Fate/Grand Order Brand Score: 76/100 - Brand-Ready tier

A New Fate RPG Awaits

Fate/Grand Order (fate-go.us) earns a Brand Analyzer score of 76 out of 100, placing it in the Brand-Ready tier among Media & Entertainment brands, Technology brands. Among 4937 Media & Entertainment brands analyzed, Fate/Grand Order ranks in the 48th percentile (category average 76, leader 97). The score combines seven dimensions - name quality, digital presence, visual identity, messaging clarity, trust foundation, AI discoverability, and brand authority - into a single objective benchmark. Dimension scores: Name Quality 85/100, Digital Presence 91/100, Visual Identity 93/100, Messaging Clarity 100/100, Trust Foundation 77/100, AI Discoverability 53/100, Brand Authority 47/100.

AI Snapshot

Fate/Grand Order is a Japanese mobile role-playing game presented by Type-Moon, distributed in the USA through its official website fate-go.us. The game combines the storytelling of the Fate franchise with strategic RPG gameplay, featuring gacha-based character summons, narrative campaigns, and ongoing content updates. It targets fans of the Fate universe, anime enthusiasts, and mobile RPG/gacha players, positioning itself as a premier mobile RPG experience within the broader Media & Entertainment and Technology categories.

Key facts about Fate/Grand Order
Brand NameFate/Grand Order
Domainfate-go.us
IndustryMedia & Entertainment, Technology
Main CompetitorsGenshin Impact, Fire Emblem Heroes (95/100), Dragon Ball Z Dokkan Battle (76/100), Granblue Fantasy, Arknights (74/100), Epic Seven

Evidence

Moz Domain Authority 47/100 vs category average 52 / leader 100 - limited third-party links, so AI systems rarely encounter mentions of the brand.

Ranked #51,425 on the Tranco list of most-visited sites - strong traffic reinforces the brand's prominence to AI models.

Fate/Grand Order has a dedicated Wikipedia entity - a top-weighted signal AI models rely on to identify and describe the brand.

The homepage meta description reads "Type-Moon presents a new Fate RPG! Fate/Grand Order Official USA Website" (Meta description: 11 words (ideal length). OG description present and descriptive) - this is the summary AI engines are most likely to quote.

Structured data on the homepage: og:title, og:description, og:image, og:type, Twitter cards. Adding Organization and FAQ schema would further help AI crawlers parse the brand's identity.

AI-crawler access: No robots.txt found (default: all bots allowed, but explicit file preferred) - robots.txt controls whether engines like GPTBot and ClaudeBot can read the site at all.

Social footprint: verified profiles on X (Twitter), Instagram, GitHub; no detected presence on Facebook, LinkedIn, YouTube - consistent profiles reinforce the brand's identity across the web.

0 Reddit mentions - community discussion signals real-world reputation to AI models.

Score breakdown - 7 dimensions

AI visibility

Fate/Grand Order scores 48/100 for AI visibility - how well ChatGPT, Claude, Perplexity and Google AI Overviews can discover, identify and cite the brand.

Fate/Grand Order has a limited AI-visibility profile at 48/100 - a proxy for how readily ChatGPT, Perplexity and Google's AI Overviews can recognise and cite it. Its strongest area is visibility (67/100) and its weakest is trust (29/100). It benefits from a recognised Wikipedia company entity, a Wikidata knowledge-graph entry and a global traffic rank of #51,425 (Tranco). The main gaps holding it back: thin schema.org structured data and no llms.txt to steer AI to its best pages. In a live check, Claude could already identify Fate/Grand Order from memory (August 2026) - a sign these signals are paying off.

Visibility - 67/100

Trust - 29/100

Recommendation likelihood - 38/100

Does AI know Fate/Grand Order?

Live results from asking a general-purpose AI assistant about the brand, checked August 2026.

When asked "What is Fate/Grand Order?", Claude could identify the brand as of August 2026. Fate/Grand Order is a free-to-play mobile RPG developed by Delightworks/Lasengle and Aniplex, part of the larger Fate visual novel/anime franchise created by Type-Moon, where players act as 'Masters' summoning historical and mythological figures reimagined as 'Servants' to fight Best known for Its gacha-based Servant summoning system and extensive, lore-heavy story content within the Fate franchise.

