Chaves na Mão Brand Score: 84/100 - Strong Brand tier

Procurou, virou!

Chaves na Mão (chavesnamao.com.br) scores 84 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Real Estate brands, Automotive brands, E-commerce brands, in the 92nd percentile of 8702 Real Estate brands.

AI Snapshot

Chaves na Mão (chavesnamao.com.br) is a Brazilian online classifieds platform specializing in real estate and vehicle listings, including cars and motorcycles. It positions itself as the only site in Brazil dedicated exclusively to property and vehicle ads, claiming the largest volume of real estate listings in the country. The platform connects buyers, sellers, renters, and investors, aiming to help users find homes, cars, and motorcycles for personal use or investment purposes.

Key facts about Chaves na Mão
Brand NameChaves na Mão
Domainchavesnamao.com.br
IndustryReal Estate, Automotive
Main CompetitorsZAP Imóveis (81/100), VivaReal (80/100), OLX Brasil (86/100), Webmotors (78/100), ImovelWeb (71/100), iCarros (84/100)

Evidence

Moz Domain Authority 90/100 vs category average 37 / leader 93 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.

Ranked #6,761 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "Chaves na Mão: o único site especializado em anúncio de imóveis e veículos do Brasil. Acesse e surpreenda-se. Chaves na Mão. Procurou, virou!" (Meta description: 23 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: 4 JSON-LD block(s), Organization schema, FAQ schema, og:title, og:description, og:image, og:type, Twitter cards, canonical.

AI-crawler access: robots.txt mentions GPTBot, ClaudeBot, Google-Extended - all allowed - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Content is PT-only, limiting citation in English-language AI answers.

Detected tech stack: Next.js, Cloudflare.

Social footprint: verified profiles on Facebook, Instagram, LinkedIn, X (Twitter), GitHub; no detected presence on YouTube - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know Chaves na Mão?

Live results from asking a general-purpose AI assistant about the brand, checked September 2026.

When asked "What is Chaves na Mão?", Claude could identify the brand as of September 2026. Chaves na Mão is a Brazilian real estate classifieds portal where users can search for properties to buy or rent, and where real estate agents and owners can list properties for sale or rental. Best known for Being one of Brazil's online real estate listing portals for buying, selling, and renting properties.

When asked "Best brands similar to Chaves na Mão?", Claude would recommend Chaves na Mão as of September 2026. It's a recognizable Brazilian real estate classifieds site that competes with platforms like ZAP Imóveis and VivaReal, so it fits naturally in that conversation.

People Also Ask About Chaves na Mão

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Chaves na Mão's main competitors?

Chaves na Mão's main competitors in Real Estate: ZAP Imóveis (81/100), VivaReal (80/100), OLX Brasil (86/100), Webmotors (78/100), ImovelWeb (71/100).

Sources: Brand Analyzer scan

Does ChatGPT recommend Chaves na Mão?

Chaves na Mão scores 75/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Real Estate options. Recommendation depends on crawlability, structured data, and category authority.

Sources: Chaves na Mão official site

How can Chaves na Mão improve its AI discoverability?

Chaves na Mão can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Chaves na Mão official site

What products or services does Chaves na Mão offer?

Chaves na Mão offers online classified ad listings for real estate properties (for sale or rent) as well as vehicles, including cars and motorcycles, allowing users to browse and post advertisements for these items.

Sources: Chaves na Mão official site

What is Chaves na Mão?

Chaves na Mão is a Brazilian online classifieds website specialized in advertising real estate properties, cars, and motorcycles. It describes itself as the only site in Brazil dedicated exclusively to these two categories of listings, serving individuals and investors looking to buy, sell, or rent properties and vehicles.

Sources: Chaves na Mão official site

What does Chaves na Mão do?

Chaves na Mão operates an online marketplace where users can browse, post, and respond to classified ads for real estate properties, cars, and motorcycles. It connects buyers and sellers or renters directly through its platform, aiming to facilitate transactions related to housing and vehicle purchases across Brazil.

Sources: Chaves na Mão official site

Recommendations

AI visibility

Chaves na Mão scores 53/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Chaves na Mão has a limited AI-visibility profile at 53/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (75/100) and its weakest is visibility (27/100). It benefits from a global traffic rank of #6,761 (Tranco), a Moz Domain Authority of 90/100 and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data and no strong Wikidata entry. In a live check, Claude could already identify Chaves na Mão from memory (September 2026) - a sign these signals are paying off.

Visibility - 27/100

Trust - 74/100

Recommendation likelihood - 75/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to Chaves na Mão: CentiMark (84/100), Cedreo (84/100), Chief Architect (84/100), CloudKitchens (84/100).

A step up - brands to learn from: Veterans United Home Loans (91/100), Taskrabbit (91/100).

Category leader: Chaos (95/100).

Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.

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