Engineering expertise, worldwide support
DENIS (denis.fr) scores 78 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Manufacturing brands, Technology brands, in the 65th percentile of 28215 Manufacturing brands.
DENIS is a French company that designs and engineers equipment, supported by in-house technical expertise and a network of dealers and representatives for commercial and after-sales support. It operates in both France and internationally, serving businesses and professionals that require dependable technical sales support, distribution, assembly, and maintenance services for engineered equipment. DENIS positions itself as an industrial manufacturer that manages the full value chain from design through after-sales service.
| Brand Name | DENIS |
|---|---|
| Domain | denis.fr |
| Industry | Manufacturing, Technology |
| Main Competitors | Manitou Group (76/100), JCB (56/100), CNH Industrial (71/100), Caterpillar (81/100) |
Moz Domain Authority 30/100 vs category average 36 / leader 94 - limited third-party links, so AI systems rarely encounter mentions of the brand.
DENIS appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "DENIS designs and engineers equipment with in-house technical expertise while providing commercial and after-sales support in France and worldwide." (No meta description) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Apache.
Social footprint: verified profiles on X (Twitter), LinkedIn, Facebook, Instagram, YouTube, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is DENIS?", Claude could not identify the brand as of October 2026. I don't genuinely recognize this specific company, DENIS, in the manufacturing space, possibly because it's a smaller or regional French firm with limited international presence or web coverage.
When asked "Best brands similar to DENIS?", Claude would not surface DENIS as of October 2026. I can't vouch for or recommend a company I don't have verified knowledge of.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
DENIS's main competitors in Manufacturing: Manitou Group (76/100), JCB (56/100), CNH Industrial (71/100), Caterpillar (81/100).
Sources: Brand Analyzer scan
DENIS has limited AI-search visibility, scoring 32/100 on Brand Analyzer's AI visibility composite (visibility 35, trust 15, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: DENIS official site
DENIS scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Manufacturing options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: DENIS official site
DENIS can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: DENIS official site
DENIS scores 32/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
DENIS has a weak AI-visibility profile at 32/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (45/100) and its weakest is trust (15/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, a low Moz Domain Authority of 30/100 and thin schema.org structured data. In a live check (October 2026), Claude could not identify DENIS from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to DENIS: Delta Marine (78/100), Del City (78/100), Denny Manufacturing (78/100), DENSO Robotics (78/100).
A step up - brands to learn from: Zucchetti (81/100), Zucchetti (81/100).
Category leader: DHL (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.