Tickets für über 200.000 Events
Eventim (eventim.de) scores 69 out of 100 on Brand Analyzer, placing it in the Developing tier among Media & Entertainment brands, E-commerce brands, Sports & Fitness brands, in the 20th percentile of 10667 Media & Entertainment brands.
Eventim is an online ticketing platform operating in the German-speaking market, offering access to over 200,000 events including concerts, musicals, comedy shows, and sports events. It provides a user-friendly booking experience, a ticket alarm feature, and current charts of popular events. Eventim is owned by CTS EVENTIM AG & Co. KGaA and positions itself as a leading live-entertainment ticketing platform.
| Brand Name | Eventim |
|---|---|
| Domain | eventim.de |
| Industry | Media & Entertainment, E-commerce |
| Founded | 2009 |
| Headquarters | London |
| Parent Company / Owner | CTS EVENTIM AG & Co. KGaA |
| Main Competitors | Ticketmaster (95/100), AXS (67/100), StubHub (92/100), Viagogo (88/100), Ticketone, See Tickets (89/100) |
Moz Domain Authority 82/100 vs category average 54 / leader 100 - a strong backlink profile, so AI systems frequently encounter mentions of the brand.
Eventim has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.
The homepage meta description reads "Egal ob Konzert, Musical, Comedy-Show oder Sport-Event - wähle aus über 200.000 Events und sichere dir jetzt dein Ticket!" (Meta description: 19 words (ideal length). No OG description (falling back to meta)) - this is the summary AI engines are most likely to quote.
Structured data on the homepage: 2 JSON-LD block(s), Breadcrumb/Website schema, og:title. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.
AI-crawler access: robots.txt present, no AI bot restrictions - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.
Content is DE-only, limiting citation in English-language AI answers.
Social footprint: verified profiles on X (Twitter), Facebook, Instagram, YouTube; no detected presence on LinkedIn, GitHub - consistent profiles reinforce the brand's identity across the web.
0 Reddit mentions - community discussion signals real-world reputation to AI models.
Live results from asking a general-purpose AI assistant about the brand, checked September 2026.
When asked "What is Eventim?", Claude could identify the brand as of September 2026. Eventim (CTS Eventim) is a major European ticketing company based in Germany that sells tickets for concerts, sports, theater, and other live events, and also organizes and promotes events through its own subsidiaries. Best known for Being Europe's largest ticketing platform and live entertainment company, especially dominant in the German-speaking market.
When asked "Best brands similar to Eventim?", Claude would recommend Eventim as of September 2026. It's one of the biggest and most established names in European ticketing and event promotion, so it would naturally come up alongside brands like Ticketmaster.
Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.
Eventim's main competitors in Media & Entertainment: Ticketmaster (95/100), AXS (67/100), StubHub (92/100), Viagogo (88/100), See Tickets (89/100).
Sources: Brand Analyzer scan
Eventim has moderate AI-search visibility, scoring 66/100 on Brand Analyzer's AI visibility composite (visibility 63, trust 68, recommendation 67). This estimates how likely AI engines like ChatGPT, Claude, Gemini and Perplexity are to know, trust, and recommend the brand.
Sources: Eventim official site
Eventim was founded in 2009. Eventim operates in the Media & Entertainment category. It is analyzed by Brand Analyzer across seven brand dimensions and AI-search visibility.
Sources: Wikidata
Eventim is headquartered in London. Eventim operates in the Media & Entertainment category.
Sources: Wikidata
Eventim offers ticket sales for concerts, musicals, comedy shows, and sports events. Its platform includes a ticket alarm function that notifies users of ticket availability, as well as charts showcasing the most popular current events.
Sources: Eventim official site
Eventim sells tickets for concerts, musicals, comedy shows, and sports events through its online platform. It aggregates over 200,000 events, allowing users to search, compare, and purchase tickets, and offers features like ticket alerts and event popularity charts.
Sources: Eventim official site
Eventim scores 67/100 on Brand Analyzer's AI recommendation signal, indicating it is reasonably likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.
Sources: Eventim official site
Eventim is an online events and ticket agency that operates a ticketing platform for live entertainment, primarily serving the German-speaking market. It is owned by CTS EVENTIM AG & Co. KGaA.
Sources: Eventim official site
Eventim can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.
Sources: Eventim official site
Eventim is owned by or part of CTS EVENTIM AG & Co. KGaA. Eventim operates in the Media & Entertainment category.
Sources: Wikidata
Eventim is used by fans of concerts, musicals, comedy shows, and sports who want to quickly and easily find and purchase tickets for events in their city or region.
Sources: Eventim official site
Eventim is known for being a leading online ticketing platform in the German-speaking region, offering access to a vast catalog of over 200,000 live entertainment events spanning music, theater, comedy, and sports.
Sources: Eventim official site
Eventim is popular because it offers access to a very large selection of events-over 200,000-spanning concerts, musicals, comedy, and sports, combined with a user-friendly platform. Features like ticket alarms and charts of popular events help users quickly find and book tickets for events in their area.
Sources: Eventim official site
Eventim scores 66/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.
Eventim has a moderate AI-visibility profile at 66/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is trust (68/100) and its weakest is visibility (63/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a Moz Domain Authority of 82/100. The main gaps holding it back: thin schema.org structured data. In a live check, Claude could already identify Eventim from memory (September 2026) - a sign these signals are paying off.
The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark.
Ranked closest to Eventim: EVEARA (69/100), ESPN Deportes (69/100), FAIR (69/100), Famili Bruxelles (69/100).
A step up - brands to learn from: Ziggo GO (71/100), Zhangyue (71/100).
Category leader: Complex (97/100).
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