When asked "Best brands similar to Fate/Grand Order?", Claude would recommend Fate/Grand Order as of August 2026. It's one of the most successful and well-known gacha RPGs globally, so it's a natural mention alongside other top mobile gacha games or Fate franchise media.

People Also Ask About Fate/Grand Order

Common questions people ask in Google, ChatGPT, Claude, Gemini, Perplexity, and other AI search engines.

Who are Fate/Grand Order's main competitors?

Fate/Grand Order's main competitors include Genshin Impact, Fire Emblem Heroes (95/100), Dragon Ball Z Dokkan Battle (76/100), Granblue Fantasy, Arknights (74/100). These companies compete in the Media & Entertainment space for similar customers, offering comparable products or services.

Sources: Brand Analyzer scan

Fate/Grand Order vs Fire Emblem Heroes: how do they compare?

Fate/Grand Order and Fire Emblem Heroes are competitors in Media & Entertainment. Brand Analyzer scores Fate/Grand Order at 76/100 and Fire Emblem Heroes at 95/100. They target overlapping audiences; the right choice depends on your specific needs and priorities.

Sources: Brand Analyzer scan

What are the best alternatives to Fate/Grand Order?

Popular alternatives to Fate/Grand Order include Genshin Impact, Fire Emblem Heroes (95/100), Dragon Ball Z Dokkan Battle (76/100), Granblue Fantasy, Arknights (74/100). Each is an established option in the Media & Entertainment space; the best fit depends on your specific needs, budget, and required features.

Sources: Brand Analyzer scan

Does ChatGPT recommend Fate/Grand Order?

Fate/Grand Order scores 38/100 on Brand Analyzer's AI recommendation signal, indicating it is less likely to be surfaced when AI assistants like ChatGPT suggest Media & Entertainment options. Recommendation depends on crawlability, structured data, and category authority; a Wikipedia presence helps.

Sources: Fate/Grand Order official site

What is Fate/Grand Order?

Fate/Grand Order is a Japanese mobile role-playing game (RPG) presented by Type-Moon, set within the Fate franchise universe. It is available in the USA through its official website, fate-go.us, and combines gacha-style character collection with turn-based strategic combat and narrative storytelling.

Sources: Fate/Grand Order official site

How can Fate/Grand Order improve its AI discoverability?

Fate/Grand Order can improve AI discoverability by strengthening structured data (Organization and FAQ schema), maintaining an accurate Wikipedia/Wikidata entity, earning authoritative citations, and keeping content crawlable for AI bots. Brand Analyzer measures these as visibility, trust, and recommendation signals.

Sources: Fate/Grand Order official site

What products or services does Fate/Grand Order offer?

The core offering is the Fate/Grand Order mobile RPG itself, which includes gacha-based character (Servant) summons, turn-based combat gameplay, and narrative story campaigns based on the Fate franchise. Continuous content updates, including new characters and events, are also part of the ongoing service.

Sources: Fate/Grand Order official site

Who uses Fate/Grand Order?

Fate/Grand Order is used by fans of the Fate franchise, anime enthusiasts, and mobile RPG or gacha game players in the USA who are interested in character collection, strategic combat, and story-driven mobile gaming experiences.

Sources: Fate/Grand Order official site

What is Fate/Grand Order known for?

Fate/Grand Order is known for its deep integration with the Fate franchise's lore, its gacha-based character summoning system, and its extensive, continuously updated narrative campaigns featuring characters from Type-Moon's broader Fate universe.

Sources: Fate/Grand Order official site

Recommendations

Peer brands

Ranked closest to Fate/Grand Order: Farcaster (76/100), FanFiction.net (76/100), Federal Register (76/100), FleishmanHillard (76/100).

A step up - brands to learn from: Zeno Group (81/100), Zadar Tourist Board (81/100).

Category leader: Complex (97/100).