. official site
Cash. publishes daily financial news and expert analyses on topics such as insurance, investment funds, real estate, and retirement planning. It serves as an information resource for professionals in the financial sector, helping them stay updated on industry developments and make informed decisions.
Sources: Cash. official site
Cash. can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Cash. official site
Cash. is owned by or part of Cash. Medien AG. Cash. operates in the Finance category.
Sources: Wikidata
Cash. is used by financial intermediaries, financial advisors, and private investors who seek current information on insurance, investment funds, real estate, and retirement planning to support their professional or personal financial decisions.
Sources: Cash. official site
Cash. is known as a specialist German-language publication for financial news, particularly covering insurance, investment funds, and real estate markets, catering primarily to financial intermediaries and advisors.
Sources: Cash. official site
Cash. scores 44/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Cash. has a limited AI-visibility profile at 44/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (65/100) and its weakest is visibility (26/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #237,029 (Tranco) and a Moz Domain Authority of 50/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and thin schema.org structured data. In a live check, Claude could already identify Cash. from memory (November 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Cash.: Cash Flow Frog (75/100), Cash Converters (75/100), Catholic United Financial (75/100), Cayman Finance (75/100).
A step up - brands to learn from: Zurich Italia (81/100), Zurich Insurance Group (81/100).
Category leader: Stripe (97/100).
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