Small changes make a big impact
ecoLiving (ecoliving.co.uk) scores 75 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among E-commerce brands, Other brands, in the 43rd percentile of 28109 E-commerce brands.
ecoLiving is a UK-based e-commerce distributor specializing in sustainable, plastic-free household and personal care products. The company offers a range of eco-friendly alternatives for kitchen, bathroom, and personal care use, aiming to make environmentally conscious living more accessible and convenient. ecoLiving positions itself as a trusted supplier for consumers seeking to reduce plastic consumption and adopt greener daily habits.
| Brand Name | ecoLiving |
|---|---|
| Domain | ecoliving.co.uk |
| Industry | E-commerce, Other |
| Main Competitors | Who Gives A Crap (74/100), Wild (88/100), Smol (81/100), Bower Collective (79/100), Friendly Turtle (70/100), Georganics (81/100) |
Moz Domain Authority 28/100 vs category average 40 / leader 95 - limited third-party links, so AI systems rarely encounter mentions of the brand.
No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.
The homepage meta description reads "Description" (Meta description too short (1 words). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Apache.
Social footprint: verified profiles on Facebook, Instagram, X (Twitter), YouTube, GitHub; no detected presence on LinkedIn - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked October 2026.
When asked "What is ecoLiving?", Claude could not identify the brand as of October 2026. I don't genuinely recognize ecoLiving (ecoliving.co.uk) as a specific company, likely because it's a smaller UK e-commerce retailer with limited presence in my training data.
When asked "Best brands similar to ecoLiving?", Claude would not surface ecoLiving as of October 2026. I can't confidently recommend a company I don't have verified knowledge of.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
ecoLiving's main competitors in E-commerce: Who Gives A Crap (74/100), Wild (88/100), Smol (81/100), Bower Collective (79/100), Friendly Turtle (70/100).
Sources: Brand Analyzer scan
ecoLiving has low AI-search visibility, scoring 19/100 on Brand Analyzer's AI visibility composite (visibility 0, trust 22, recommendation 48). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: ecoLiving official site
ecoLiving offers sustainable, plastic-free products for kitchen, bathroom, and personal care use. These include eco-friendly alternatives designed to replace conventional plastic-based household and personal care items.
Sources: ecoLiving official site
ecoLiving scores 48/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest E-commerce options. Recommendation depends on crawlability, structured data, and category authority.
Sources: ecoLiving official site
ecoLiving is a UK-based e-commerce company that distributes sustainable, plastic-free household and personal care products. It focuses on providing eco-friendly alternatives for everyday use in the kitchen, bathroom, and personal care routines.
Sources: ecoLiving official site
ecoLiving distributes a range of plastic-free, sustainable products designed to help consumers reduce their environmental impact. Its offerings span kitchen, bathroom, and personal care categories, providing practical alternatives to conventional plastic-based goods.
Sources: ecoLiving official site
ecoLiving can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: ecoLiving official site
ecoLiving is used by environmentally conscious consumers who want to reduce their plastic consumption and adopt more sustainable practices in their daily routines, particularly in kitchen, bathroom, and personal care contexts.
Sources: ecoLiving official site
ecoLiving is known for offering a wide selection of plastic-free and sustainable alternatives for everyday household and personal care needs, catering to environmentally conscious consumers seeking to reduce plastic use.
Sources: ecoLiving official site
ecoLiving scores 19/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
ecoLiving has a weak AI-visibility profile at 19/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (48/100) and its weakest is visibility (0/100). It benefits from open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, no strong Wikidata entry and a low Moz Domain Authority of 28/100. In a live check (October 2026), Claude could not identify ecoLiving from memory, confirming the gaps above.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to ecoLiving: EcoCart (75/100), Echo Investment (75/100), EComposer (75/100), Eco Terra Beds (75/100).
A step up - brands to learn from: ZuPreem (81/100), Zulay Kitchen (81/100).
Category leader: DHL (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.