Spin, Attack, Raid and Build
Coin Master (coinmaster.com) earns a Brand Analyzer score of 75 out of 100, placing it in the Brand-Ready tier among Media & Entertainment brands. Among 2070 Media & Entertainment brands analyzed, Coin Master ranks in the 72nd percentile (category average 69, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 93/100, Digital Presence 80/100, Visual Identity 80/100, Messaging Clarity 93/100, Trust Foundation 68/100, AI Discoverability 53/100, Brand Authority 65/100.
Coin Master is a mobile video game first released in 2015, categorized under Media & Entertainment. It is described as a social and interactive game in which players spin a slot machine to attack, raid, and build a Viking empire. The game has accumulated over 23 million Facebook likes and engages a large community of mobile players worldwide. Its core proposition centers on combining social interaction with casual gameplay mechanics.
| Brand Name | Coin Master |
|---|---|
| Domain | coinmaster.com |
| Industry | Media & Entertainment |
| Founded | 2015 |
| Main Competitors | Clash of Clans, Slotomania, Hay Day, Township, Bingo Blitz, Game of Thrones Slots Casino |
Moz Domain Authority 31/100 vs category average 41 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.
Ranked #7,864 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.
Coin Master has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Coin Master. 23,792,528 likes · 234,362 talking about this. An EPIC social and interactive game. Spin, Attack, Raid and Build on your way to a Viking..." (Meta description: 26 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Social footprint: verified profiles on Instagram, GitHub; no detected presence on X (Twitter), LinkedIn, Facebook, YouTube - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Coin Master scores 45/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Coin Master has a limited AI-visibility profile at 45/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (72/100) and its weakest is trust (12/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #7,864 (Tranco). The main gaps holding it back: a low Moz Domain Authority of 31/100, thin schema.org structured data and no llms.txt to steer AI to its best pages.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Coin Master's main competitors include Clash of Clans, Slotomania, Hay Day, Township, Bingo Blitz. These companies compete in the Media & Entertainment space for similar customers, offering comparable products or services.
Sources: Coin Master official site
Popular alternatives to Coin Master include Clash of Clans, Slotomania, Hay Day, Township, Bingo Blitz. Each is an established option in the Media & Entertainment space; the best fit depends on your specific needs, budget, and required features.
Sources: Coin Master official site
Coin Master has limited AI-search visibility, scoring 45/100 on Brand Analyzer's AI visibility composite (visibility 72, trust 12, recommendation 34). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Coin Master official site
Coin Master is a 2015 mobile video game that falls within the Media & Entertainment category. It is described as an epic social and interactive game in which players engage in a Viking-themed empire-building experience. The game combines slot machine mechanics with social features, allowing players to spin, attack, raid, and build their way through a Viking world. It has amassed over 23 million Facebook likes, indicating a large and active global player community.
Sources: Coin Master official site
Coin Master offers a single primary product: a mobile video game available on digital platforms. Within the game, players engage with a slot machine spin mechanic that yields coins and actions used to attack villages, raid other players, and build a Viking empire. The game targets mobile gamers seeking social and interactive entertainment. No additional distinct products or services beyond the core mobile game are described in the available information.
Sources: Coin Master official site
Coin Master and Clash of Clans are competitors in Media & Entertainment. They target overlapping audiences; the right choice depends on your specific needs and priorities.
Sources: Coin Master official site
Coin Master provides a mobile gaming experience centered on spinning a slot machine wheel to earn coins and actions. Players use those actions to attack other players' villages, raid their coin stashes, and collect resources to build and upgrade their own Viking-themed empire. The game incorporates social elements, enabling players to interact with friends throughout the gameplay loop. Its core loop of spin, attack, raid, and build defines the primary activity within the game.
Sources: Coin Master official site
Coin Master scores 34/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Coin Master official site
Coin Master is known for being an epic social and interactive mobile game built around a Viking empire-building theme. It is particularly recognized for its slot machine spin mechanic, which drives the core gameplay actions of attacking and raiding other players and building a Viking village. The game is also noted for its very large social media presence, with over 23 million Facebook likes and hundreds of thousands of active community discussions, reflecting its broad reach among mobile gamers.
Sources: Coin Master official site
Coin Master can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Coin Master official site
Coin Master is used by mobile gamers who seek social and interactive entertainment experiences. Based on its positioning, the game targets players who enjoy casual, social gameplay and competitive interactions with friends, such as attacking and raiding. Its very large Facebook community of over 23 million likes suggests a broad, global audience of casual mobile players who value community engagement alongside in-game activity. The Viking adventure theme and accessible spin mechanics appeal to a wide demographic of mobile gaming enthusiasts.
Sources: Coin Master official site
Coin Master is popular because it combines social, interactive gameplay with simple and accessible mechanics, appealing to mobile gamers seeking entertainment they can share with friends. Its Viking empire-building theme, combined with the excitement of a slot machine spin mechanic and the competitive elements of attacking and raiding friends' villages, creates an engaging loop. Its massive Facebook following of over 23 million likes reflects widespread appeal and an active community that contributes to ongoing player engagement.
Sources: Coin Master official site
Ranked closest to Coin Master: Cognition (75/100), CME (75/100), Collins Dictionary (75/100), Colourbox (75/100).
A step up - brands to learn from: VERANDA (81/100), The Entertainment Software Association (81/100).
Category leader: Boston.com (97/100).