A sustainable future through digitalisation
Elisa (elisa.com) scores 88 out of 100 on Brand Analyzer, placing it in the Strong Brand tier among Telecommunications brands, Technology brands, SaaS brands, in the 87th percentile of 1535 Telecommunications brands.
Elisa is a Finnish telecommunications and digital services company, recognized as a market leader in Finland. Drawing on over 140 years of expertise, it provides connectivity and digital solutions to consumer, corporate, and public administration customers in Finland, Estonia, and international software markets. The company emphasizes sustainability and digitalisation as core to its mission, and it is noted as one of the world's most sustainable companies.
| Brand Name | Elisa |
|---|---|
| Domain | elisa.com |
| Industry | Telecommunications, Technology |
| Main Competitors | Telia Company, DNA Oyj (87/100), Tele2 (85/100), Telenor (87/100) |
Moz Domain Authority 52/100 vs category average 46 / leader 99 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Ranked #265,227 on the Tranco list of most-visited sites - modest traffic makes the brand easy for AI models to overlook.
Elisa has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Elisa is a Finnish market leader in telecommunications and digital services, providing solutions for things that are important to people and for sustainable development." (Meta description: 24 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: og:title, og:description, og:image, Twitter cards, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Detected tech stack: Nginx.
Social footprint: verified profiles on Facebook, X (Twitter), Instagram, YouTube, LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Elisa?", Claude could identify the brand as of September 2026. Elisa is a Finnish telecommunications company providing mobile and fixed network services, digital services, and ICT solutions across Finland and Estonia. It's one of the leading telecom operators in Finland, known for its strong mobile network and early leadership in 5G deployme Best known for Being a leading Finnish mobile network operator and one of the first in the world to launch commercial 5G networks.
When asked "Best brands similar to Elisa?", Claude would recommend Elisa as of September 2026. It's a major, well-regarded telecom operator in the Nordic region with a strong reputation for network quality and innovation, so it would come up naturally in discussions of top European telecom providers.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Elisa's main competitors in Telecommunications: DNA Oyj (87/100), Tele2 (85/100), Telenor (87/100).
Sources: Brand Analyzer scan
Elisa has moderate AI-search visibility, scoring 53/100 on Brand Analyzer's AI visibility composite (visibility 62, trust 29, recommendation 67). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Elisa official site
Elisa scores 67/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Telecommunications options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Elisa official site
Elisa is a Finnish telecommunications and digital services company, described as a market leader in Finland with over 140 years of telecommunications expertise. It provides connectivity and digital solutions to consumers, businesses, and public administration organizations in Finland, Estonia, and international markets, with a strong focus on sustainability and digitalisation.
Sources: Elisa official site
Elisa can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Elisa official site
Elisa provides telecommunications and digital services, including connectivity and technology-driven digital solutions, to consumer, corporate, and public administration customers. It operates primarily in Finland and Estonia, and also serves international software markets, combining its long-standing telecom expertise with sustainability-focused digital solutions.
Sources: Elisa official site
Elisa is known for being a leading Finnish telecommunications and digital services provider with over 140 years of industry expertise. It is also recognized for its strong commitment to sustainability, being cited among the world's most sustainable companies, and for supporting digitalisation across consumer, business, and public sector markets in Finland, Estonia, and internationally.
Sources: Elisa official site
Elisa's customers include individual consumers, corporate clients, and public administration organizations located primarily in Finland and Estonia, as well as customers in international software markets. Its services are designed to meet telecommunications and digital service needs across these varied customer segments.
Sources: Elisa official site
Elisa scores 53/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Elisa has a limited AI-visibility profile at 53/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (67/100) and its weakest is trust (29/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #265,227 (Tranco). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Elisa from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Elisa: Ekahau (88/100), Digicel (88/100), Espressif Systems (88/100), Eutelsat (88/100).
A step up - brands to learn from: Webex by Cisco (91/100), Vodafone (91/100).
Category leader: GoTo (97/100).
Brand Analyzer is built by DataEase AI. Track your brand in ChatGPT, Gemini and Perplexity.