Službene stranice Grada Dubrovnika
Grad Dubrovnik (dubrovnik.hr) scores 78 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Government brands, in the 67th percentile of 9586 Government brands.
Grad Dubrovnik is the official website of the city of Dubrovnik, a city and settlement in Dubrovnik-Neretva County, Croatia. It serves as the municipal government's portal, providing residents, students, pensioners and visitors access to administrative, educational and social information and services. The site positions the city administration as transparent and accessible, aiming to meet the needs of all generations of its population through a centralized online resource.
| Brand Name | Grad Dubrovnik |
|---|---|
| Domain | dubrovnik.hr |
| Industry | Government |
| Founded | 700 |
| Headquarters | Dubrovnik, Croatia |
| Main Competitors | Grad Zagreb (66/100), Grad Split (79/100), Grad Rijeka (80/100), Grad Zadar (77/100), Grad Osijek (69/100) |
Moz Domain Authority 49/100 vs category average 49 / leader 97 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #309,928 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Grad Dubrovnik appears on Wikipedia but without a dedicated company entity, so AI models can confuse it with similarly named subjects.
The homepage meta description reads "Službene stranice Grada Dubrovnika - Naslovnica" (Meta description: 6 words. No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 1 JSON-LD block(s). Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is HR-only, limiting citation in English-language AI answers.
Detected tech stack: Apache.
Social footprint: verified profiles on Instagram, YouTube, LinkedIn, GitHub; no detected presence on Facebook, X (Twitter) - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is Grad Dubrovnik?", Claude could identify the brand as of October 2026. Grad Dubrovnik is the official city administration of Dubrovnik, Croatia, operating the dubrovnik.hr website as the municipal government's portal for residents, businesses, and tourists. Best known for Being the official local government body and web portal for the city of Dubrovnik.
When asked "Best brands similar to Grad Dubrovnik?", Claude would not surface Grad Dubrovnik as of October 2026. It's a municipal government entity, not a brand or company competing in a commercial space, so it wouldn't come up when recommending businesses.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Grad Dubrovnik's main competitors in Government: Grad Zagreb (66/100), Grad Split (79/100), Grad Rijeka (80/100), Grad Zadar (77/100), Grad Osijek (69/100).
Sources: Brand Analyzer scan
Grad Dubrovnik has limited AI-search visibility, scoring 45/100 on Brand Analyzer's AI visibility composite (visibility 40, trust 52, recommendation 45). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Grad Dubrovnik official site
Grad Dubrovnik was founded in 700. Grad Dubrovnik operates in the Government category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Grad Dubrovnik scores 45/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Government options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Grad Dubrovnik official site
Grad Dubrovnik can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Grad Dubrovnik official site
Grad Dubrovnik scores 45/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Grad Dubrovnik has a limited AI-visibility profile at 45/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (52/100) and its weakest is visibility (40/100). It benefits from a Wikidata knowledge-graph entry, a global traffic rank of #309,928 (Tranco) and a Moz Domain Authority of 49/100. The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Grad Dubrovnik from memory (October 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Grad Dubrovnik: Dubai Airports (78/100), Direct Selling Association (DSA) (78/100), Landeshauptstadt Düsseldorf (78/100), Duncan Solutions (78/100).
A step up - brands to learn from: Genasys (81/100), Zero Project (81/100).
Category leader: ABC News (96/100).
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