ESD 113 Brand Score: 76/100 - Brand-Ready tier

Serving Students, Schools, and Communities

ESD 113 (esd113.org) scores 76 out of 100 on Brand Analyzer, placing it in the Brand-Ready tier among Education brands, Government brands, Non-profit brands, in the 61st percentile of 33266 Education brands.

AI Snapshot

ESD 113 is an educational service district headquartered in Tumwater, Washington, founded in 1969. It supports 44 school districts, a Tribal compact school, and private schools across a five-county region known as Cascades to the Coast. The organization provides coordinated services intended to remove barriers and create equitable learning opportunities for students, families, and educators throughout its service area.

Key facts about ESD 113
Brand NameESD 113
Domainesd113.org
IndustryEducation, Government
Founded1969
HeadquartersTumwater, United States
Main CompetitorsPuget Sound Educational Service District (70/100), Educational Service District 112 (84/100), North Central Educational Service District (76/100), Northwest Educational Service District 189 (76/100), Educational Service District 105 (72/100)

Evidence

No Wikipedia presence was found - a major gap, since Wikipedia is among the most heavily weighted sources in AI training data.

The homepage meta description reads "ESD 113 supports 44 districts, a Tribal compact school, and private schools across our five-county region. We provide services to ensure every student gets equal chances to learn a…" (Meta description: 30 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:description, og:image, og:type, canonical. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Detected tech stack: Cloudflare.

Social footprint: verified profiles on Facebook, Instagram, YouTube, X (Twitter); no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Does AI know ESD 113?

Live results from asking a general-purpose AI assistant about the brand, checked November 2026.

When asked "What is ESD 113?", Claude could identify the brand as of November 2026. ESD 113, also known as the Capital Region Educational Service District, is a regional educational service agency based in Tumwater, Washington that provides support services like special education, technology, and professional development to school districts in southwest Washingt Best known for Providing shared regional support services to school districts in southwest Washington.

When asked "Best brands similar to ESD 113?", Claude would not surface ESD 113 as of November 2026. It's a regional government service agency rather than a brand people typically compare when looking for similar companies, since its role is specific to supporting public school districts in its service area.

People Also Ask About ESD 113

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are ESD 113's main competitors?

ESD 113's main competitors in Education: Puget Sound Educational Service District (70/100), Educational Service District 112 (84/100), North Central Educational Service District (76/100), Northwest Educational Service District 189 (76/100), Educational Service District 105 (72/100).

Sources: Brand Analyzer scan

When was ESD 113 founded?

ESD 113 was founded in 1969. ESD 113 operates in the Education category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.

Sources: Wikidata

Does ChatGPT recommend ESD 113?

ESD 113 scores 41/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Education options. Recommendation depends on crawlability, structured data, and category authority.

Sources: ESD 113 official site

What is ESD 113?

ESD 113 is an educational service district, a government/non-profit organization based in Tumwater, Washington, founded in 1969. It serves as a regional intermediary between the state and local school districts, supporting 44 school districts, a Tribal compact school, and private schools across a five-county region known as Cascades to the Coast.

Sources: ESD 113 official site

How can ESD 113 improve its AI discoverability?

ESD 113 can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: ESD 113 official site

What does ESD 113 do?

ESD 113 provides direct services that remove barriers and create pathways to success for students across its five-county region. It supports school districts, a Tribal compact school, and private schools by delivering coordinated educational services intended to ensure equal opportunities for students to learn and grow.

Sources: ESD 113 official site

Who uses ESD 113?

ESD 113 serves school districts, educators, students, families, and communities within its five-county region, including 44 school districts, a Tribal compact school, and private schools.

Sources: ESD 113 official site

Recommendations

AI visibility

ESD 113 scores 21/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

ESD 113 has a weak AI-visibility profile at 21/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is recommendation likelihood (41/100) and its weakest is trust (4/100). It benefits from a Wikidata knowledge-graph entry and open access for AI crawlers (GPTBot, ClaudeBot, etc.). The main gaps holding it back: no clear Wikipedia entity to anchor it in LLM training data, thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify ESD 113 from memory (November 2026) - a sign these signals are paying off.

Visibility - 21/100

Trust - 4/100

Recommendation likelihood - 41/100

Score breakdown - 7 dimensions

The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.

Peer brands

Ranked closest to ESD 113: Region One Education Service Center (76/100), Eastern Suffolk BOCES (76/100), European Society of Endocrinology (ESE) (76/100), Ellii (formerly ESL Library) (76/100).

A step up - brands to learn from: Zymo Research (81/100), Zutobi (81/100).

Category leader: Canva (97/100).

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