Become a Certified Coach, Change Lives
International Coach Academy (ICA) (coachcampus.com) scores 84 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Education brands, in the 90th percentile of 16945 Education brands.
International Coach Academy (ICA) is an ICF-accredited coach training organization operating since 2004, offering Level 1 (ACC), Level 2 (PCC), and Team Coaching certification programs. It serves aspiring and practicing coaches in more than 126 countries, providing credential-based training designed to meet International Coaching Federation standards. ICA emphasizes a supportive faculty and an active graduate community as part of its training experience, positioning itself as a globally recognized provider of professional coach certification.
| Brand Name | International Coach Academy (ICA) |
|---|---|
| Domain | coachcampus.com |
| Industry | Education |
| Founded | 2004 |
| Main Competitors | Coaches Training Institute (CTI) (86/100), iPEC (Institute for Professional Excellence in Coaching) (78/100), Erickson Coaching International (77/100), Coach Training Alliance (68/100), Newfield Network (74/100), Center for Executive Coaching (76/100) |
Moz Domain Authority 43/100 vs category average 48 / leader 99 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "ICA offers Level 1 (ACC), Level 2 (PCC), and Team Coaching Programs trusted by coaches in 126+ countries. Delivering ICF Accredited Coach Training since 2004." (Meta description: 25 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s), Organization schema, Breadcrumb/Website schema, Product/Article schema, og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx, WordPress, Ghost.
Social footprint: verified profiles on Facebook, X (Twitter), Instagram, YouTube; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is International Coach Academy (ICA)?", Claude could identify the brand as of October 2026. International Coach Academy (ICA) is an online coach training school that offers ICF-accredited certification programs for people looking to become professional life, business, or executive coaches, built around a peer-to-peer learning model and a large library of coaching case s Best known for its community-based, case-study-driven approach to training coaches online with ICF accreditation.
When asked "Best brands similar to International Coach Academy (ICA)?", Claude would recommend International Coach Academy (ICA) as of October 2026. It's a well-established, ICF-recognized coach training provider often mentioned alongside other major coaching certification schools, so it fits naturally in that conversation.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
International Coach Academy (ICA)'s main competitors in Education: Coaches Training Institute (CTI) (86/100), iPEC (Institute for Professional Excellence in Coaching) (78/100), Erickson Coaching International (77/100), Coach Training Alliance (68/100), Newfield Network (74/100).
Sources: Brand Analyzer scan
ICA offers ICF-accredited coach training programs at multiple levels: Level 1 training leading toward Associate Certified Coach (ACC) credentialing, Level 2 training toward Professional Certified Coach (PCC) credentialing, and a Team Coaching Program for coaches specializing in team-based coaching work.
International Coach Academy (ICA) is an ICF-accredited coach training institution, operating under the coachcampus.com domain, that has delivered professional coach certification programs since 2004.
International Coach Academy (ICA) has limited AI-search visibility, scoring 26/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 48, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
International Coach Academy (ICA) scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority.
ICA is known for being a globally trusted provider of ICF-accredited coach training, with graduates and students in over 126 countries, and for offering structured certification pathways from entry-level (ACC) to advanced (PCC) and specialized team coaching training.
International Coach Academy (ICA) can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
ICA's programs are used by aspiring and practicing coaches around the world who are seeking ICF-accredited certification to build or advance professional coaching careers.
International Coach Academy (ICA) scores 26/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
International Coach Academy (ICA) has a weak AI-visibility profile at 26/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (48/100) and its weakest is visibility (0/100). It benefits from a Moz Domain Authority of 43/100, open access for AI crawlers (GPTBot, ClaudeBot, etc.) and machine-readable schema.org markup. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify International Coach Academy (ICA) from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to International Coach Academy (ICA): Central Michigan University (CMU Chippewas) (84/100), Clarity (84/100), CoachHub (84/100), COC (84/100).
A step up - brands to learn from: Washington State University (91/100), Workaway (91/100).
Category leader: Canva (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.